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[08/29/16 - 08:49 AM]
Sunday's Broadcast Ratings: NFL Preseason Boosts NBC, FOX
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks last night (8/28/16):

NBC (5.020 million viewers, #2; adults 18-49: 1.5, #1) was back in front among adults 18-49 with its specials "The Timeline" (3.322 million viewers, #9; adults 18-49: 0.8, #T10) and "NFL Preseason: Cincinnati at Jacksonville" (5.586 million viewers, #4; adults 18-49: 1.7, #T2).

FOX (2.764 million viewers, #4; adults 18-49: 1.0, #2) then was the number two draw with its mix of "NFL Overrun" (5.452 million viewers, #6; adults 18-49: 1.7, #T2), "The Simpsons" (3.350 million viewers, #8; adults 18-49: 1.2, #4), another "The Simpsons" (2.557 million viewers, #11; adults 18-49: 1.1, #5), "Brooklyn Nine-Nine" (1.724 million viewers, #15; adults 18-49: 0.8, #T10), "Family Guy" (2.034 million viewers, #13; adults 18-49: 0.8, #T10) and "The Last Man on Earth" (1.464 million viewers, #16; adults 18-49: 0.6, #13).

Next up was CBS (5.040 million viewers, #1; adults 18-49: 0.9, #3) and its quartet of "60 Minutes" (7.832 million viewers, #1; adults 18-49: 0.9, #T8), "Big Brother 18" (6.811 million viewers, #2; adults 18-49: 2.0, #1), "Madam Secretary" (3.249 million viewers, #10; adults 18-49: 0.5, #14) and "BrainDead" (2.270 million viewers, #12; adults 18-49: 0.3, #T15).

And finally, ABC (4.471 million viewers, #3; adults 18-49: 0.8, #4) closed out the evening with its lineup of "We Day" (1.857 million viewers, #14; adults 18-49: 0.3, #T15), "Celebrity Family Feud" (5.669 million viewers, #3; adults 18-49: 1.0, #T6), "$100,000 Pyramid" (5.561 million viewers, #5; adults 18-49: 1.0, #T6) and "Match Game" (4.798 million viewers, #7; adults 18-49: 0.9, #T8).

Week-to-week changes (adults 18-49):
+11.11% - Big Brother 18
0.00% - $100,000 Pyramid
0.00% - Match Game
0.00% - BrainDead
-9.09% - Celebrity Family Feud

Year-to-year changes (adults 18-49):
+28.57% - Match Game (vs. Save My Life: Boston Trauma)
-4.76% - Big Brother 18
-23.08% - $100,000 Pyramid (vs. Bachelor in Paradise)
-23.08% - Celebrity Family Feud (vs. Bachelor in Paradise)
-40.00% - BrainDead (vs. CSI: Cyber (Repeat))
-66.67% - We Day (vs. America's Funniest Home Videos (Repeat))


Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/30/15):

[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for NBC are approximate.]

NBC (5.802 million viewers, #1; adults 18-49: 1.8, #1) landed the top spot on Sunday with its mix of "The Carmichael Show" (3.779 million viewers, #9; adults 18-49: 1.1, #T7), another "The Carmichael Show" (3.957 million viewers, #8; adults 18-49: 1.3, #T5), "NFL Preseason Kickoff" (7.198 million viewers, #2; adults 18-49: 2.1, #T1) and "NFL Preseason: Arizona at Oakland" (6.296 million viewers, #4; adults 18-49: 2.0, #3).

CBS (5.571 million viewers, #2; adults 18-49: 1.1, #T2) then claimed the silver with its quartet of "60 Minutes" (8.376 million viewers, #1; adults 18-49: 1.1, #T7), "Big Brother 17" (6.726 million viewers, #3; adults 18-49: 2.1, #T1), "Madam Secretary" (3.474 million viewers, #11; adults 18-49: 0.5, #T16) and "CSI: Cyber" (3.709 million viewers, #10; adults 18-49: 0.5, #T16).

Next up was ABC (4.173 million viewers, #3; adults 18-49: 1.1, #T2) and its lineup of "America's Funniest Home Videos" (4.848 million viewers, #6; adults 18-49: 0.9, #T9), "Bachelor in Paradise" (4.366 million viewers, #7; adults 18-49: 1.3, #T5) and the finale of "Save My Life: Boston Trauma" (3.115 million viewers, #12; adults 18-49: 0.7, #T13).

And finally, FOX (2.467 million viewers, #4; adults 18-49: 1.0, #T) closed out the evening with "NFL Overrun" (5.245 million viewers, #5; adults 18-49: 1.9, #4) followed by repeats of "Bob's Burgers" (2.174 million viewers, #14; adults 18-49: 0.9, #T9), "The Simpsons" (2.217 million viewers, #13; adults 18-49: 0.9, #T9), "Brooklyn Nine-Nine" (1.685 million viewers, #16; adults 18-49: 0.7, #T13), "Family Guy" (1.867 million viewers, #15; adults 18-49: 0.9, #T9) and "The Last Man on Earth" (1.615 million viewers, #17; adults 18-49: 0.6, #15).

Week-to-week changes (adults 18-49):
0.00% - Bachelor in Paradise
0.00% - Save My Life: Boston Trauma (vs. 8/16/15)
-4.55% - Big Brother 17

Year-to-year changes (adults 18-49):
+250.00% - Save My Life: Boston Trauma (vs. MDA Show of Strength Telethon)
+225.00% - Bachelor in Paradise (vs. Wipeout/MDA Show of Strength Telethon)
+10.53% - Big Brother 17

Source: Nielsen Media Research





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