HALLMARK CHANNEL'S "CHESAPEAKE SHORES" IS MOST-WATCHED SERIES IN NETWORK'S HISTORY AMONG W25-54
Fifth Episode Averages a 2.6 HH Rating
And 2.8 Million Total Viewers on Live+3 Basis
New York, September 16 - Hallmark Channel's newest original, primetime scripted series "Chesapeake Shores" has become the most-watched original series in the history of the network among W25-54. This past weekend's Sunday, September 11, episode registered significant growth among W25-54 (+10%), HH (+13%) and Total Viewers (+12%) versus the August 14 series premiere.
Other Key Nielsen Highlights (L+3)
· Episode averaged a 2.6 HH Rating and 2.8 million Total Viewers
· Episode trended on Twitter during Sunday night's premiere for the fifth consecutive week
· Tweet volume during "Chesapeake Shores" is higher than any other Hallmark Channel original series launch
· The series' Facebook page is the network's fastest-growing show page, registering +155% growth, since it's August 14 premiere
In "Chesapeake Shores," Abby O'Brien Winters (Meghan Ory) returns to Chesapeake Shores when she receives a panicked phone call from her younger sister Jess, who has renovated the charming Inn at Eagle Point. The Maryland town her father built has many sad memories and Abby, thanks to her demanding career, divorce and young twin daughters, has not had time to spare. Saving the inn from foreclosure means dealing not only with her fractured family but also with Trace Riley (Jesse Metcalfe), the man she left ten years ago. Trace initially poses an obstacle but becomes an unexpected ally and a second chance at finding love.
Source: Nielsen, September 5-11, 2016; Nielsen Social Content Ratings; Facebook and Twitter analytics.
ABOUT HALLMARK CHANNEL
Hallmark Channel is Crown Media Family Networks' flagship 24-hour cable television network, distributed nationwide in high definition (HD) and standard definition (SD) to 90 million homes. As the country's leading destination for quality family entertainment, Hallmark Channel delivers on the 100-year legacy of the Hallmark brand. In addition to its signature new, original movies, the network features an ambitious lineup of other new, original content, including scripted primetime series, such as "Good Witch," "When Calls the Heart" and "Chesapeake Shores"; annual specials including "Kitten Bowl" and "Hero Dog Awards"; and a daily, two-hour lifestyle show, "Home & Family." Additionally, Hallmark Channel is the exclusive home to world premiere presentations of the acclaimed Hallmark Hall of Fame franchise. Dedicated to helping viewers celebrate life's special moments, Hallmark Channel also offers annual holiday programming franchises, including "Countdown to Christmas," "Countdown to Valentine's Day," "Summer Nights," "Fall Harvest" and "Winterfest." Rounding out the network's diverse slate are some of television's most beloved comedies and series, including "The Golden Girls," "The Middle," "Last Man Standing," and "Frasier."
Hallmark Cards, Inc. owns and operates Crown Media Family Networks.
Hallmark Channel on Social Media: Facebook, Twitter, Pinterest, YouTube