L+3 Tues Ratings: ABC's S.H.I.E.L.D. is the Season's First Broadcast Series to Post Triple-Digit Growth in AD18-49
Live + 3 Day Ratings for Tuesday, 10/18/16
ABC's Marvel's Agents of S.H.I.E.L.D. more than doubled its L+SD Adult 18-49 rating, catapulting +114% after just 3 days of TV playback (growing from a 0.7 rating to a 1.5 rating) to qualify as the first (and so far only) broadcast program this season to deliver triple-digit growth in the L+3 numbers.
S.H.I.E.L.D.'s +114% lift among Adults 18-49 stands as the biggest L+3 increase for any broadcast program so far this season and marks a playback-high for the series.
The ABC drama was Tuesday's #1 percentage gainer in L+3 playback on the broadcast networks among Adults 18-49 for its 4th straight telecast.
Source: The Nielsen Company, 9/19-10/18/16 or as dated.