DISCOVERY CHANNEL FINISHES OCTOBER WITH MORE TOP TEN UNSCRIPTED CABLE SERIES WITH MEN THAN ANY OTHER NETWORK
Discovery Remains 2016's #1 Cable Network in Men
(LOS ANGELES) - Discovery Channel wrapped the month of October with more top 10 unscripted cable series than any other network across men 25-54 and men 18-49. Discovery also remains the no. 1 cable network in M25-54 and M18-49 (excl. sports) for 2016 to-date.
GOLD RUSH, which recently kicked off its seventh season, remains the year's no. 1 series on all of television - including scripted - on Friday nights across all key Men 25-54, 18-49, 18-34. In October, GOLD RUSH ranked no. 1 across P25-54, M25-54, M18-49, M18-34 and P2+ with ALASKA: THE LAST FRONTIER placing no. 2 in P2+ and no. 3 in M25-54 and FAST N' LOUD ranking no. 2 in M25-54, no. 2 in M18-49, and no. 3 in M18-34. Freshman series DIESEL BROTHERS and STREET OUTLAWS: NEW ORLEANS also remain the year's top 2 new unscripted cable series among men.
Source: The Nielsen Company, L+3 TP-based coverage area data (CY16 to-date #1 network claim is program-based, strict daypart, excl. breakouts); "best ever" stories & quoted % changes based on ratings (2 decimals), network/program ranks based on 000s; program rankers excl. breakouts, programs < 5 min, program-level specials, sports & sports programming, news, talk shows, movies/documentaries; YTD program ranker is 3+ TC. Generic references refer to P25-54; "men" references refer to M25-54.