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[11/30/16 - 08:56 AM]
NBC Wins the Night Among the Big 4 in Every Key Measure, Led by "This Is Us"
NBC spins the numbers for Tuesday, November 29.

[via press release from NBC]

Tuesday Primetime Results:

NBC wins the night among the Big 4 in every key measure, led by the #1 show of the night in adults 18-49, "This Is Us," and the top two shows of the night in total viewers, "The Voice" and "This Is Us."

"This Is Us" (2.7/9 in 18-49, 10.6 million viewers overall from 9-10 p.m. ET):

· Jumps +13% week to week (2.7 vs. 2.4) to its high since Oct. 11.

· Sets a new series high in total viewers (10.6 million), with a +17% increase week to week (10.561 million vs. 9.000 million).

· For a seventh straight telecast, ranks as the #1 entertainment show of the night in 18-49 on the Big 4, while also virtually tying "The Voice" as the #1 show of the night in total viewers.

· For a sixth straight time, builds on an original "Voice" lead-in in 18-49.

· Remains the only scripted show ever to build on an original "Voice" lead-in.

· With its first nine episodes, has now delivered the nine highest ratings among all telecasts from this season's 11 first-year dramas on the Big 4 networks (L+SD).

· Wins the slot among the Big 4 nets in every key measure.

· Will add substantial viewership via time-shifting and VOD:

· So far this season, "This Is Us" is growing by +76% in 18-49 rating (from a 2.59 to a 4.56) and +5.0 million viewers overall (9.3 million to 14.3 million) going from L+SD to L+7).

· The most recent L+7 results lifted "Us" ahead of that week's "Empire" as the top broadcast drama of the Nov. 14-20 week (4.65 vs. 4.64 in L+7 -- in L+SD it was 2.56 vs. 3.11).

· For the season, the average L+7 lift of +1.97 for "Us" is the biggest average gain for any broadcast series, as it moves ahead of "Big Bang Theory" (+1.96) and "Designated Survivor" (+1.95).

· Upscale: "This Is Us" is delivering a strong upscale audience, indexing at a 139 among adults 18-49 living in $100K+ homes

"Chicago Fire" (1.7/6 in 18-49, 8.0 million viewers overall from 10-11 p.m. ET):

· Grows +13% week to week in 18-49 (1.7 vs. 1.5) to its highest rating since the show's season premiere (1.8 on Oct. 11).

· Scores the highest rating for any telecast of any 10 p.m. broadcast drama in seven weeks, a span covering 81 telecasts (since its own 1.8 with the "Fire" season premiere on Oct. 11, L+SD).

· Is very close to rounding up to a 1.8 (currently reporting a 1.74 in these prelim fast-affiliate ratings).

· Sets a season high in total viewers, up week to week by +24% (8.015 million vs. 6.476 million).

· Wins the hour among the ABC-CBS-NBC dramas (including a CBS encore) in every key measure.

· Will add substantial viewership via time-shifting and VOD - so far this season, "Chicago Fire" has grown by +62% in 18-49 rating (from a 1.61 to a 2.61) and more than +3.6 million viewers overall (7.1 million to 10.8 million) going from L+SD to L+7

"The Voice" (1.9/7 in 18-49, 10.6 million viewers overall from 8-9 p.m. ET):

· Versus CBS' telecast of "Rudolph," jumps +19% versus the comparable Tuesday telecast of the prior cycle in 18-49 (1.9 vs. 1.6 on May 3) and +23% in total viewers (10.604 million vs. 8.596 million).

· Grows +6% week to week in 18-49 (1.9 vs. 1.8) despite the high-rated "Rudolph" competition.

· Increases +12% in total viewers (10.604 million vs. 9.484 million), to generate its most-watched Tuesday episode since Oct. 11 (10.9 million) to rank as the #1 show of the night in total viewers.

· Outdelivers "Rudolph" to win the slot in total viewers (10.6 million vs. 9.452 million).

· Will add substantial viewership via time-shifting and VOD - so far this season, Tuesday's "Voice" has increased by +26% in 18-49 rating going from L+SD to L+7 (from a 2.83 to a 3.56) and +2.2 million viewers overall (11.2 million to 13.4 million).

· Upscale: Tuesday's "Voice" is generating a strong upscale audience, indexing at a 111 among adults 18-49 living in $100K+ homes.

In Late-Night Metered Markets Tuesday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.8/7; "Late Show with Stephen Colbert," 2.0/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.3/3 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/5; "Late Show," 0.3/2 with an encore; and "Jimmy Kimmel Live," 0.4/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 0.9/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.4/5 in metered-market households with an encore; CBS's "Late Late Show," 1.0/3 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.5/4 in 18-49 with an encore; "Late Late Show," 0.2/1 with an encore.

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.





  [november 2016]  
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· BIG BANG THEORY, THE (CBS)
· CHICAGO FIRE (NBC)
· DESIGNATED SURVIVOR (ABC)
· EMPIRE (FOX)
· THIS IS US (NBC)
· VOICE, THE (NBC)





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