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[12/04/16 - 08:55 AM]
"Saturday Night Live" Grows Versus the Year-Ago Night
NBC spins the numbers for Saturday, December 3.

[via press release from NBC]

In Late-Night Metered-Market Ratings for Saturday Night:

· The Dec. 3 telecast of "Saturday Night Live," with host Emma Stone and musical guest Shawn Mendes, scored a 4.4 rating, 11 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 2.1/10 in adults 18-49 in the 25 markets with local people meters.

· The 4.4 is up +7% versus "Saturday Night Live's" rating on the same night last year in metered-market households (4.4 vs. 4.1 on Dec. 5, 2015) and the 2.1 in 18-49 in the LPMs is up +5% (2.1 vs. 2.0).

· The 4.4 rating in households and 2.1 in 18-49 in the metered markets top the last eight "Saturday Night Live" originals from last season, excluding the April 23 Prince tribute.

· National ratings, including viewer totals, for last night's "Saturday Night Live" are due from Nielsen on Tuesday.

· Note that "SNL" adds significant viewership via time-shifting, with originals so far this season growing by +60% in 18-49 and +3.527 million persons or +45% in total viewers nationally going from "live plus same day" Nielsens to "live plus seven day" figures. In L+SD, "SNL" this season has averaged a 2.34 rating in 18-49 nationally and 7.837 million viewers overall, and in L+7, "SNL" has grown to a 3.74 in 18-49 and 11.364 million viewers.

· Versus the same point last season, "SNL" originals are up +35% in 18-49 nationally (3.74 vs. 2.78) and +2.788 million persons or +33% in total viewers (11.364 million vs. 8.576 million).

· The average 11.364 million viewers in L+7 makes this the show's most-watched season at this point in 24 years (versus prior seasons' original telecasts through comparable dates), best since 1992 (11.949 million for that season's first seven originals).

· The 3.74 average in L+7 adults 18-49 rating nationally average is the show's best performances in the demo at this point since 2008 (4.51 for that season's first nine originals).

Saturday Primetime Ratings:

An encore telecast of the 1946 movie classic "It's a Wonderful Life" (0.6/2 in 18-49, 3.7 million viewers overall from 8-11 p.m. ET):

· Grows +10% in total viewers versus the year-ago Saturday telecast (3.742 million vs. 3.411 million on Dec. 5, 2015) and retains 100% in 18-49 (0.6 vs. 0.6).

· Is close to rounding up to a 0.7 in 18-49 (currently reporting a 0.64 in these preliminary fast-affiliate ratings).

· From its first half-hour to its sixth, grows by +60% in adults 18-49 (from a 0.5 to a 0.8), +50% in adults 25-54 (0.8 to 1.2) and +45% or 1.4 million persons in total viewers (3.1 million to 4.5 million).

· Delivers NBC's second-most-watched Saturday night of the season, behind only the 3.800 million for Nov. 12 with "Dateline Mystery" and "SNL Vintage."

· This is NBC's 41st primetime telecast of "It's a Wonderful Life," directed by Frank Capra and starring Jimmy Stewart, since the movie was brought to broadcast network television in 1994.

NOTE: Ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





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