[12/18/16 - 08:43 AM]
"Saturday Night Live" Scores the Show's Highest Metered-Market Ratings Since Nov. 12
NBC spins the numbers for Saturday, December 17.

[via press release from NBC]

In Late-Night Metered-Market Ratings for Saturday Night:

· "Saturday Night Live" has scored the show's highest metered-market ratings since Nov. 12.

· The Dec. 17 telecast, with host Casey Affleck and musical guest Chance The Rapper, scored a 4.9 rating, 12 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 2.4/12 in adults 18-49 in the 25 markets with local people meters.

· These are the strongest "Saturday Night Live" local-market ratings since the Nov. 12 telecast, which was the first "SNL" to follow the Presidential election. Featuring host Dave Chappelle and musical guest A Tribe Called Quest, the Nov. 12 edition averaged a 6.2 household rating and a 3.9 in 18-49 in the local people meters.

· Last night's "Saturday Night Live" is up +14% versus the show's December 2015 average for original telecasts in both metered-market households (4.9 vs. 4.3) and 18-49 in the local people meters (2.4 vs. 2.1 for December 2015).

· Both the 4.9 rating in households and the 2.4 in 18-49 beat results for the final 10 "Saturday Night Live" originals from last season.

· Last night's "Saturday Night Live" was the #1 telecast of the night on the broadcast networks, outrating every Saturday primetime telecast on those nets.

· National ratings, including viewer totals, for last night's "Saturday Night Live" are due from Nielsen on Tuesday.

· Note that "SNL" adds significant viewership via time-shifting, with originals so far this season growing by +59% in 18-49 and +3.438 million persons or +45% in total viewers nationally going from "live plus same day" Nielsens to "live plus seven day" figures. In L+SD, "SNL" this season has averaged a 2.29 rating in 18-49 nationally and 7.655 million viewers overall, and in L+7, "SNL" has grown to a 3.65 in 18-49 and 11.093 million viewers.

· Versus the same point last season, "SNL" originals are up +34% in 18-49 nationally (3.65 vs. 2.73) and +2.701 million persons or +32% in total viewers (11.093 million vs. 8.392 million).

· The average 11.093 million viewers in L+7 makes this the show's most-watched season at this point in 24 years (versus prior seasons' original telecasts through comparable dates), best since 1992 (12.097 million for that season's first eight originals).

· The 3.65 average in L+7 adults 18-49 rating nationally average is the show's best performances in the demo at this point since 2008 (4.40 for that season's first ten originals).

Saturday Primetime Ratings:

NBC is currently #1 in primetime among the Big 4 networks in adults 18-49 and total viewers, pending updates. Note that NBC stations in the New York and Miami markets carried NFL football.

An encore of "A Saturday Night Live Christmas Special" (1.1/4 in 18-49, 4.1 million viewers overall from 9-11 p.m. ET):

· Is currently #1 in the time period among the Big 4 networks in adults 18-49, adults 25-54 and total viewers, pending updates.

· Is currently up +57% versus NBC's average in the time period last season in 18-49 (1.1 vs. 0.7, L+SD non-sports) and up +16% in total viewers (4.056 million vs. 3.505 million).

· Is currently delivering the top rating for a Saturday primetime "SNL" telecast in 18-49 since Feb. 14, 2015 (1.3) and best in total viewers since Feb. 21, 2015 (4.277 million).

A rebroadcast of "A Pentatonix Christmas Special" (0.7/3 in 18-49, 3.7 million viewers overall from 8-9 p.m. ET):

· Is currently #1 in the time period among the Big 4 networks in total viewers and all key adult-female demos and #2 in adults 18-49, pending updates.

· Is currently up +17% versus NBC's average in the time period last season in 18-49 (0.7 vs. 0.6, L+SD non-sports) and up +7% in total viewers (3.696 million vs. 3.444 million).

NOTE: Ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

  [december 2016]  


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