or


[03/27/17 - 12:51 PM]
2017 NCAA Tournament Scores Increases in Television Viewership Through Elite 8, Along with All-Time Records Across Digital and Social Platforms
CBS and Turner spin the numbers for their NCAA coverage to date.

[via press release from CBS]

2017 NCAA TOURNAMENT SCORES INCREASES IN TELEVISION VIEWERSHIP THROUGH ELITE 8, ALONG WITH ALL-TIME RECORDS ACROSS DIGITAL AND SOCIAL PLATFORMS

Coverage across TBS, CBS, TNT and truTV Is the Third Most-Watched in 24 Years, Averaging 9.8 Million Viewers, for a 10% Increase

NCAA March Madness Live Generates All-Time Record 88 Million Live Streams to Date, an Increase of +31% from Last Year

CBS Sports and Turner Sports' coverage of the 2017 NCAA Tournament is delivering strong audience growth through its first two weeks with fans engaging across television - up double-digits in viewership - record-setting streaming on NCAA March Madness Live and all-time records for interactions by fans across social platforms.

The NCAA Tournament to date is averaging 9.8 million viewers through Sunday's Regional Finals, up 10% from last year (8.9 million), making it the third most-watched tournament in 24 years. In addition, the NCAA Tournament is averaging a 6.0/13 rating/share, up +9% from 2016 (5.5/12).

This weekend's Regional Finals on TBS (Saturday) and CBS (Sunday) averaged 10.2 million viewers and a 6.0/13 rating/share, both up +11% respectively from last year (9.2 million viewers and 5.4/11 rating/share).

Sunday's Regional Final thriller between North Carolina and Kentucky was watched by an average of 15.5 million viewers, making it the second most watched Regional Final game (Saturday or Sunday) since 2005 (17.9 million viewers). The game peaked with 22.1 million viewers from 7:15-7:30 PM, ET. The Kentucky vs. North Carolina game is up +5% from the comparable game window on CBS in 2015 (Duke-Gonzaga).

In addition, NCAA March Madness Live has generated an all-time record 88 million live video streams during this year's tournament, an increase of 31% over last year. Engagement across official March Madness social media handles continues to increase, garnering 53.5 million engagements through Sunday for an increase of 75% over last year.

Linear TV Source: Nielsen Media Research, based on Live + SD data stream, Fast Nationals for the 2017 NCAA Men's College Basketball Tournament across CBS, TBS, TNT and truTV, through Elite 8 round compared historical NCAA Tournament through 1991. Digital metrics: Conviva.





  [march 2017]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[07/26/17 - 01:33 PM]
Comic-Con Trailer for "The Walking Dead," Viewed More Than 31 Million Times in Four Days Breaking Own Record for Views
AMC spins the digital numbers for the trailer to date.

[07/26/17 - 12:38 PM]
21 Million Viewers Tune In to Simulcast Premiere of Disney's "Descendants 2" in Live + 3 Data
Disney Channel further spins the numbers for Friday, July 21.

[07/26/17 - 08:30 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Coast to Victory
The Peacock once again eclipses the competition in total viewers and adults 18-49.

[07/25/17 - 08:27 AM]
Monday's Broadcast Ratings: ABC, "Bachelorette" Edge NBC, "Ninja Warrior"
The Peacock's "Midnight, Texas" however tops the Alphabet's "Somewhere Between" in a battle of premieres.

[07/24/17 - 12:32 PM]
TV One's "Rickey Smiley for Real" Garners Third Consecutive Week of Growth Among Women 18-49
TV One further spins the numbers for Tuesday, July 18.

[07/24/17 - 08:22 AM]
Sunday's Broadcast Ratings: CBS Holds Off ABC, NBC in Adults 18-49 Race
The latter gets a boost from two hours of NASCAR overrun in primetime.

[07/23/17 - 09:13 AM]
Saturday's Broadcast Ratings: FOX, NBC Share in Adults 18-49 Victory
The Peacock however is the most-watched broadcaster last night.

[07/22/17 - 01:38 PM]
Disney's "Descendants 2" Amasses 13 Million Total Viewers Across Its Disney Channel, ABC, Disney XD, Freeform, Lifetime and Lifetime Movies Simulcast Premieres
Disney Channel spins the numbers for Friday, July 21.

[07/22/17 - 09:03 AM]
Friday's Broadcast Ratings: "Big Brother" Special Helps Boost CBS
The Eye wins the night among total viewers, shares the demo crown with NBC.

[07/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: "Big Brother" Keeps CBS on Top
The Eye wins the evening for the fourth consecutive week.

[07/20/17 - 08:27 AM]
Wednesday's Broadcast Ratings: CBS Takes Home Top Honors with "Big Brother"
The Eye's summer mainstay leads the night in both total viewers and adults 18-49.

[07/19/17 - 08:20 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Eclipse the Competition
The Peacock beats the combined efforts of ABC, CBS, FOX and The CW among adults 18-49.

[07/18/17 - 12:47 PM]
A&E Network's Groundbreaking Series "Live PD" Hits Ratings High with 2.1 Million Total Viewers
A&E spins the numbers for Saturday, July 15.

[07/18/17 - 10:46 AM]
Crown Media's Holiday Programming Initiatives Elevate Networks as Top-Rated in Weekend Primetime
The Hallmark Channel spins the numbers for the week of July 10-16.

[07/18/17 - 08:24 AM]
Monday's Broadcast Ratings: "Bachelorette" Pulls in Front as ABC, NBC Share Demo Crown
The Peacock however is the most-watched broadcaster last night.