or


[04/28/17 - 07:56 AM]
ESPN's Round 1 NFL Draft Telecast Delivers 4.8 Overnight Rating
ESPN spins the numbers for Thursday, April 27.

[via press release from ESPN]

ESPN's Round 1 NFL Draft Telecast Delivers 4.8 Overnight Rating

Most-Streamed NFL Draft Telecast on Record for ESPN

ESPN's Round 1 telecast of the 2017 NFL Draft last night (7:59-11:49 p.m. ET) delivered a 4.8 overnight rating according to Nielsen, based on the metered markets. The overnight rating is up two percent from the opening round in 2016. The draft rating peaked from 9:30-9:45 p.m. with a 5.6 metered market rating. Based on overnight ratings, ESPN is expected to win the night in primetime across broadcast and cable.

For the fourth consecutive year, Cleveland was the highest-rated market for Round 1 coverage on ESPN, averaging a 12.6. Philadelphia, the host city for this year's NFL Draft, was the No. 2 rated market with a 9.1 - the highest rating in Philadelphia across all rounds of the NFL Draft on ESPN/ESPN2 since the new primetime format began in 2010. Remaining top-10 metered markets for ESPN's coverage included Columbus, Ohio (9.0), Greenville, S.C. (8.7), Birmingham, Ala. (7.6), Dayton (7.6), Charlotte (6.9), New Orleans (6.9), Buffalo (6.8) and Norfolk, Va. (6.6).

ESPN live streaming of Round 1 attracted an additional average minute audience of 243,000 viewers, a 23 percent increase from last year (198,000 viewers). The telecast averaged 1,292,000 total unique viewers, a 66 percent gain year-over-year, and 54,259,000 total minutes, a 22 percent increase. Based on all three metrics this is the most-streamed telecast of the NFL Draft on record for ESPN across all rounds. Non-streaming digital usage (includes NFL content on ESPN.com, the ESPN.com homepage and the ESPN app) averaged 1,071,000 viewers in the average minute during the live window, a 89 percent surge from 2016.

Final ratings for Round 1 are expected this afternoon.

ESPN's coverage of the NFL Draft continues with rounds 2 and 3 this evening (7 p.m. ET on ESPN, 8 p.m. on ESPN2).

ESPN Delivers Total Live Audience of 6.9 Million Viewers for Round 1 of NFL Draft

Television and Streaming Audiences Both Increase from 2016

ESPN delivered a total live audience of 6,924,000 viewers for its Thursday night telecast of Round 1 of the 2017 NFL Draft. Including streaming, this ranks as the fourth most-viewed Round 1 telecast on ESPN since the new primetime format began in 2010, and a seven percent increase over ESPN's audience for round 1 in 2016 (6,487,000).

The NFL Draft on ESPN was the highest-rated telecast on Thursday night among all the key male demos (18-34, 18-49, 25-54), as well as adults 18-34 and 18-49. Additionally, the telecast helped ESPN win the night among all networks in households, viewers and all key male and adult demos.

ESPN's television and streaming audiences both increased from a year ago:

· On TV, ESPN delivered 6,681,000 average viewers and a 4.0 US household rating, according to Nielsen Fast Nationals, increases of six percent (6,289,000 in 2016) and three percent (3.9 US rating), respectively.

· ESPN live streaming attracted an additional average minute audience of 243,000 viewers, a 23 percent increase from last year (198,000 viewers). The telecast averaged 1,292,000 total unique viewers, a 66 percent gain year-over-year, and 54,259,000 total minutes, a 22 percent increase. Based on all three metrics this is the most-streamed telecast of the NFL Draft on record for ESPN across all rounds. Non-streaming digital usage (includes NFL content on ESPN.com, the ESPN.com homepage and the ESPN app) averaged 1,071,000 viewers in the average minute during the live window, a 89 percent surge over 2016.

On television, the telecast peaked in the 9-9:30 p.m. ET half hour with a 4.6 rating and 7,779,000 viewers.

For the fourth consecutive year, Cleveland was the highest-rated metered market for Round 1 on ESPN, averaging a 12.6. Philadelphia, the host city for this year's NFL Draft, was the No. 2 rated market with a 9.1 - the highest rating in Philadelphia across all rounds of the NFL Draft on ESPN/ESPN2 since the new primetime format began in 2010. Remaining top-10 metered markets for ESPN's coverage included Columbus, Ohio (9.0), Greenville, S.C. (8.7), Birmingham, Ala. (7.6), Dayton (7.6), Charlotte (6.9), New Orleans (6.9), Buffalo (6.8) and Norfolk, Va. (6.6).

The 2017 NFL Draft Continues on ESPN/ESPN2:

ESPN's coverage of the 2017 NFL Draft continues from Philadelphia with rounds 2 and 3 this evening (7 p.m. ET on ESPN, 8 p.m. on ESPN2), and rounds 4-7 on Saturday, beginning at 12 p.m. on ESPN.





  [april 2017]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[07/17/18 - 08:10 AM]
Monday's Broadcast Ratings: "The Bachelorette" Keeps ABC on Top
The Alphabet wins the night among total viewers and adults 18-49.

[07/16/18 - 02:30 PM]
Paramount Network's "Yellowstone" Notches Series High Ratings
Paramount Network further spins the numbers for Wednesday, July 11.

[07/16/18 - 08:29 AM]
Sunday's Broadcast Ratings: ABC Tops Viewers, Demos with Game Show Lineup
CBS takes a close second in both categories.

[07/15/18 - 08:12 AM]
Saturday's Broadcast Ratings: ABC Tops Viewers, Splits Demo Crown with FOX
The Alphabet tops both charts on a very modest evening.

[07/14/18 - 08:28 AM]
Friday's Broadcast Ratings: NBC Tops Demos in Low Key Night
The Peacock narrowly edges ABC and CBS among adults 18-49 last night.

[07/13/18 - 08:10 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Continue Their Reign
The Eye wins the night in both total viewers and adults 18-49 once again.

[07/12/18 - 08:11 AM]
Wednesday's Broadcast Ratings: CBS, "Big Brother" Reclaim Top Spots
The Eye wins the evening in both total viewers and adults 18-49.

[07/11/18 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC, "America's Got Talent" Continue Win Streak
The Peacock continues its reign in both total viewers and adults 18-49.

[07/10/18 - 01:24 PM]
"MTV Floribama Shore" Returns with Its Highest Rated Episode Ever
MTV spins the numbers for Monday, July 9.

[07/10/18 - 08:16 AM]
Monday's Broadcast Ratings: ABC, "The Bachelorette" Top Charts
The Alphabet leads the news disrupted night in both total viewers and adults 18-49.

[07/10/18 - 08:02 AM]
Disney Channel's "Andi Mack" Grows to New Season Highs
Disney Channel further spins the numbers for Monday, July 2.

[07/09/18 - 11:06 PM]
Velocity Earns Most Watched 2Q and June in Network History
Velocity further spins the numbers for the month and quarter to date.

[07/09/18 - 01:36 PM]
History(R)'s "Evel Live" Soars as #1 Cable Special of the Year
History spins the numbers for Sunday, July 8.

[07/09/18 - 01:00 PM]
Starz Original Series "Power" Season Five Premiere More Than Doubles Acquisition and Viewership on the Starz App Over Season 4
Starz further spins the numbers for Sunday, July 1.

[07/09/18 - 12:01 PM]
Science Channel Sets Record Highs in June and 2nd Quarter
Science Channel further spins the numbers for the month and quarter to date.