OWN SCORES HIGHEST 2Q PRIME AVERAGE IN NETWORK HISTORY IN KEY W25-54 DEMO
Network Has 4 of the Top 6 Original Scripted Series on Ad-Supported Cable for W25-54 in 2Q'17 and Year-to-Date
LOS ANGELES - OWN: Oprah Winfrey Network scored its highest second quarter prime average in network history in its key W25-54 demo (+3% vs. prior quarter and YAGO) with 4 of the Top 6 original scripted series on ad-supported cable for W25-54 with hit dramas "The Haves and the Have Nots," "Queen Sugar," "If Loving You is Wrong" and "Greenleaf." These shows were also the Top 4 original scripted series on ad-supported cable for African-American women. Additionally, OWN is the #2 cable network in primetime in 2Q'17 for African-American women.
OWN's Tuesday nights were bolstered by "The Haves and the Have Nots," "Queen Sugar" (6/20 premiere) and "If Loving You is Wrong," which were the night's Top 3 original scripted cable series for women and total viewers and the night's Top 3 original series on all of TV for African-American women and total viewers. OWN was Tuesday night's #1 network on all of TV for African-American women and total viewers.
On Wednesdays, "Queen Sugar" and "Greenleaf" were the night's Top 2 original scripted cable series for W25-54, African-American women and total viewers. Additionally, OWN was Wednesday night's #1 cable network for African-American women.
On Saturday nights, "Iyanla: Fix My Life" and new docu-series "The Book of John Gray" were the Top 2 original cable series for African-American women. The ninth season of "Iyanla: Fix My Life" was up +17% vs. its prior season in W25-54.
Source: The Nielsen Company
About OWN: Oprah Winfrey Network
OWN: Oprah Winfrey Network is the first and only network named for, and inspired by, a single iconic leader. Oprah Winfrey's heart and creative instincts inform the brand - and the magnetism of the channel. Winfrey provides leadership in original scripted and unscripted programming and attracts superstar talent to join her in primetime, building a global community of like-minded viewers and leading that community to connect on social media and beyond. OWN is a singular destination on cable. Depth with edge. Heart. Star power. Connection. And endless possibilities. OWN is a joint venture between Harpo, Inc. and Discovery Communications. The network debuted on January 1, 2011. The venture also includes the award-winning digital platform Oprah.com. Access OWN anytime, anywhere on WatchOWN.tv or across mobile devices and connected TVs.
For more information, please visit www.oprah.com/own.