or


[01/08/18 - 03:01 PM]
"grown-ish" Opens as Freeform's Biggest Series Launch in 2 Years
Freeform further spins the numbers for Wednesday, January 3.

[via press release from Freeform]

National Live +3 Day Program Ratings for January 3, 2018

'GROWN-ISH' OPENS AS FREEFORM'S BIGGEST SERIES LAUNCH IN 2 YEARS

'GROWN-ISH' IS FREEFORM'S MOST-WATCHED COMEDY DEBUT IN NEARLY 6 YEARS

'GROWN-ISH' IS WEDNESDAY'S NO. 1 SCRIPTED CABLE TELECAST IN KEY WOMEN

'GROWN-ISH' STANDS AS FREEFORM'S BEST-EVER DIGITAL DEBUT, WITH 4.5 MILLION VIEWS ACROSS LINEAR AND DIGITAL PLATFORMS

'GROWN-ISH' RANKS AS WEDNESDAY'S NO. 1 MOST-SOCIAL CABLE SERIES

'GROWN-ISH' POSTS THE LARGEST L+3 LIFTS FOR ANY FREEFORM COMEDY DEBUT

The debut of "grown-ish" (Jan. 3, 2018, 8:00-8:31 p.m. EST) ranked as Freeform's biggest series launch in 2 years among Total Viewers (1.562 million), Adults 18-49 (917,000/0.71 rating), Women 18-49 (658,000/1.01 rating), Women 18-34 (340,000/0.98 rating) and Females 12-34 (448,000/0.96 rating) - since "Shadowhunters" on 1/12/16.

Freeform's "grown-ish" out-delivered the channel's most-recent comedy debut by strong triple digits ("Kevin From Work" on 8/12/15) across all key demographics: Total Viewers (+111%), Adults 18-49 (+132%), Women 18-34 (+170%), Females 12-34 (+152%) and Female Teens 12-17 (+108%). In fact, "grown-ish" opened as Freeform's best comedy debut in nearly 6 years in Total Viewers, Adults 18-49 and Women 18-49 - since "Baby Daddy" on 6/20/12.

Competitively, the "grown-ish" debut opened as Wednesday's No. 1 scripted series on cable TV among Women 18-49, Women 18-34 and Females 12-34.

The 8:00 p.m. debut of "grown-ish" was the strongest scripted comedy series launch on basic cable among Women 18-49 since April 2014 (MTV's "Faking It"), among Women 18-34 since July 2014 (FX's "Married") and among Adults 18-49 since September 2016 (FX's "Atlanta").

In the first 3 days after its launch, "grown-ish" generated 4.5 million views across linear and digital platforms, making the series the best digital debut in Freeform history.

Freeform's "grown-ish" was Wednesday's No. 1 most social cable series with 214,000 engagements across Twitter, Instagram, Facebook and Tumblr.

Posting the biggest-ever L+3 increases of any Freeform comedy debut, "grown-ish" jumped by strong double digits over its L+SD numbers across key target demographics, soaring by +64% in Total Viewers (1.562 million vs. 953,000), +76% in Adults 18-49 (917,000 vs. 521,000), +80% in Women 18-49 (658,000 vs. 366,000), +79% in Women 18-34 (340,000 vs. 190,000) and +73% in Females 12-34 (448,000 vs. 259,000) after just 3 days of TV playback.

About Freeform

Part of the Disney|ABC Television Group, Freeform connects to audiences and goes beyond entertainment with bold original programming and immersive social engagement. As Disney's young adult television and streaming network, it delivers a unique mix of quality original and acquired series, plus fan-favorite movies and the holiday events "13 Nights of Halloween" and "25 Days of Christmas." The Freeform app is a service that allows viewers with participating TV subscription services access to 24/7 live viewing of the network, as well as continued on-demand access via a wide array of devices.

Source: The Nielsen Company, Live + 3 Day U.S. Program Ratings: 1/3/18. ListenFirst, 1/3/18.





  [january 2018]  
S
M
T
W
T
F
S
 


· ATLANTA (FX)
· BABY DADDY (FREEFORM)
· FAKING IT (MTV)
· GROWN-ISH (FREEFORM)
· KEVIN FROM WORK (ABC FAMILY)
· MARRIED (FX)
· SHADOWHUNTERS (FREEFORM)





most recent ratings | view all posts
[01/21/21 - 08:01 AM]
Wednesday's Broadcast Ratings: NBC Tops Inauguration Day
The network leads the night in total viewers, shares the adults 18-49 crown with ABC and FOX.

[01/21/21 - 07:00 AM]
"Nightline" Ranks No. 1 in All Key Measures for Third Consecutive Week
ABC spins the late-night numbers for the week of January 11.

[01/20/21 - 08:39 AM]
Tuesday's Broadcast Ratings: "NCIS" Returns on Top for CBS
The Eye wins the evening in both total viewers and adults 18-49 with its drama lineup.

[01/19/21 - 08:54 AM]
Monday's Broadcast Ratings: "9-1-1" Returns on Top for FOX
The network leads the night among total viewers, shares the demo crown with ABC.

[01/19/21 - 01:31 AM]
French Netflix Original Series "Lupin" Projected to Be Seen by 70 Million Members Within First 28 Days
Series star Omar Sy broke the news on social media this morning.

[01/18/21 - 08:01 AM]
Sunday's Broadcast Ratings: NFL Playoffs Deliver Victory for FOX
The network's coverage towers over the night in both total viewers and adults 18-49.

[01/16/21 - 08:52 AM]
Friday's Broadcast Ratings: ABC, FOX Share Demo Crown; CBS Leads Total Viewers
The Alphabet's "Shark Tank" is the night's top draw among adults 18-49.

[01/15/21 - 08:35 AM]
Thursday's Broadcast Ratings: "Celebrity Wheel of Fortune" Keeps ABC on Top
The Alphabet's game show trio leads the night in both total viewers and adults 18-49.

[01/14/21 - 08:36 AM]
Wednesday's Broadcast Ratings: "Chicago" Dramas Return on Top for NBC
The network pulls into the top spots in both total viewers and adults 18-49.

[01/13/21 - 08:30 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Top Adults 18-49
The network holds off the competition in the key demographic while CBS is the most-watched network overall.

[01/12/21 - 10:01 AM]
In Its First Four Weeks, More Than 41 Million Households Are Projected to Wax on for "Cobra Kai's" Third Season
Between all three seasons, 73 million households have checked out the show.

[01/12/21 - 08:30 AM]
Monday's Broadcast Ratings: ABC Tops Competition with "The Bachelor"
The Alphabet leads the night in both total viewers and adults 18-49.

[01/11/21 - 08:01 AM]
Sunday's Broadcast Ratings: NBC Surges with NFL Playoffs
The network cruises to victory in both total viewers and adults 18-49.

[01/10/21 - 05:55 PM]
Saturday's Broadcast Ratings: NFL Playoffs Put NBC on Top
The network cruises to victory in both total viewers and adults 18-49.

[01/09/21 - 05:53 PM]
Friday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC
"Blue Bloods" and "Shark Tank" lead their respective lineups last night.