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[03/10/18 - 08:59 AM]
Friday's Broadcast Ratings: Dramas Keeps CBS in Top Spot
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks last night (3/9/18):

CBS (8.056 million viewers, #1; adults 18-49: 0.9, #1) was still the network to beat on Friday with its trio of "MacGyver" (6.892 million viewers, #3; adults 18-49: 0.9, #T2), "Hawaii Five-0" (7.982 million viewers, #2; adults 18-49: 0.9, #T2) and "Blue Bloods" (9.295 million viewers, #1; adults 18-49: 1.0, #1).

FOX (2.650 million viewers, #4; adults 18-49: 0.7, #2) then was the silver draw among adults 18-49 with a new "MasterChef Junior" (3.358 million viewers, #5; adults 18-49: 0.9, #T2) and a repeat "9-1-1" (1.943 million viewers, #11; adults 18-49: 0.5, #T8).

Next up was ABC (2.704 million viewers, #2; adults 18-49: 0.6, #3) and originals from "Once Upon a Time" (2.363 million viewers, #8; adults 18-49: 0.5, #T8), "Marvel's Agents of SHIELD" (2.151 million viewers, #10; adults 18-49: 0.6, #T5) and "20/20" (3.600 million viewers, #4; adults 18-49: 0.6, #T5).

Meanwhile, NBC (2.690 million viewers, #3; adults 18-49: 0.5, #4) served up its mix of "Blindspot" (3.217 million viewers, #6; adults 18-49: 0.6, #T5), "Taken" (2.581 million viewers, #7; adults 18-49: 0.5, #T8) and the "NBC News Special: Confronting Putin" (2.273 million viewers, #9; adults 18-49: 0.5, #T8).

And finally, the relocated "Dynasty" (0.659 million viewers, #12; adults 18-49: 0.2, #T12) and a new "Jane the Virgin" (0.598 million viewers, #13; adults 18-49: 0.2, #T12) on The CW (0.628 million viewers, #5; adults 18-49: 0.2, #5) rounded out the evening.

Week-to-week changes (adults 18-49):
+25.00% - Once Upon a Time
+20.00% - 20/20
+20.00% - Marvel's Agents of SHIELD
+12.50% - MacGyver
+11.11% - Blue Bloods
0.00% - Hawaii Five-0
0.00% - Taken
0.00% - Dynasty (vs. 2/7/18)
0.00% - Jane the Virgin
-10.00% - MasterChef Junior
-14.29% - Blindspot

Year-to-year changes (adults 18-49):
+125.00% - MasterChef Junior (vs. Rosewood (Repeat))
-9.09% - Blue Bloods
-10.00% - MacGyver
-18.18% - Hawaii Five-0
-25.00% - 20/20
-25.00% - Blindspot (vs. Grimm)
-33.33% - Marvel's Agents of SHIELD (vs. Shark Tank (Repeat))
-44.44% - Once Upon a Time (vs. Last Man Standing/Dr. Ken)
-50.00% - Dynasty (vs. The Vampire Diaries: Forever Yours)
-54.55% - Taken (vs. Dateline NBC)
-54.55% - NBC News Special: Confronting Putin (vs. Dateline NBC)
-60.00% - Jane the Virgin (vs. The Vampire Diaries)

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.7/4; "Late Show with Stephen Colbert," 2.8/7; and ABC's "Jimmy Kimmel Live," 1.5/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.5/3; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.3/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.0/3 in metered-market households with an encore; CBS's "Late Late Show," 1.2/4 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/2 in 18-49 with an encore; "Late Late Show," 0.2/2 with an encore.

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.6/2 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/10/17):

CBS (8.900 million viewers, #1; adults 18-49: 1.1, #1) edged out the competition with new episodes of "MacGyver" (8.019 million viewers, #3; adults 18-49: 1.0, #T4), "Hawaii Five-0" (9.296 million viewers, #2; adults 18-49: 1.1, #T1) and "Blue Bloods" (9.385 million viewers, #1; adults 18-49: 1.1, #T1).

NBC (4.710 million viewers, #2; adults 18-49: 1.0, #2) then was a close second among adults 18-49 with a new "Grimm" (4.243 million viewers, #6; adults 18-49: 0.8, #T7) and the expanded "Dateline NBC" (4.944 million viewers, #5; adults 18-49: 1.1, #T1).

Next up was ABC (4.334 million viewers, #3; adults 18-49: 0.9, #3) with new episodes of "Last Man Standing" (5.788 million viewers, #4; adults 18-49: 1.0, #T4) and "Dr. Ken" (4.123 million viewers, #8; adults 18-49: 0.8, #T7) plus a repeat "Shark Tank" (4.134 million viewers, #7; adults 18-49: 0.9, #6) and a new "20/20" (3.913 million viewers, #9; adults 18-49: 0.8, #T7).

Meanwhile, The CW (1.164 million viewers, #5; adults 18-49: 0.5, #4) offered up its special "The Vampire Diaries: Forever Yours" (1.142 million viewers, #13; adults 18-49: 0.4, #T11) followed by the series finale of "The Vampire Diaries" (1.187 million viewers, #12; adults 18-49: 0.5, #10).

And finally, a repeat "Rosewood" (1.784 million viewers, #10; adults 18-49: 0.4, #T11) and a new "Sleepy Hollow" (1.783 million viewers, #11; adults 18-49: 0.4, #T11) on FOX (1.784 million viewers, #4; adults 18-49: 0.4, #5) rounded out the night.

Week-to-week changes (adults 18-49):
+37.50% - Dateline NBC
+25.00% - The Vampire Diaries
0.00% - Blue Bloods (vs. 2/17/17)
0.00% - Hawaii Five-0 (vs. 2/24/17)
0.00% - Grimm
0.00% - Sleepy Hollow
-9.09% - MacGyver (vs. 2/24/17)
-9.09% - Last Man Standing (vs. 2/24/17)
-11.11% - Dr. Ken (vs. 2/24/17)
-20.00% - 20/20 (vs. 2/24/17)

Year-to-year changes (adults 18-49):
+66.67% - The Vampire Diaries (vs. Various)
+33.33% - The Vampire Diaries: Forever Yours (vs. Just for Laughs Starring Howie Mandel (Repeat))
+22.22% - Dateline NBC (vs. Grimm/Dateline NBC)
+14.29% - Grimm (vs. Caught on Camera with Nick Cannon)
0.00% - Hawaii Five-0
0.00% - MacGyver (vs. The Amazing Race)
-9.09% - Last Man Standing
-11.11% - Dr. Ken
-15.38% - Blue Bloods
-20.00% - Sleepy Hollow (vs. Second Chance)
-27.27% - 20/20

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.9/5 with an encore telecast; "Late Show with Stephen Colbert," 2.8/7; and ABC's "Jimmy Kimmel Live," 1.8/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.5/3 with an encore; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.5/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.1/4 in metered-market households with an encore; CBS's "Late Late Show," 1.3/4 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.4/3 in 18-49 with an encore; "Late Late Show," 0.3/2 with an encore.

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research




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