or


[01/28/19 - 09:17 AM]
"A Discovery of Witches" Casts a Spell on Audiences, Conjuring Record Breaking Subscriber Growth and Viewership for Sundance Now and Shudder
In all, "A Discovery of Witches" accounted for more than half of all streaming activity on Sundance Now.

[via press release from SundanceTV]

"A DISCOVERY OF WITCHES" CASTS A SPELL ON AUDIENCES, CONJURING RECORD BREAKING SUBSCRIBER GROWTH AND VIEWERSHIP FOR SUNDANCE NOW AND SHUDDER

Original Drama Series Starring Matthew Goode and Teresa Palmer is Tops in Streams, Minutes Streamed and New Subscriptions

NEW YORK, NY - January 28, 2019 - First it was a #1 New York Times Best Seller. Then it was Sky One's biggest drama of 2018, nominated for a National Television Award in the U.K. Now "A Discovery of Witches," has charmed audiences in the U.S. and Canada in record-breaking numbers on AMC Networks' Sundance Now and Shudder, after all eight episodes premiered simultaneously on both services last week.

The debut of "A Discovery of Witches" smashed Sundance Now records for total video plays, with 30x increase in the streams of any previous premiere during its first week a record number of minutes streamed. In all, "A Discovery of Witches" accounted for more than half of all streaming activity on the platform.

The series was also a monster hit in its Shudder debut, accounting for more minutes streamed than any on-demand film or series premiere in the service's history.

In anticipation of "A Discovery of Witches," total subscribers to Sundance Now alone increased by nearly 30% since the start of the January. The week ending January 20 saw the largest number of new subscriptions, almost than double the number added in any previous week.

"We knew 'A Discovery of Witches' was a fantastic and special series when we acquired it last year, but the passion and enthusiasm of its avid fans has surpassed even our most optimistic projections," said Linda Pan, Senior Vice President of New Digital Businesses for AMC Networks. "It was a rare opportunity to launch the show on two services simultaneously, but it's proven to be a hit on both platforms."

"A Discovery of Witches" "potently mixes sensuality and the supernatural," according to TV Guide, while the Los Angeles Times dubs it "elegant and satisfying" and Uproxx deems it "a wickedly good show that elevates itself from its genre predecessors."

Based on the bestselling and critically-acclaimed novel of the same name by Deborah Harkness, "A Discovery of Witches" stars Emmy(R) nominated actor Matthew Goode ("The Crown," "Downton Abbey"), Teresa Palmer (Hacksaw Ridge), Alex Kingston ("ER," "Doctor Who"), Valarie Pettiford ("Being Mary Jane") and Owen Teale ("Game of Thrones"). The eight-episode drama is an enchanting modern-day love story set against the backdrop of Oxford academic life. Historian Diana Bishop (Palmer), a reluctant witch denying her heritage, accidently discovers a long-lost bewitched manuscript in Oxford's Bodleian Library, and is immediately thrown into the heart of a dangerous underworld. On her journey, she finds herself tossed into the path of enigmatic vampire and geneticist, Matthew Clairmont (Goode), who hides a dark family secret.

Second and third seasons of "A Discovery of Witches" have been announced for Sky, Sundance Now and Shudder. Season two is expected to begin production later this year.

###

About Sundance Now:

Sundance Now is AMC Networks' premium streaming service, offering original and exclusive dramas, comedies, and true crime series, in addition to award-winning movies from every genre, including foreign-language and documentary features - all streaming commercial-free. Built on the Sundance legacy and curated by acclaimed filmmakers and cultural icons, Sundance Now is proud to present an extensive array of entertainment for a passionate and intellectually curious audience. Sundance Now is available in the US, Canada, and Germany on most streaming devices for 6.99/month or 59.99/year. To stream SUNDANCE NOW commitment-free for 7 days, visit www.sundancenow.com Facebook/ Instagram/ YouTube: @SundanceNow; Twitter: @sundance_now

About Shudder:

AMC Networks' SHUDDER is a premium streaming video service, super-serving fans of all degrees with the best selection in genre entertainment, covering thrillers, suspense, and horror. SHUDDER's expanding library of film, TV series, and originals is available in the US, Canada, UK, Ireland, and Germany on most streaming devices for 4.99/month or 49.99/year. To experience SHUDDER commitment-free for 7 days, visit www.shudder.com. Facebook/ Twitter/ Instagram/ YouTube: @shudder





  [january 2019]  
S
M
T
W
T
F
S
  


· DISCOVERY OF WITCHES, A (SUNDANCE NOW)





most recent ratings | view all posts
[05/08/26 - 09:18 AM]
TNT Sports Delivers Its Most-Watched MLB Regular Season Start Since 2015
The Yankees/Mariners season opener on March 31 delivered 562,000 viewers and peaked at 735,000, making it the most watched opener on TBS since 2012.

[05/06/26 - 10:01 AM]
Strong Month of Sports Propels ESPN Studio Shows to Record Viewership for April
The entire lineup of ESPN studio shows was up 21% overall in viewership over April of 2025 and up 10% year-over-year (YOY) in the coveted Persons ages 18-49 demographic.

[05/05/26 - 03:52 PM]
ESPN Networks Aired Its Most Viewed First Round of the Current Rights Deal of the 2026 Stanley Cup Playoffs
ESPN also delivered three of the top five matchups in the First Round including the Philadelphia Flyers-Pittsburgh Penguins Game 1 (2.1 million viewers).

[05/05/26 - 03:36 PM]
NBC and Peacock Deliver the Most-Watched First Round Game 7 in NBA History for Saturday Night's 76ers-Celtics
Saturday night's matchup between the Philadelphia 76ers and Boston Celtics averaged a Total Audience Delivery (TAD) of 11.0 million viewers on NBC and Peacock.

[05/05/26 - 02:33 PM]
TNT Sports Delivers Its Most Watched NHL Stanley Cup Playoffs First Round Ever
Game 7 of the Montreal/Tampa Bay series on Sunday, May 3 averaged 2.3 million viewers, the most-watched First Round game on cable ever featuring a Canadian team.

[05/05/26 - 02:24 PM]
FOX Saturday Baseball Flexes Double-Digit Season-to-Date Viewership Increase
2,130,000 viewers tuned-in to FOX on Saturday, May 2, for a two-game slate highlighted by the Cardinals' 3-2 Victory over the Dodgers in most of the country.

[05/05/26 - 12:01 PM]
Netflix Top 10: Week of April 27 - The Hunt Continues as "Apex" Takes No. 1 for a Second Week
Plus: Revenge might be a dish best served cold, but "Man on Fire" served it up hot, reaching No. 1 on the English TV list with 11 million views.

[05/03/26 - 02:40 PM]
NBC Sports Delivers the Most-Watched Kentucky Derby on Record, Averaging 19.6 Million Viewers on NBC & Peacock in Historic "Run for the Roses"
Viewership peaked at 24.4 million viewers from 7-7:15 p.m. ET, as jockey Jose Ortiz guided Golden Tempo around the final turn to win by a neck over Renegade, and made Cherie DeVaux the first woman to train a Kentucky Derby winner.

[05/01/26 - 01:33 PM]
"Live with Kelly and Mark" Jumps Back from Spring Break with Fifth Straight Week of Growth Among Both Total Viewers and Households
Dominating the New York market, "Live with Kelly and Mark" towers over its closest competition this season by double and triple digits in Total Viewers, Adults 25-54 and Women 25-54.

[05/01/26 - 08:05 AM]
NBC Sports' NBA Playoff Viewership on NBC & Peacock Up 58% vs. Comparable Coverage Last Year Through First 13 Games
This is the first time in 24 years that NBC Sports is presenting the NBA Playoffs.

[04/30/26 - 02:17 PM]
ABC News Is #1 in Total Viewers Sunday Morning and in Late-Night
ABC News' "Nightline" ranks No. 1 in Total Viewers (931,000) for the week of April 20.

[04/29/26 - 04:01 PM]
"American Idol" Scores 5.3 Million Total Viewers with Biggest Audience in Over 2 Months During Taylor Swift Night
Monday's episode was the No. 1 entertainment program on the night among Total Viewers (5.34 million) and Adults 18-49 (0.42 rating).

[04/29/26 - 02:41 PM]
Record Breaker! ESPN Airs Most-Viewed First Round Game 5 Ever on Cable, Extending Milestone Run of the 2026 Stanley Cup Playoffs
Philadelphia Flyers-Pittsburgh Penguins on Monday averaged 2 million viewers, up 190% vs. ESPN's First Round Game 5 average last year.

[04/28/26 - 03:41 PM]
TNT Sports Continues Viewership Surge for 2026 NHL Stanley Cup Playoffs
Minnesota's Game 4 victory over Dallas on Saturday averaged 1.9 million viewers on TBS, truTV and HBO Max.

[04/28/26 - 12:01 PM]
Netflix Top 10: Week of April 20 - Charlize Theron Climbs to No. 1 with "Apex" in This Week's Top 10
Another warning to be careful who you trust, the psychological thriller series "Unchosen" debuted at No. 1 on the English TV list with 10.4 million views.