or


[02/07/22 - 02:44 PM]
NBC Olympics Delivers Third Consecutive Night of Primetime Viewership Growth - First Time Ever for a Winter Games
According to preliminary data, Sunday's Beijing Olympics on NBC, USA Network, Peacock and other streaming platforms averaged a Total Audience Delivery (TAD) of 13.7 million viewers.
[via press release from NBC Sports]

NBC OLYMPICS DELIVERS THIRD CONSECUTIVE NIGHT OF PRIMETIME VIEWERSHIP GROWTH - FIRST TIME EVER FOR A WINTER GAMES

Beijing Olympics Opening Sunday Coverage Averages Total Audience Delivery of Nearly 14 Million Viewers

Led by Peacock, NBC Olympics Digital Consumption Tops 1 BILLION Streaming Minutes - Fastest Ever for Winter Games

New iSpot Metrics Show Continued Olympic Dominance for Advertisers

STAMFORD, Conn. - Feb. 7, 2022 - Highlighted by Team USA winning silver in the team figure skating competition, alpine skiing, and freestyle skiing, NBC Olympics delivered a third consecutive night of Total Audience Delivery (TAD) viewership growth - marking the first time ever that primetime Winter Games coverage began with four successive nights of increased viewership.

"We're encouraged by the trend of increased audiences and look forward to many more days and nights of compelling Olympic competition," said NBC Sports Chairman Pete Bevacqua.

According to preliminary data, Sunday's Beijing Olympics on NBC, USA Network, Peacock and other streaming platforms averaged a Total Audience Delivery (TAD) of 13.7 million viewers. That figure is up from 13.6 million viewers on Saturday night, 12.8 million primetime viewers on Friday night, and 8.0 million viewers on Thursday night.

Led by Peacock, total digital usage of the Beijing Olympics coverage topped 1 Billion minutes - marking the fastest the milestone has been reached for a Winter Games.

New iSpot metrics further highlight the dominance of the Winter Games among NBCU advertising partners:

· Across Sunday's primetime coverage, NBCU ran a 33% lower ad load than the other broadcast networks and delivered 241% more ad impressions per unit than the other three broadcast networks combined.

· For the third consecutive day, the Olympics took the #1 spot for ad impressions with a 24.2% share of voice - more than tripling the #2 show.

· 14.5 million people viewed the advertising pod immediately after Mikaela Shiffrin's race at 8:40 p.m. ET

Total Audience Delivery is based upon live-plus-same day figures from Nielsen and digital data from Adobe Analytics. Official viewership for Saturday and Sunday will be available on Tuesday.

ABOUT NBC OLYMPICS

NBCUniversal will provide coverage of the 2022 Olympic Winter Games from Feb. 2-20. The Opening Ceremony will be presented on Friday, Feb. 4, live in the morning and again in primetime on NBC and Peacock. Similar to recent Winter Games, NBC's primetime Olympic coverage begins the night before the Opening Ceremony on Thursday, Feb. 3. Coverage begins on Wednesday, Feb. 2, on USA Network and Peacock. NBCUniversal is presenting its 18th Olympic Games, 12th consecutive overall, and sixth straight Winter Games, all the most by any U.S. media company.

--NBC OLYMPICS-





  [february 2022]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




most recent ratings | view all posts
[02/03/23 - 10:35 AM]
ESPN's "NFL Live" Delivers Show's Best Monthly Viewership in More than Six Years, January Continues Impressive Streak of Audience Accolades
In short, January 2023 and January 2022 delivered the most-watched months of "NFL Live" since September 2016.
[02/01/23 - 01:25 PM]
Hallmark Channel's "New Year New Movies!" Programming Event Makes Network #1 in January
Notably, the event featured the latest trilogy of "The Wedding Veil" films.
[01/31/23 - 02:24 PM]
Netflix Top 10 Week of January 23: "You People" Took the Top Spot on the English Films List; Oscar Bump for "All Quiet on the Western Front"
Season 2 of "Ginny & Georgia" is holding on strong on the English TV List with 55.61M hours viewed.
[01/31/23 - 12:31 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 25-54 for the 2nd Straight Week
Season to date, "Nightline" is growing compared to the same point last season in Total Viewers (+8% - 913,000 vs. 842,000).

[01/31/23 - 11:32 AM]
"Tamron Hall" Grows Year to Year for the 14th Consecutive Week in Total Viewers
"Tamron Hall" ranks among the season's Top 5 highest-rated syndicated talk shows in Households (0.7 rating - No. 5 tie).
[01/31/23 - 10:32 AM]
Most-Watched Edition of "NBA Saturday Primetime on ABC" in Four Years
The ESPN-produced broadcast on ABC generated an average of 3.7 million viewers (3,691,000), peaking with 5,035,000 viewers from 11:15-11:30 p.m. ET.
[01/31/23 - 10:32 AM]
"Live with Kelly and Ryan" Builds Week to Week and Year to Year in Viewers
On average for the 2022-2023 season, "Live with Kelly and Ryan" is the No. 1 daytime talk show - network or syndicated - in Households (1.6 rating), Total Viewers (2.306 million) and Women 25-54 (0.6 rating).

[01/31/23 - 07:01 AM]
"The Last of Us" Grows to 6.4 Million Viewers Sunday Night
Four current HBO Original series now have cross platform audiences averaging more than 15 million viewers per episode.
[01/31/23 - 06:30 AM]
CBS Sizzles on Sunday Night with Massive Viewership, Led by Most-Watched NFL Conference Championship Game in Four Years
CBS delivered massive viewership on Sunday night with a total of 63 million viewers for its coverage of the AFC Championship Game and a post-game episode of hit drama "Fire Country," according to Nielsen national ratings.
[01/27/23 - 01:06 PM]
FOX's All-New Critically Acclaimed Drama "Accused" Delivers More Than 11 Million Viewers in Series Premiere
Additionally, it is FOX's highest-rated, most-watched and most-streamed drama debut in three years and FOX's second most-streamed drama launch ever, with 1.2 million viewers on Hulu and FOX NOW.
[01/26/23 - 07:59 AM]
"Tamron Hall" Grows to Its Most-Watched Week Since March 2021 and to Its Highest-Rated Week in Women 25-54 Since July 2021
"Tamron Hall" ranks among the season's Top 5 highest-rated syndicated talk shows in Households (0.7 rating - No. 5 tie).
[01/25/23 - 04:02 PM]
"Live with Kelly and Ryan" Builds Over the Prior Week in Both Households and Total Viewers
On average for the 2022-2023 season, "Live with Kelly and Ryan" is the No. 1 daytime talk show - network or syndicated - in Households (1.6 rating), Total Viewers (2.295 million) and Women 25-54 (0.6 rating).
[01/24/23 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 Across All Key Demos
On Monday (1/16/23), "Nightline" scored its strongest telecast in Total Viewers (1.213 million), Adults 25-54 (442,000) and Adults 18-49 (340,000) since September.
[01/24/23 - 01:38 PM]
Netflix Top 10 Week of January 16: "Ginny & Georgia" Is the Most Viewed Title This Week
"That '90s Show" debuted on the list with 41.08M hours viewed.
[01/24/23 - 12:58 PM]
NBC Sports' Presentation of Arsenal-Manchester United Is Most-Watched Premier League Match in U.S. History
Led by Peacock, NBC Sports set a record for a simulstreamed Premier League match, with an Average Minute Audience (AMA) of 510,000 viewers for Arsenal-Manchester United.