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[08/16/22 - 12:59 PM]
"The Tonight Show Starring Jimmy Fallon" Wins Demo Derby Once Again
Against all original competition, "The Tonight Show Starring Jimmy Fallon" has now won three consecutive weeks in the 18-49 demo.
[via press release from NBC]

"THE TONIGHT SHOW STARRING JIMMY FALLON" WINS DEMO DERBY ONCE AGAIN

Fallon Has Now Won Three Consecutive Weeks in 18-49 Against All-Original Colbert Telecasts

"Tonight Show" Continues Its Digital Dominance Hitting a Record 30 Million Subscribers on You Tube

NEW YORK - Aug. 16, 2022 - Against all original competition, "The Tonight Show Starring Jimmy Fallon" has now won three consecutive weeks in the 18-49 demo.

For the week of Aug. 8-12, "The Tonight Show" registered an 0.20 in the demo, compared to 0.19 for Colbert. The top shows of the week were Monday (guest Idris Elba) and Thursday (co-host Megan Thee Stallion).

For the current season, both "The Tonight Show" and "Late Show" are tied in the 18-49 demo. In year over year results in total viewers, "Tonight Show" is even while "Late Show" has lost 5%. "Jimmy Kimmel Live" is down 9%.

"The Tonight Show," which is the #1 late-night program on digital, just set the record in late-night by hitting 30M subscribers on YouTube. It has more total followers and subscribers than any of its competitors.

The Tonight Show has the most-followed or subscribed-to Facebook, Instagram, TikTok and YouTube accounts across all of late night. Plus, the show has more total social followers than every other late-night program.

In addition to leading the late-night set on digital, the "Tonight Show" is also #1 when it comes to younger audiences on linear. Season to date, "The Tonight Show" is the most-watched late-night program for adults 18-34 years-old.

Global sensation Demi Lovato returns to Studio 6B tonight for their ninth appearance and first "Tonight Show" takeover ahead of the release of their new album "Holy Fvck." They co-hosts with Fallon on Wednesday and performs on Thursday. Wednesday's show includes a sit-down with Kenan Thompson, longtime "Saturday Night Live" vet and host of the Sept. 12 Emmy Awards on NBC.

From Universal Television, a division of Universal Studio Group and Broadway Video, "The Tonight Show Starring Jimmy Fallon" is executive produced by Lorne Michaels and produced by Chris Miller and Gerard Bradford. Miller is the showrunner. "The Tonight Show" tapes before a live studio audience from Studio 6B in 30 Rockefeller Center.





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