THE CW SCORES BIGGEST SATURDAY NIGHT EVER WITH THRILLING PRIMETIME ACC FOOTBALL GAME ON SATURDAY, OCTOBER 21

Virginia's Upset Victory Over North Carolina Drew 788,000 Viewers to the Network in Most-Watched Saturday Night Ever

October 24, 2023 (Burbank, CA) - The CW scored its biggest Saturday night ever on October 21 when the ACC football primetime matchup between the Virginia Cavaliers and the North Carolina Tar Heels delivered the network's largest audience on a Saturday night since national programming began on October 2, 2021 with 788,000 Total Viewers.

Virginia's stunning upset over North Carolina was the network's most-watched ACC football game to date and saw week-to-week increases in all key demos including Total Viewers (788,000, +39% over last week), Adults 18-49 (251,000, +77% over last week), Men (531,000, +50% over last week) and Women (257,000, +19% over last week). At its peak, the game drew more than one million viewers at 9:30pm/ET (1.1 million Total Viewers) and 9:45pm/ET (1.3 million Total Viewers).

"Congratulations to The CW on reaching a new viewership milestone and we are proud that ACC Football was their most-watched Saturday night," said ACC Commissioner Jim Phillips, Ph.D. "Our football season has been incredibly exciting and we look forward to what's to come."

The game's thrilling conclusion, which saw Virginia linebacker James Jackson intercept North Carolina quarterback Drake Maye to seal the victory, was captured on The CW's innovative "ref cam" angle, which drew raves from viewers as it captured the action on the field and allowed audiences to experience the decisive moment of the game first-hand.

The season-high numbers for ACC football come on the heels of impressive debuts for The CW's new fall scripted series "Sullivan's Crossing" and "The Spencer Sisters," which delivered the strongest Wednesday night in almost two years for the network during their October 4 premieres.

ACC football continues on The CW this Saturday, October 28 at 2:00pm/ET with Clemson taking on NC State followed by Georgia Tech at Virginia on Saturday, November 4 at 2:00pm/ET.

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