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[07/02/25 - 02:38 PM]
Hallmark Channel Earns #1 Most-Watched Network on Weekends Throughout June with "Passport to Love" Programming Event
"Passport to Love" helped elevate Hallmark Channel to be the #1 most-watched network on weekends throughout the month of June.
[via press release from Hallmark Media]

HALLMARK CHANNEL EARNS #1 MOST-WATCHED NETWORK ON WEEKENDS THROUGHOUT JUNE WITH "PASSPORT TO LOVE" PROGRAMMING EVENT

To Barcelona, Forever Delivers #1 Most-Watched Cable Movie of the Year To-Date Among Women 18-34

JULY 2, NEW YORK - All you need is love... and a passport! Viewers traveled the world with Hallmark Channel stars across Peru, Italy, and Spain with "Passport to Love," a globe-trotting programming stunt. "Passport to Love" helped elevate Hallmark Channel to be the #1 most-watched network on weekends throughout the month of June. What's more, original movie premiere To Barcelona, Forever starring Alison Sweeney and Ashley Williams captured the title of #1 most-watched cable movie of the year to-date among Women 18-34.

Continuing Sweeney's standout month, A Hannah Swensen Mystery: A Pie to Die For was the #1 most-watched mystery movie premiere on Hallmark Channel among key demographics.

Entertainment cable highlights include (L+SD):

· Hallmark Channel was the #1 most-watched network on weekends in Weekend Total Day among Women 18+; #1 in Weekend Prime among Households, Women 18+, Persons 18+, and Total Viewers

· To Barcelona, Forever starring Alison Sweeney and Ashley Williams is the #1 most-watched cable movie of the year to-date among Women 18-34; #3 with Women 25-54

· "Passport to Love" delivered the #1 most-watched program every Saturday throughout the event among Households, Women 18+, Persons 18+, and Total Viewers

· A Hannah Swensen Mystery: A Pie to Die For starring Alison Sweeney, Victor Webster, and Barbara Niven was the #1 most-watched mystery movie premiere on Hallmark Channel among Households; Total Viewers; Women 18+, 25-54, and 18-49; Persons 18+, 25-54, 18-49, and 18-34.

*Source: Nielsen L+SD Program-based data, Nielsen Panel + Big Data; 6/2/25-6/29/25; Strict Daypart-Span; News and Sports excluded from all competitive ranks; Original Program ranks exclude Repeats; Networks that share feeds are weight averaged to daypart based on duration. Unduplicated Reach - HALL Network from 6/2/25-6/29/25; and 4 Premieres from 6/2/25-6/29/25, P2+ audience, 6 min qualifier, Panel only.

ABOUT HALLMARK MEDIA

Owned and operated by Hallmark Cards, Inc., Hallmark Media is entertainment's leading destination for feel-good content. Hallmark Channel features an ambitious slate of new, original movies, scripted series, and the popular annual holiday franchise, Countdown to Christmas. Hallmark Mystery features a unique mix of movies and acquired series focused on the lighter side of the suspense and mystery genres, as well as its own seasonal programming event, Miracles of Christmas. Hallmark Family showcases timeless storytelling for the whole family centered around faith, love, and community. The company's subscription streaming service and membership program, Hallmark+ offers a distinctive blend of all new, exclusive original series and movies, next-day access to Hallmark Channel and Hallmark Mystery premieres, plus monthly discounts and rewards for shopping at Hallmark Gold Crown retail stores. For more information, please visit www.corporate.hallmarkmedia.com.





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· HANNAH SWENSEN MYSTERIES (HALLMARK)
· TO BARCELONA, FOREVER (HALLMARK)




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