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33 MILLION GLOBAL VIEWERS ON NETFLIX WATCHED JAKE PAUL VS. ANTHONY JOSHUA'S EPIC SIX-ROUND BATTLE
The fight card was presented by Nakisa Bidarian and Jake Paul
for Most Valuable Promotions
· In the Netflix and MVP blockbuster live main event on Friday, December 19 at Miami's Kaseya Center, Anthony Joshua (29-4, 26 KOs) delivered a sixth-round knockout of Jake Paul (12-2, 7 KOs).
· The main event scored an estimated average minute audience (AMA) of 33 million Live+1 viewers globally from opening to closing bell, per VideoAmp and Netflix.
· The fight was a standout moment for female fight viewership, with the Alycia Baumgardner vs. Leila Beaudoin co-main event drawing in an estimated AMA of 15 million Live +1 viewers globally.
· The event reached Netflix's Top 10 in 91 countries and ranked #1 in 45 countries, including the United States, the United Kingdom, Canada, Germany, Australia, Mexico, and Argentina.
· The event set a new record as the highest-grossing boxing gate in the Kaseya Center's history.
· Jake vs. Joshua generated 1.25 billion impressions across Netflix's global social channels. The fight was a top trending topic on X worldwide, trending #1 in the US, UK, and Brazil.
· This slow-motion clip of Anthony Joshua knocking out Jake Paul is now the highest performing clip from a Netflix live event ever with more than 214 million impressions across Netflix social channels.
· EverPass estimates that nearly 600,000 viewers experienced the fight in commercial venues nationwide, reflecting the event's exceptional reach across bars, restaurants, casinos and hospitality locations throughout the U.S.
· The fight attracted a star-studded ringside audience including Kay Adams, Buju Banton, Michael Irvin, Swae Lee, Bert Kreischer, Paulie Malignaggi, Brandon Marshall, Rory McIlroy, Logan Paul, Dave Portnoy, Matt Rife, Trippie Redd, Rick Ross, Rolando Romero, Benny Safdie, Ryan Serhant, Shaggy, Juan Soto, Antonio Tarver, Timbaland, Young Thug, Ty Dolla $ign, Tekashi69 and MVP's Lucas Bahdi, Shadasia Green, and Wanna Walton.
· Jake Paul vs. Anthony Joshua is the latest live, can't-miss event on Netflix. Upcoming live events include NFL Christmas Day games, WWE Raw, Skyscraper Live, MLB Opening Night, the Home Run Derby, Field of Dreams, and more. Jake vs. Joshua marks Netflix's third live event with Most Valuable Promotions (MVP) - following Paul vs. Tyson and Taylor vs. Serrano III.
· Jake vs. Joshua was produced by Most Valuable Promotions (MVP) and EverWonder.
· Full event results are available at tudum.com.
Total viewership Live+1 AMA estimates are derived from VideoAmp data in the US (In-Home, Live+1), EverPass (US), and first-party data ex-US.
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