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[09/14/26 - 09:50 AM]
NFL Kickoff Game on NBC and Peacock Featuring Patriots-Seahawks Tops 25 Million Viewers for Fourth Consecutive Year
In addition, NBC Sports delivered the largest NFL Kickoff Game audience among Adults 18-49 since 2021, averaging 10.0 million viewers in the key demographic across NBC, Peacock, NBC Sports Digital and NFL Digital properties.
[via press release from NBC Sports]

NFL KICKOFF GAME ON NBC AND PEACOCK FEATURING PATRIOTS-SEAHAWKS TOPS 25 MILLION VIEWERS FOR FOURTH CONSECUTIVE YEAR

NBC Sports Delivers Largest Adult 18-49 Audience for NFL Kickoff Game in 5 Years

Audience for Seahawks' 13-10 Victory over Patriots in Super Bowl LX Rematch Peaked at 27.4 Million Viewers in Second Quarter

Patriots-Seahawks Viewership Topped Only Prior Wednesday NFL Kickoff Game by 5%

STAMFORD, Conn. - Sept. 14, 2026 - The NFL Kickoff Game, featuring the Seattle Seahawks' down-to-the-wire 13-10 victory over the New England Patriots last Wednesday in a Super Bowl LX rematch, delivered an average audience topping 25 million viewers (25.1 million) for the fourth consecutive season on NBC and Peacock, based on Nielsen Big Data inclusive of first party data.

Four consecutive NFL Kickoff games topping 25 million viewers matches the NBC Sports' record (2013-16 openers).

In addition, NBC Sports delivered the largest NFL Kickoff Game audience among Adults 18-49 since 2021, averaging 10.0 million viewers in the key demographic across NBC, Peacock, NBC Sports Digital and NFL Digital properties.

Following are additional audience metrics for the 21st consecutive NFL season opener broadcast by NBC:

· Viewership peaked at 27.4 million viewers from 9-9:15 p.m. ET, as the Patriots built a 7-0 lead in the lowest scoring first half in the 21 NFL Kickoff Games on NBC.

· The Patriots-Seahawks game (8:23-11:27 p.m. ET) was only the second NFL Kickoff on a Wednesday, with the audience topping the prior "hump day" matchup by 5% (23.9 million for Cowboys-Giants in 2012).

· Telemundo's Spanish-language broadcast of Patriots-Seahawks averaged an additional 423,000 viewers.

TOP METERED MARKETS FOR PATRIOTS-SEAHAWKS:

1. Providence 23.3/58
2. Boston 23.1/61
3. Seattle 22.0/64
4. Buffalo 18.4/42
5. Pittsburgh 15.2/37
6. Kansas City 14.5/40
T7. New Orleans 14.2/36
T7. Minneapolis 14.2/41
9. Detroit 13.9/41
10. Denver 13.5/47

--NBC SPORTS--





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[09/14/26 - 09:50 AM]
NFL Kickoff Game on NBC and Peacock Featuring Patriots-Seahawks Tops 25 Million Viewers for Fourth Consecutive Year
In addition, NBC Sports delivered the largest NFL Kickoff Game audience among Adults 18-49 since 2021, averaging 10.0 million viewers in the key demographic across NBC, Peacock, NBC Sports Digital and NFL Digital properties.

[09/10/26 - 11:02 AM]
Wisconsin-Notre Dame on NBC & Peacock Is NBC Sports' Third-Most Watched Notre Dame Football Game Since 2005, Averaging 8.1 Million Viewers
The audience for the No. 4 Fighting Irish's 41-13 victory peaked at 9.7 million viewers in the second quarter (9:15-9:30 p.m. ET) as Notre Dame led 13-10.
[09/09/26 - 03:52 PM]
"College GameDay" Wins Week 1 With Top-Three Regular Season Show on Record
Coverage of Clemson/LSU was the top Saturday game of Week 1.
[09/09/26 - 03:30 PM]
ESPN's US Open Coverage Is Most-Viewed Since 2022 Through Third Round
The full-tournament average so far is up 5% over 2025 and the most viewed since 2022, the year of Serena Williams' final match before her return this year.
[09/09/26 - 12:01 PM]
Top 10 Most-Watched Prime Original Films & Series for the Week of August 31
"Reacher," "Sterling Point," "Off Campus," "The Grand Tour," and "The Traitors" led all original series worldwide.
[09/08/26 - 12:01 PM]
Netflix Top 10: Week of August 31 - "The Whisper Man" Tracks Down No. 1 in This Week's Top 10
"Death of the Pastor's Wife" held the top spot of the English TV list with 13.9 million views.
[09/08/26 - 10:09 AM]
FOX MLB Posts Best Regular Season Thursday Night Baseball Telecast Since 2022
2,668,000 viewers tuned-in to FOX Thursday for a two-game slate highlighted by the Cubs' 2-1 win over the Brewers in most of the country.
[09/08/26 - 10:02 AM]
ESPN Studio Lineup Continues 2026 Momentum with Record August Audiences
As a year-long pattern of strong viewership continued, multiple programs delivered their best August viewership on record, while overall studio show audiences increased 13% year over year.
[09/04/26 - 11:49 AM]
ABC News Wins Friday Night and Late Night
"20/20" posted double-digit gains week to week in Adults 25-54 and Adults 18-49, hitting 6-week highs in both measures.
[09/02/26 - 12:01 PM]
Top 10 Most-Watched Prime Original Films & Series for the Week of August 24
"Reacher," "Sterling Point," "Off Campus," "Ride or Die," and "The Traitors" led all original series worldwide.
[09/02/26 - 08:37 AM]
New Mexico State at Florida State Delivers The CW's Most-Watched Sports Broadcast in Network History
Viewership peaked at 2.4 million total viewers from 9:15-9:30pm ET as the Florida State Seminoles defeated the New Mexico State Aggies 34-17.
[09/01/26 - 04:00 PM]
2026 Little League Baseball World Series Delivered Largest Audience Since 2015
The Championship Game between Curaçao and Henderson, Nevada, averaged 2.9M viewers on ABC, up 21% year over year.

[09/01/26 - 03:16 PM]
FOX IndyCar Continues Viewership Momentum
950,000 viewers watched Arrow McLaren driver Pato O'Ward deliver the first of two victories from the Milwaukee Mile Sunday on FOX.
[09/01/26 - 03:01 PM]
FOX Saturday Baseball Is No. 1 Among All Networks
3,161,000 viewers tuned-in for a two-game slate highlighted by the Yankees' 9-2 win over the Red Sox in most of the country.
[09/01/26 - 02:54 PM]
ESPN Delivers Top Games in College Football's Week 0
4.9 million viewers tuned into the North Carolina Tar Heels defeat the TCU Horned Frogs in Dublin, Ireland.