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HUSTLE (VICELAND)
BROADCAST HISTORY:
2/10/19 - ???
STATUS:
on hiatus or fate to be determined
TIME SLOT:
completed airing its current season
CURRENT SEASON:
1 (8 episodes)
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ADDITIONAL NOTES:
completed airing its first season on 3/31/19; has yet to be renewed for a second season
DESCRIPTION:
(from Viceland's press release, December 2018) VICE Media's youth lifestyle cable channel, VICELAND, is partnering with Cadillac on a new aspirational docu-series HUSTLE created by Beth Greenwald with executive producers Alicia Keys and Chef Marcus Samuelsson. The eight-episode series is set to premiere February 10 at 9PM. The show, currently in production in New York City, stars John Henry, a Dominican-American business wunderkind who by 25 has already sold his first company, launched a venture capital fund in Harlem, and has been listed on Ebony's 2018 "Power 100" and as one of Forbes Magazine's "30 Under 30" for 2019. After founding and later selling that first business, Henry made a commitment to give back in his community through Harlem Capital, a diversity-focused venture capital firm on a mission to invest in over 1,000 diverse founders over 20 years. Each episode of HUSTLE features Henry meeting a NY based entrepreneur, deep diving into their business and pinpointing the exact issues holding them back. Henry gives them personalized marching orders while setting up opportunities for their businesses that could set them on a new trajectory...if they can take advantage of them. HUSTLE puts Henry's mission of empowering diverse young entrepreneurs on its feet and into the street. That mission has attracted two celebrity entrepreneurs and bona fide New York success stories as executive producers: 15-time Grammy Award-winning singer-songwriter, musician, producer, actress, best-selling author and activist Alicia Keys and multiple award-winning chef and restaurateur, TV personality, best-selling author and philanthropist Marcus Samuelsson.
PRINCIPAL CAST INFORMATION:
· John Henry
CREW INFORMATION:
· Alicia Keys as EP
· Beth Greenwald as CRTR/EP
· Derek Evans as EP
· Marcus Samuelsson as EP
· Patrick Moses as EP
· Susan Lewis as EP
GENRE(S):
· reality (all)
· reality (documentary)
STUDIO INFORMATION:
· Wax World Media