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[03/26/26 - 10:03 AM]
Sony Pictures Television Advertiser Sales Heads Into 2026 Upfront Bringing Advertisers Branded Content Opportunities Within High Volume of Originals and a Safe Harbor of Entertainment Programming
The studio continues to elevate its media investment opportunities for advertisers through Game Show Network, a top 10 cable network and a top five general entertainment network.







SHOULD I STAY OR SHOULD I GO? (GSN)
DEVELOPMENT HISTORY:
3/26/26
STATUS:
currently in development (2025-2026 season)
DEVELOPMENT STAGE:
unspecified
DESCRIPTION:
(from GSN's press release, March 2026) SHOULD I STAY OR SHOULD I GO? (working title) is a 30-minute confidence game hosted by Emmy(R) Winner Chris Hardwick, where guessing the correct answers is only half the battle, and confidence is everything. Four players answer multiple-choice questions, secretly locking in their responses and earning points each round. The twist is they have no idea how well they or their opponents are doing. Only the home audience sees the correct answers and real-time scores. At the end of each round, the lowest-scoring contestant will be eliminated unless someone accepts the cash offer to quit the game. The tension builds in a fast-paced, hilarious game that always leaves the contestants asking themselves...Should I stay or should I go? SHOULD I STAY OR SHOULD I GO? is a Game Show Enterprises Studios production created by Matt Laesch and Aaron Solomon, who serve as executive producers. Chris Hardwick also serves as executive producer.
PRINCIPAL CAST INFORMATION:
· Chris Hardwick as Host
CREW INFORMATION:
· Aaron Solomon as CRTR/EP
· Chris Hardwick as EP
· Matt Laesch as CRTR/EP
GENRE(S):
· game show
STUDIO INFORMATION:
· Game Show Enterprises Studios