SQUADS SACRIFICE TO "BRING IT ON: IN IT TO WIN IT" AS FIERCE CHEER COMPETITIONS IGNITE DURING THE ABC FAMILY BROADCAST DEBUT ON JANUARY 20TH

Burbank, CA (January 7, 2008) � Get ready to do double back-flips for the fourth film of the "Bring It On" franchise as cheer offs are taken to a new level. "Bring It On: In It To Win It" airs Sunday, January 20 (8:00 � 10:00PM ET/PT) with an encore presentation (10:00PM � 12:00AM ET/PT).

When a chance to tour with the World Cheer Exhibition is at stake, squads will do anything to claim that spot. At their annual cheer camp, arch rivals Carson (Ashley Benson), Captain of the West Coast Sharks and Brooke (Cassie Scerbo), Captain of the East Coast Jets are determined to lead their teams to victory. After suffering several injuries from a cheer rumble they are forced to throw down the pompoms and work together in order to stay in the competition for a spot on the tour. Along the way, Carson falls for hot Jet male cheerleader, Penn (Michael Copon), but will their opposite coasts stand between them?

Make sure to catch the Bring-It-On-Athon airing on ABC Family during the January 18-20 weekend. Kicking off with the original smash hit, "Bring It On" leads into more cheering sensations such as, "Bring It On Again," "Bring It On: All Or Nothing" and concludes with the premiere of "Bring It On: In It To Win It."

The cast includes Ashley Benson ("Days of Our Lives") as Carson, Michael Copon ("Beyond the Break" and "One Tree Hill") as Penn, Cassie Scerbo ("Dance Revolution" and "Natural Born Komics") as Brooke, Jennifer Tisdale ("Dark Ride" and "The Hillside Strangler") as Chelsea. "Bring It On: All or Nothing" is produced by Beacon Pictures and Universal Studio Family Productions. The film was directed by Steve Rash ("Bring it On: All or Nothing," and "American Pie Presents Band Camp"), written by Alyson Fouse ("Bring It On: All or Nothing," and TV Series "Everybody Hates Chris") and Elena Song. Distributed by Universal Studios.

Part of the Disney-ABC-TV Group, ABC Family, distributed in over 95 million homes, features original movies, series and specials reflecting today's families and entertaining and connecting with adults through relevant stories about today's relationships, all told with diversity, dysfunction, passion, humor and heart. ABC Family's programming is a mix of quality acquired series and theatricals as well as original movies and scripted dramas. ABC Family is also the destination for Holiday events with "13 Nights of Halloween" and "25 Days of Christmas" branded programming events. ABC Family. A New Kind of Family.