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[12/18/06 - 02:46 PM]
VH1 Flows Outta Control with 'Ego Trip's the (White) Rapper Show'
Newcomer will follow "Flavor of Love" spin-off "I Love New York" on Monday nights in January.

[via press release from VH1]

VH1 Flows Outta Control With 'ego trip's The (White) Rapper Show'

It's More Than a Reality Game Show, It's the "Lighter" Side of Hip Hop The Eight Episode Series Premieres Monday, January 8 at 10:30pm*

NEW YORK, Dec. 18 -- Since the first rhymes flowed in the parks of the South Bronx, most of rap's major emcees, have been African American. A few successful white MC's like The Beastie Boys and Eminem have reached the top of the hip hop world. But for the most part, the rap game has been an unforgiving field for melanin-deficient MC's.

But now, 20 years after the Beasties first exercised their "License to Ill," VH1 and ego trip have stepped in to search for the next great "white rapper" in "ego trip's The (White) Rapper Show" premiering January 8 at 10:30 pm. Additional new episodes will air every Monday at 10:00pm.

Set in the birthplace of hip hop, the South Bronx, and hosted by white rap legend Michael "MC Serch" Berrin (of the group 3rd Bass) and producing legend Prince Paul, "ego trip's The (White) Rapper Show" will put 10 contestants from all over America through challenges that will test their musical "cred," knowledge of hip hop culture, and their ideas about race. Along the way, hip hop pioneers, such as Grandmaster Flash, Kurtis Blow, and Fat Joe will be brought in to school and critique our eager rappin' competitors.

The competition won't be easy. The run-down South Bronx tenement that they'll be bunking in, "Tha White House," is a far cry from the standard reality show mansion. But hip hop is about survival; about economics and class and race. And our 10 contestants will be faced with a variety of tasks that will reflect each of these facets of the culture.

From freestyle battles in Detroit's famed St. Andrews Hall to cutting a club record with super producer Just Blaze to answering questions about life in the 'hood, these 10 hopefuls will be immersed in the culture they claim to love. But do they have the knowledge, talent and ability to, as MC Serch says, lead the culture? Or will they bleed the culture? "ego Trip's The (White) Rapper Show" on VH1 will leave only one man (or woman) standing alone ... victorious in the original hood of hip hop and $100,000 richer.

Ken Mok is executive producer and Paul Buscemi is supervising producer for 10X10 Productions. Sacha Jenkins, Gabriel Alvarez, Brent Rollins, Elliott Wilson and Jefferson Mao are executive producers for ego trip. Jim Ackerman and Michael Hirschorn are executive producers and Christian McLaughlin is the supervising producer for VH1.

VH1 connects viewers to the music, artists and pop culture that matter to them most with series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in 90 million households in the U.S. VH1 also has an array of digital services including VH1 Classic, VH1 Soul and VSPOT, VH1's broadband channel. Connect with VH1 at http://www.VH1.com.

* All times ET/PT

SOURCE VH1
http://www.vh1.com/





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· EGO TRIP'S MISS RAP SUPREME (VH1)





[09/18/14 - 04:56 PM]
Fall Premiere of OWN's "For Better or Worse" Delivers 1.2 Million Viewers
OWN spins the numbers for Wednesday, September 17.

[09/18/14 - 02:50 PM]
"90 Day Fiance" - TLC's #1 New Series of 2014 - Returns October 19, 2014
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[09/18/14 - 01:17 PM]
NBC Announces Partnership and Integration with Nissan as Exclusive Automotive Sponsor of Emmy Award-Winning Hit "The Voice"
"The Voice Official App" will further enhance the viewer experience across the show from the blind auditions, battles, knockouts all the way to the live playoffs as well as giving fans, for the first time, the ability to use the app to vote for their favorite artists live during the broadcast of the show.

[09/18/14 - 01:15 PM]
Hallmark Channel's "Cedar Cove" Ranks #1 in Primetime Among Households, Women 25-54, and Total Viewers in Live+3 Performance
The Hallmark Channel spins the numbers for Saturday, September 13.

[09/18/14 - 01:06 PM]
National Spotlight Shines on Jeter's Final Series on FOX; Pirates' Playoff Push on FOX Sports 1 to End MLB Regular Season
Today, FOX Sports announced unprecedented, side-by-side national coverage of Major League Baseball's final regular season Saturday with two compelling games side-by-side on the FOX broadcast network and FOX Sports 1.

[09/18/14 - 01:00 PM]
Central Perk Pop-Up Creates "Friends" Fan Frenzy in Lower Manhattan
The store (located at 199 Lafayette Street, on the corner of Broome) officially opened to the public Wednesday, September 17.

[09/18/14 - 12:20 PM]
John Legend and Lee Ann Womack Make Musical Magic on "CMT Crossroads"
Said installment premieres Friday, September 26 at 10:00/9:00c on the cable channel.

[09/18/14 - 11:57 AM]
ESPN's Double Digit Audience Increases Generate Most-Viewed WNBA Playoffs Since 2007
ESPN spins the numbers for its WNBA postseason coverage to date.

[09/18/14 - 11:46 AM]
Texas Native Jane Slater Hired as New Longhorn Network Reporter
She most recently worked for CBS in Dallas covering the Dallas Cowboys, Texas Rangers, Dallas Mavericks, Dallas Stars and college programs SMU, TCU and North Texas.

[09/18/14 - 11:33 AM]
"The Tonight Show," "Late Night" Dominate Broadcast Timeslot Competition for Week of Sept. 8-12
NBC spins the late-night numbers for the week of September 8-12.

[09/18/14 - 11:31 AM]
FX Picks Up "Tyrant" for a Second Season
Production is scheduled to begin next spring with the second season returning in the summer of 2015.

[09/18/14 - 11:13 AM]
"Aaliyah: The Princess of R&B" Starring Alexandra Shipp as the Beloved Superstar Premieres November 15
The film also stars Anthony Grant as Damon Dash, Izaak Smith as Timbaland, Elise Neal as Gladys Knight and Chattrisse Dolabaille as Missy Elliot.

[09/18/14 - 11:11 AM]
Oxygen's Hit Crime Series "Snapped" to Air "Selena: Death of a Superstar" Examining Tragic Murder of Latin Music Sensation Sunday, October 5 at 9 PM
Immediately following, catch an all new episode of "Snapped: Killer Couples" at 10:00/9:00c.

[09/18/14 - 11:02 AM]
Popular Ensemble Comedy Series "Cougar Town" Hits National Syndication September 22, 2014
The series will enter its sixth season, airing on TBS in the winter of 2015.

[09/18/14 - 11:01 AM]
Mark Burnett Reunites with Mike Darnell to Produce a Primetime Event Game Show for ABC, "500 Questions" (Working Title)
It is scheduled to air in 2015, with the program testing the smarts - and nerve - of contestants in a pressure-packed, incredibly intense environment.