or


[12/23/08 - 02:57 PM]
Monday Night Football: Most-Watched Series on Cable
ESPN spins the numbers for the year to date.

[via press release from ESPN]

Monday Night Football: Most-Watched Series on Cable

Three Biggest Cable Household Audiences of 2008, 13 of Top 15; ESPN.com Averages 68.1 Million Page Views on Mon./Tues., Up 51% From 2007

ESPN's third season of Monday Night Football was the most-watched series on cable television in 2008, set an all-time cable viewership record for the third straight year and drew the year's three biggest cable household audiences and 13 of the top 15. In three seasons on ESPN, Monday Night Football has registered seven of the top 10 all-time biggest household audiences in cable history, led by the Eagles-Cowboys telecast on September 15, which attracted cable's largest household audience ever (an average of 12,953,000 million homes).

ESPN's 17 Monday Night Football telecasts in 2008 averaged a 8.9 rating, representing an average of 8,679,000 households (11,962,000 viewers � P2+), increases of 3%, 5% and 7%, respectively, vs. 2007 (8.6; 8,277,000 and 11,230,000). MNF ended on a particularly strong note with last night's Chicago Bears' 20-17 overtime victory over the Green Bay Packers delivering a 9.8 rating, representing an average of 9,582,000 households (13,803,000 viewers � P2+). The game ranks as the third-largest household audience on cable this year.

For the season, the accompanying "Monday Night Surround" content on ESPN.com sparked an increase of Monday (through Tuesday at noon ET) traffic to the site of 51% with an average 68.1 million page views per week.

"ESPN's Monday Night Football was a resounding success this season with ratings and viewership increases from a year ago and an overwhelmingly positive response from fans to our new approach highlighting technology and X's and O's analysis," said John Wildhack, ESPN executive vice president, program acquisitions & strategy. "By offering quality football content across many platforms, we are proud to continue the tradition of this great franchise which is so revered by fans, players and coaches, and we are already looking forward to MNF's 40th season in 2009."

MNF on TV

MNF occupies seven of the top 10 spots on the list of cable's biggest household audiences ever (excludes breaking news), including the new #1, the September 15 Philadelphia Eagles at Dallas Cowboys game with an average of 12,953,000 homes (18,608,000 total viewers, based on a 13.3 rating).

ESPN's NFL games account for 13 of the top 15 biggest household audiences (and eight of the top 10) for any basic cable television program in 2008. They rank first, second, third, sixth, seventh, eighth, ninth, 10th, 11th, 12th, 13th, 14th and 15th.

Other highlights for the 2008 NFL season:

ESPN led all networks � cable or broadcast � in delivery of all key male demos (men 18-34, men 18-49 and men 25-54) and adults 18-34 every Monday in primetime this season.

ESPN led all networks � cable or broadcast � in delivery of adults 18-49 on 15 of 16 Mondays in primetime.

Four times, ESPN was the most-watched network � cable or broadcast � in primetime on Monday.

Since the start of the NFL season, ESPN has led all cable networks in overall household delivery in primetime (an average of 2,335,000 households throughout the week).

For the past 9 consecutive weeks, ESPN has led all cable networks in delivery of adult men on a total-day basis, as well as men 18-54. ESPN has been #1 among M18+ and M18-54 for 13 of the past 15 weeks.

"Monday Night Surround" on ESPN.com

NFL content on ESPN.com, including "Monday Night Surround," accessed via computers and mobile devices generated an average 68.1 million page views and 9.5 million visits from Monday through Tuesday at noon, up 51% and 19%, respectively, over 2007, according to Web measurement tool Omniture/Hitbox. Specifically, NFL content on mobile averaged 11.1 million page views and 1.5 million visits for Monday through Tuesday at noon for the season. In addition, pro football-related video on ESPN.com averaged more than 2.5 million views per week and SportsCenter Right Now averaged 1.5 million views. ESPN football-related podcasts were downloaded an average of more than 641,000 per week since the season kicked off.





  [july 2014]  
S
M
T
W
T
F
S
  


· MONDAY NIGHT FOOTBALL (ESPN)





[07/28/14 - 02:27 PM]
HGTV to Begin Production on "Mark & Derek's Excellent Flip" Featuring Derek Hough and Mark Ballas
Instead of dancing a perfect paso doble, champion dancers Derek Hough and Mark Ballas will be kicking up dust on their latest project - a home renovation series on HGTV.

[07/28/14 - 02:05 PM]
ESPN's Multiplatform Coverage of Little League Baseball and Softball Divisional Championships Begins July 30
The championship games will lead into ESPN's multiplatform coverage of the Little League World Series presented by Kellogg's Frosted Flakes from Williamsport, Pa, beginning Thursday, August 14.

[07/28/14 - 01:33 PM]
"Criminal Minds" and "Extant" to Swap Time Periods Starting This Wednesday, July 30
"Criminal Minds" will return to its regular 9:00/8:00c slot followed by new drama "Extant" at 10:00/9:00c.

[07/28/14 - 01:08 PM]
Don't Miss the Season Two Premiere of "#RichKids of Beverly Hills" on Sunday, August 3 at 10PM ET/PT Only on E!
Plus: don't miss an all-new episode of the hit series "Botched" airing Sunday, August 10 at its new time of 10:30/9:30c.

[07/28/14 - 01:06 PM]
NBC Sports Group's 5 Match Soccer Slate This Week Kicks Off with Manchester United v. FC Internazionale Tomorrow at 7 PM ET on NBCSN
NBC Sports Group's lead Premier League play-by-play announcer Arlo White will be on site to call both matches.

[07/28/14 - 12:20 PM]
Video: "Atlanta Exes" + Super Trailer + Monday, August 18th on VH1
Watch a sneak preview of the new series, featuring the once significant others of an elite list of A-list men, which has no shortage of fabulousness, ambition, love, and drama.

[07/28/14 - 11:46 AM]
Comedy Central(R) Announces Digital Content Partnership with Redd's Apple Ale for the Launch of the Original Weekly Improv Series "CC: Social Scene"
Socially inspired by Comedy Central's CC:Studios, the six-episode improv series is hosted by comedian Paul Scheer and directed by Rich Talarico.

[07/28/14 - 11:39 AM]
Investigation Discovery's Got Talent! August Slate Sizzles with the Return of ID's Most Beloved Stars: Paula Zahn, Susan Lucci, Joe Kenda, And Candice DeLong
First, tour the mind of infamous accused-ax-murderer Lizzie Borden in the season premiere of "Deadly Women" with Candice DeLong on Friday, August 1 at 9:00/8:00c, followed by the landmark 100th episode at 10:00/9:00c.

[07/28/14 - 11:39 AM]
CBS Summer Dramas Score Big Live+7-Day Playback Lift for the Week of July 7
CBS further spins the numbers for the week of July 7-13.

[07/28/14 - 11:27 AM]
Michelle Beisner Joins ESPN as NFL Features Reporter
Since 2006, Beisner has worked as a studio host and field reporter for NFL Network.

[07/28/14 - 11:15 AM]
Special Guest Jay Leno Mentors the Comics as the Final Five Move One Step Closer to Being the "Last Comic Standing" on Tues, July 31 (10-11 P.M. ET)
Only five comics remain in the competition, and the stakes have never been higher as they move one step closer to winning the coveted title of "Last Comic Standing."

[07/28/14 - 09:51 AM]
Showtime(R) Presents "David Bowie: Five Years" - Documentary Special Premieres Friday, August 1st at 9:00 p.m. (ET/PT)
The film is the definitive portrait of one of rock's most influential stars.

[07/28/14 - 09:34 AM]
"Gypsy Sisters" Focus on Family in New Season on TLC
The series returns with a special two-hour season premiere on Thursday, August 21 at 9:00/8:00c.

[07/28/14 - 09:34 AM]
El Rey Network And Celestial Pictures Boost Multi-Year Partnership To Bring Viewers The Best In Classic Martial Arts
The new deal will provide the network with access to 255 iconic martial arts titles from the Shaw Brothers vault - the world's leading martial arts collection, many on an exclusive basis.

[07/28/14 - 08:57 AM]
Season Two of "Shark Hunters" Premieres Wednesday, July 30, at 9 P.M. ET on NBCSN
The 60-minute outdoor fishing show features three long-standing East Coast shark tournaments and five captains pitted against each other to catch the heaviest shark.