or


[02/24/09 - 11:40 AM]
ABC Family Enjoys a Record-Setting February in Primetime
ABC Family spins the numbers for the month of February.

[via press release from ABC Family]

Ratings Highlights for February 09 (Final National Ratings)

ABC Family Enjoys a Record-Setting February in Primetime and Total Day in Total Viewers and Across All Key Demos

Boasting Massive Year-to-Year Increases in the 30% to 60% Range in Prime, ABC Family is Cable's Biggest Gainer Among Fully-Distributed Entertainment Networks in Key 18-34, 18-49 and 12-34 Demographics

For the Third Straight Month, ABC Family is a Top 5 Cable Nets in Prime in Core Women and Viewers 12-34, and a Top 10 Player in Adults 18-34 and 18-49, Climbing an Impressive 6 to 14 Places Competitively in a Year's Time

For the Second Straight Month, "The Secret Life of the American Teenager" is Cable's No. 1 Program for the Month in Viewers 12-34 and Females 12-34, and the No. 1 Scripted Series on All Cable in Women 18-34

"Secret Life" Accounts for Cable's Top 4 Telecasts of the Month in Females 12-34, Teens and Female Teens, and 4 of the Top 5 Scripted Telecasts in Viewers 12-34

In February 09, ABC Family Registers its 20th Consecutive Month of Year-to-Year Growth in Prime in Total Viewers, Adults 18-49 and Viewers 12-34, Including by Double-Digit Percentages in at Least Six of the Past Seven Months

In Adults 18-34, ABC Family Ups Prime Delivery for the 28th Month in a Row, Marking the 7th Time in 8 Months Viewership Climbs by Double-Digit Percent Margins Over Year-Ago Numbers

ABC Family � February 09

Continuing to set new records every month, ABC Family recorded best-ever February deliveries in Prime in Total Viewers (1.4 million), Adults 18-34 (363,000), Adults 18-49 (638,000) and Viewers 12-34 (616,000) - - and with all three key female targets - - posting robust year-to-year increases between 30% and 60% in the demos, making the channel the month's growth leader among fully-distributed entertainment cable networks.

ABC Family landed among the Top 5 cable networks in Prime for the third straight month in core female measures, driven by "The Secret Life of the American Teenager," cable's No. 1 program in Viewers 12-34 and Females 12-34, and cable's No. 1 scripted series in Women 18-34.

� For the third consecutive month, ABC Family positioned among the Top 5 cable networks in Prime in key females categories, improving significantly over its competitive showing in February 08: No. 4 in Women 18-34 (vs. No. 16), No. 5 in Women 18-49 (vs. No. 16) and No. 3 in Females 12-34 (vs. No. 9).

o ABC Family improved its competitive standing to place among the Top 10 cable nets in Prime in Adults 18-34 (No. 7 vs. No. 15) and Adults 18-49 (No. 8 vs. No. 22).

� "The Secret Life of the American Teenager" ranked as cable's No. 1 series for the month in Viewers 12-34 (2.4 million) and Females 12-34 (2.1 million), and the No. 1 scripted series in Women 18-34 (853,000). In Teens 12-17 (1.3 million) and Female Teens (1.2 million), "Secret Life" stood as TV's No. 1 scripted series and No. 3 overall, behind only Fox's two "American Idol" segments.

o The month's four "The Secret Life of the American Teenager" telecasts qualified as cable's Top 4 for the month in Females 12-34, Teens 12-17 and Female Teens, and 4 of Top 5 scripted telecasts on all cable in Viewers 12-34.

o Head to head against the CW's "Gossip Girl," "Secret Life" doubled delivery in Total Viewers (3.6 million vs. 1.8 million) and surpassed the high profile series by 45% in Adults 18-34 (1.1 million vs. 760,000), by 45% in Adults 18-49 (1.3 million vs. 1.1 million) and by 144% in Viewers 12-34 (2.4 million vs. 982,000).

� In February 09, ABC Family delivered its 20th consecutive month (dates back to July 07) of year-to-year growth in Prime in Total Viewers (27%; 1.4 million vs. 1.1 million), Adults 18-49 (28%; 638,000 vs. 498,000) and Viewers 12-34 (46%; 616,000 vs. 421,000).

o In a most impressive feat, ABC Family was cable's year-to-year growth leader of the fully distributed entertainment cable networks* in Adults 18-34 (+36%), Women 18-34 (+45%), Women 18-49 (+31%), Viewers 12-34 (+46%) and Females 12-34 (+55%),

o Continuing to rise by huge margins on a year-to-year basis, this month marked the 6th time in the past 7 months ABC Family generated double-digit percent increases in Total Viewers, Adults 18-49 and Viewers 12-34.

o In Adults18-34 (36%; 363,000 vs. 267,000), ABC Family posted the net's 28th straight month of increases (dates back to November 06), including by double-digit percentages in 7 of the previous 8 months.

� In Total Day, ABC Family hit February highs across the board, including among Total Viewers (698,000), Adults 18-34 (219,000), Adults 18-49 (351,000) and Viewers 12-34 (345,000). Moreover, among all months on record, February 09 wrapped as the net's third-most-watched month ever in Adults 18-34 and fourth-most-watched in Women 18-34.

Source: Nielsen Media Research (National Ratings, February 09: 1/26/09-2/22/09, Most Current: Live + SD, blended with Live + 7, when available)). *Versus cable networks available in at least 70% of the U.S., excludes news channels.





  [june 2026]  
S
M
T
W
T
F
S
 


· AMERICAN IDOL (ABC)
· GOSSIP GIRL (CW)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)





[06/08/26 - 10:55 AM]
Production Begins on Season Two of CBS' "Marshals" - The #1 New Broadcast Series
Produced by Paramount Television Studios and 101 Studios, the series averaged 20.4 million multiplatform viewers for the first eight episodes.

[06/08/26 - 10:01 AM]
Video: "The Bear" - Season 5 Official Trailer - Jeremy Allen White, Ayo Edebiri, Ebon Moss-Bachrach - FX
The final season premieres June 25.

[06/08/26 - 10:00 AM]
Rocket, Groot, Mr. Fantastic and Silk Join "Marvel's Spidey and His Amazing Friends" Season 5, Premiering July 13
This season will introduce a new "Rescue-Webs" story arc in which Team Spidey is able to tackle even more daring rescues with their new Spidey-themed firetruck and rescue gear.

[06/08/26 - 09:16 AM]
"Lupin" Part 4 Will Premiere on October 23rd on Netflix
Omar Sy reprises his iconic role as Assane Diop, the gentleman thief, in these new eight episodes alongside Ludivine Sagnier, Antoine Gouy, Soufiane Guerrab, Shirine Boutella, Théo Christine and Laïka Blanc-Francard.

[06/08/26 - 09:04 AM]
Chef Anna Gass Returns for Season 2 of "Instant Italian" Premiering Monday, June 29 on FYI Network
Season 2 of "Instant Italian" joins chef, cookbook author, recipe developer, and culinary influencer Anna Francese Gass back in the kitchen as she shares fresh takes on beloved Italian dishes.

[06/08/26 - 09:03 AM]
ESPN Scores Second Most-Watched WCWS Finals on Record; Game 2 Delivers Most-Watched College Softball Game Ever
Game 2 averaged 2.5 million viewers across ESPN/ESPNU, delivering the most-watched college softball game on record.

[06/08/26 - 08:31 AM]
Video: "The American Experiment" - Official Trailer - Netflix
As the United States approaches its 250th anniversary, the new five-part documentary series The American Experiment reexamines the improbable achievement that was the nation's founding, and the radical question at the center of the revolution: Can a people govern themselves?

[06/08/26 - 08:01 AM]
Roku Originals Celebrates the Greatest Women in Sports with "Gamechangers: America's Top 25 Female Athletes," Executive Produced by Sue Bird, Alex Morgan, and Peyton Manning
This hour-long special, which is the second iteration of Roku's "Gamechangers" anthology series, will feature interviews with star athletes, sports media voices, and celebrities, celebrating the legacy and impact of 25 of the greatest female athletes in American sports history.

[06/08/26 - 08:01 AM]
BritBox Announces "Hercule," Starring Edward Bluemel as Agatha Christie's Legendary Detective Hercule Poirot
The series takes a magnifying glass to three of Christie's most celebrated stories, while also charting Hercule's burgeoning friendship with Captain Arthur Hastings, his early encounters with Scotland Yard's James Japp, and introducing him to one particular nemesis...

[06/08/26 - 08:01 AM]
Video: Prime Video Drops Official Trailer for High-Octane Series "Ride or Die" Starring Octavia Spencer and Hannah Waddingham
A Paramount Television Studios and Amazon MGM Studios production, the fast-paced series will debut all eight episodes on Wednesday, July 15, exclusively on Prime Video in more than 240 countries and territories around the world.

[06/08/26 - 08:00 AM]
Video: New Teaser for "Descendants: Wicked Wonderland" Drops Down the Rabbit Hole, Debuting July 16 on Disney Channel and Next Day on Disney+
A new teaser was revealed today, along with the premiere date, poster art and casting news confirming that critically acclaimed actress and comedian Awkwafina will step into the twisted world of Wonderland as Chessy the Cat.

[06/08/26 - 07:01 AM]
Meet Scooby-Doo! Netflix Reveals Live-Action Take on the Iconic Canine
This marks the first time in the Scooby-Doo franchise that the character of Scooby-Doo will be portrayed by a real dog.

[06/08/26 - 07:01 AM]
Video: Disney's Andscape Debuts Trailer for "They Fight," Starring Andre Holland, Wendell Pierce, and Samira Wiley Ahead of the Film's World Premiere at Tribeca
The film follows a reformed ex-con who finds purpose mentoring young boxers at a Washington, D.C. youth gym as they pursue their dreams in and out of the ring.

[06/08/26 - 07:00 AM]
National Geographic's Fin-Favorite Summer Event Returns with Even More Shark-Filled Fun, Kicking Off with Marquee Special "Hammerhead Sharks Up Close with Bertie Gregory
Additional fin-tastic programming will roll out throughout the month across Nat Geo WILD, Nat Geo Mundo, Disney Channel and Disney XD, with select titles also streaming on Disney+ and Hulu.

[06/06/26 - 12:01 AM]
Video: New Teaser - Hulu Original Series "Rivals" Season 2 Return
The UK original returns this November on Hulu, and Hulu on Disney+ for bundle subscribers, in the US and Disney+ internationally.