or


[08/27/04 - 12:00 AM]
TBS Unveils Latest Adventure in Reality Television: 'He's a Lady'

[via press release from TBS]

TBS Unveils Latest Adventure in Reality Television: HE�S A LADY

11 Macho Men Step into High Heels for Quarter-Million-Dollar Prize in New Reality Series from Evolution Film & Tape, Inc.

TBS, television�s �very funny� network, is giving 11 macho men the opportunity to walk a mile in women�s shoes when they are given a complete feminine makeover in the new original reality series HE�S A LADY. The show, hosted by Tony Frassrand (House Detective), comes to TBS from Evolution Film & Tape, Inc. (Switched!, Bands Reunited), with Douglas Ross (Bug Juice, TBS�s The Mansion) and Tom Campbell (Boy Meets Boy) serving as executive producers and Tom Colamaria (Temptation Island) serving as supervising producer. Production is currently underway on HE�S A LADY, which is set to premiere on TBS on October 12 and will air Tuesday nights.

HE�S A LADY opens as 11 macho men temporarily leave behind their wives and girlfriends for a chance to win a quarter of $1 million dollars. The guys think they�re going to be on a show called All American Man, competing in grueling physical challenges. But the catch is, the guys will actually be transformed and given the chance to see what life is like as a lady, with one man winning a huge cash prize in the end.

Each week, the competitors will learn something new about what it�s like to live as a lady, from dealing with bras and jewelry to bonding with real women in typically all-female activities. They will be judged by a celebrity panel of judges: Morgan Fairchild (The Seduction), John Salley (The Best Damn Sports Show Period) and Debbie Matenopoulos (Good Day Live).

Weekly challenges for the competitors will include learning how to behave like a lady, followed by going out in public to find out how convincing they are; being trained how to be a supermodel; planning a real wedding and then being asked to serve as the bridesmaids; and, finally, completing a multi-tasking challenge back in their hometowns where the guys must remain in character in front of family and friends. During their hilarious and heartwarming quest, the competitors will live in �The Doll House,� a beautifully decorated dwelling designed to help them get in touch with their feminine sides.

The series will climax with a beauty pageant, where the competition boils down to the quarter-million-dollar question: �What, as a lady, have you learned about being a man?� The judges will then select the best man in the group, based on a variety of criteria.

Sponsoring the series is SC Johnson, which, in addition to product integration, receives tagged tune-in spots, on-air billboards, online exposure on the show�s microsite and logo placement in print ads. SC Johnson products, such as Edge Shaving Gel, Ziploc and Oust, will be creatively incorporated into the weekly competitions.

Evolution Film & Tape, Inc., producers of the premiere seasons of Fear Factor and Big Brother, as well as TBS�s reality competition series The Mansion, is a full-service creative team and production company known for innovative and diverse reality programming. Established in 1987, Evolution is currently producing for a broad list of outlets including VH1�s Bands Reunited, ABC Family�s teen reality hit, Switched!, TLC�s Clean Sweep, and Animal Planet�s King of the Jungle. Evolution�s critically acclaimed docu-soaps include Bug Juice, Totally Hoops and Totally in Tune for Disney Channel, as well as Bravo�s hit series Gay Weddings and Boy Meets Boy.

TBS is television�s �very funny� network, serving as home to such hot contemporary comedies as Sex and the City, Everybody Loves Raymond, Family Guy, Seinfeld and Friends; high-profile original reality series, such as the upcoming The Real Gilligan�s Island and The Mansion; blockbuster movies; and hosted movie showcases. TBS also offers action-packed sports from the worlds of Major League Baseball and Pac 10 and Big 12 college football.

Turner Broadcasting System, Inc., a Time Warner company, is a major producer of news and entertainment product around the world and a leading provider of programming for the television industry.





  [august 2004]  
S
M
T
W
T
F
S


· BOY MEETS BOY (BRAVO)
· EVERYBODY LOVES RAYMOND (CBS)
· FAMILY GUY (FOX)
· FRIENDS (NBC)
· GOOD DAY LIVE (SYNDICATION)
· HE'S A LADY (TBS)
· REAL GILLIGAN'S ISLAND, THE (TBS)
· SEX AND THE CITY (HBO)
· TEMPTATION ISLAND (FOX)











[09/23/14 - 08:39 AM]
FOX Sports Live from 7th Annual Barrett-Jackson Las Vegas Auction
Bob Varsha leads an eight-member on-air team, delivering all of the fast-paced auction action from the Mandalay Bay Event Center in Las Vegas.

[09/23/14 - 08:34 AM]
"Brad Meltzer's Lost History" Premieres Friday, October 31 AT 10PM ET/11PM PT on H2
Each episode presents both unsolved cases and success stories where Americans have helped find missing historic objects.

[09/23/14 - 08:30 AM]
Monday's Broadcast Ratings: "Big Bang Theory" Triumphs Over "Voice," "Gotham" Premieres
The sitcom veteran leads the night in both total viewers and adults 18-49.

[09/23/14 - 06:34 AM]
New Discovery Series Ropes Polar Opposites Together in the Wilderness in "Tethered" Premiering October 5th at 10 PM ET/PT
The series tests the ability to survive in some of the most extreme environments on the planet while enduring psychological torment like never before- being bound to complete stranger by a six foot tether.

[09/22/14 - 04:00 PM]
"Strike Back" Resumes Production in Europe and Asia
The show's fourth and final season of 10 episodes will air on Cinemax and UK partner Sky 1 in 2015.

[09/22/14 - 02:36 PM]
Victoria's Secret Supermodels Lily Aldridge and Martha Hunt to Guest Star On "2 Broke Girls," Monday, Dec. 8 on CBS
In the episode, the models rent out Max and Caroline's apartment for a girls' weekend in order to have an authentic Williamsburg experience.

[09/22/14 - 02:24 PM]
CBS to Rebroadcast "Madam Secretary" Premiere This Saturday, September 27 at 8:00/7:00c
The Téa Leoni-led drama launched this past Sunday on the Eye.

[09/22/14 - 02:04 PM]
ESPN to Document Derek Jeter's Final Week in Major League Baseball
Host Karl Ravech, analysts Curt Schilling, Aaron Boone, Mark Mulder and ESPN MLB Insiders Buster Olney, Tim Kurkjian and Keith Law will look back at Jeter's career and accomplishments while examining his rank among all-time Yankees legends.

[09/22/14 - 01:19 PM]
"Peter Pan Live!" Casting News
Taylor Louderman will portray Wendy Darling while Alanna Saunders is set as Tiger Lily.

[09/22/14 - 01:16 PM]
ABC Hosts Their Very First Live Tweepstakes on Thursday, September 25
25 lucky winners will receive their very own #TGIT Survival Kit that includes exclusive "Grey's Anatomy," "Scandal" and "How to Get Away with Murder" content!

[09/22/14 - 01:03 PM]
"Mike & Molly" to Launch in Syndication on FX
The series will join fellow off-network acquisitions "How I Met Your Mother" and "Two and a Half Men."

[09/22/14 - 01:00 PM]
Giant Lava Breathing Tarantulas Attack Los Angeles in New Syfy Original Movie "Lavalantula"
Steve Guttenberg, Michael Winslow, Nia Peeples and Ralph Garman star in the project, due in summer 2015.

[09/22/14 - 11:53 AM]
Disney Consumer Products Extends Epic Storytelling with the Launch of "Star Wars Rebels" Product Assortment
The new Disney XD animated television series debuts October 3 on Disney Channel and continues on Disney XD starting October 13.

[09/22/14 - 11:34 AM]
El Rey Network and Mark Burnett's One Three Media Announce Premiere of "Lucha Underground," Wednesday, October 29th at 8:00 PM ET/PT with a Super Charged Two-Hour Episode
Each week "Lucha Underground" will bring drama, excitement and action to U.S. audiences as the masked heroes and villains battle it out in the ring for wrestling supremacy.

[09/22/14 - 11:11 AM]
Hulu Announces Direct-to-Series Order for "11/22/63," A New Hulu Original Series from J.J. Abrams' Bad Robot Productions, Stephen King, Executive Producer/Writer Bridget Carpenter and Warner Bros. Television
Based upon the best-selling 2011 novel written by King and published by Scribner, "11/22/63" is a thriller in which high school English teacher Jake Epping travels back in time to prevent the assassination of President John F. Kennedy.