or


[08/23/05 - 12:00 AM]
Access Hollywood and Verizon Wireless Team Up for "Verizon Wireless Access Across America Tour"

[via press release from NBC Universal Television Studio]

"ACCESS HOLLYWOOD" AND VERIZON WIRELESS TEAM UP FOR "VERIZON WIRELESS ACCESS ACROSS AMERICA TOUR"

Hit Entertainment Newsmagazine Kicks Off 10th Season on the Road

BURBANK, Calif. -- August 23, 2005 -- NBC Universal Domestic Television Distribution's "Access Hollywood" and Verizon Wireless are joining forces for "Verizon Wireless Access Across America Tour," a three-week, multi-market promotional tour, it was announced today by Rob Silverstein, executive producer, "Access Hollywood" and John Harrobin, Vice President, Advertising, for Verizon Wireless.

On August 29th, "Access Hollywood" will kick off its landmark 10th season on the road, with co-anchors Nancy O'Dell and Billy Bush taking the show across the country over the course of three weeks. Access Hollywood will showcase Verizon Wireless' V CAST service that brings news, entertainment, sports and weather to wireless phones through streaming video using the company's EVDO network ? the nation's largest, fastest, wide- area network. In a deal brokered by Marathon Ventures, the entertainment newsmagazine and wireless provider are collaborating their respective promotional efforts for the road trip titled, "Verizon Wireless Access Across America Tour."

"Taking the show on the road is the perfect way to start our 10th season," said Silverstein. "The fact that no other entertainment news show has done this before is yet another example of how "Access Hollywood" continues to separate itself from the pack. In Verizon, we have the ideal promotional partner. They're cutting-edge, fun and take pride in offering something people can't get anywhere else ? all qualities that are the backbone of "Access Hollywood."

"V CAST is the newest extension of the wireless experience," Harrobin said. "This relationship puts 'Access Hollywood' literally in the hands of customers for anytime viewing. V CAST allows entertainment snacking for consumers who are hungry for the latest entertainment news. We are excited about this relationship that brings 'Access Hollywood' to the newest screen, the third screen of Verizon Wireless mobile devices."

The multi-market tour will officially kick off in Miami at the Video Music Awards, with the tour bus sporting the official "Verizon Wireless Access Across America Tour" logo taking part in the red carpet arrival line of the awards show.

Following the launch of the tour in Miami, O'Dell and Bush will embark upon their coast-to- coast trip on the tour bus, which will also serve as the backdrop for "Access Hollywood's" daily broadcasts in each market. The co-anchors will explore the Hollywood connection to each city they visit, which will include Chicago and New Orleans, to name a few, and will also conduct interviews with celebrities that are either from each broadcast city or happen to be working in or visiting the broadcast city at the same time. In addition, O'Dell and Bush will keep viewers guessing on their whereabouts, only revealing their locale during daily broadcasts and leaving hints about their next stop toward the end of each broadcast. Another element that will be featured both on the show and on the show's website, http://www.accesshollywood.com, will be the tracking of how many miles the bus has traveled and on a topical note, how much money has been spent on gas.

The tour will wrap up in Los Angeles on September 16th in time for O'Dell and Bush to fulfill their duties for the Emmy Awards on September 18th. In addition, "Access Hollywood" will make a major announcement to viewers at the conclusion of the tour.

About "Access Hollywood"

"Access Hollywood" is taped on Stage 1 at the NBC Studios in Burbank, California, where the show is headquartered. The senior production team responsible for "Access Hollywood" consists of Executive Producer Rob K. Silverstein, senior producer Claudia Eaton and supervising producers Adam Jordan, Mike Marson and Ryan Patterson.

In addition to the Burbank newsroom of more than 100 dynamic producers, researchers and writers, "Access Hollywood" also maintains a fully staffed New York bureau and has producers and correspondents around the world contributing to its half-hour weekday and hour-long weekend editions. Seen in over 90% of the country, "Access Hollywood" airs on major market affiliates, including the NBC Universal Television owned stations.

"Access Hollywood" is produced by NBC and distributed by NBC Universal Television Distribution.

About Verizon Wireless

Verizon Wireless owns and operates the nation's most reliable wireless network, serving 47.4 million voice and data customers. Headquartered in Bedminster, NJ, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

About Marathon Ventures

Marathon Ventures develops and manages innovative brand integration opportunities for major national advertisers, studios and networks. Marathon is also the leader in Digital Brand Integration (DBI), the digital, post-production integration of brand images into existing television programs. Headquartered in Wakarusa, Indiana, Marathon, www.marathonventures.com, has offices in New York and Los Angeles.





  [august 2005]  
S
M
T
W
T
F
S
 


· ACCESS HOLLYWOOD (SYNDICATION)











[05/25/15 - 09:00 AM]
Sunday's Broadcast Ratings: NASCAR Tops Demos, Viewers for FOX
The Coca-Cola 600 tops the night in both total viewers and adults 18-49.

[05/25/15 - 08:55 AM]
Saturday's Broadcast Ratings: NHL Playoffs Lead Demo Race for NBC
Coverage of Anaheim at Chicago leads the night among adults 18-49.

[05/23/15 - 09:21 AM]
Friday's Broadcast Ratings: ABC Wins Demo Race with "Shark Tank" Repeat
The Alphabet leads the night among adults 18-49.

[05/23/15 - 08:21 AM]
ABC Leads Its 7th Straight Friday in Adults 18-49 with the Top 3 Shows
ABC spins the numbers for Friday, May 22.

[05/23/15 - 06:29 AM]
NBA Western Conference Finals Game 2 Delivers 49 Percent Audience Increase from Last Time on ESPN
ESPN spins the numbers for Friday, May 22.

[05/22/15 - 01:09 PM]
First Look Images: FX's "American Crime Story: The People v. O.J. Simpson"
Get your first look at Sarah Paulson, Billy Magnussen, John Travolta, David Schwimmer, Cuba Gooding, Jr. and Courtney Vance in the limited series, due in early 2016.

[05/22/15 - 11:02 AM]
"The Bastard Executioner" Swings Into Action This Fall on FX
Kurt Sutter's new series is billed as "a gripping and brutal journey through the Late Middle Ages."

[05/22/15 - 10:54 AM]
First Look Image: Danny Trejo as "The Regulator" on El Rey Network/Miramax's 'From Dusk Till Dawn: The Series"
Currently in production on its sophomore season, "From Dusk Till Dawn: The Series" is slated to return late Summer 2015.

[05/22/15 - 10:32 AM]
NBC's Star-Studded Inaugural Charity Event "Red Nose Day" Raises Over $21 Million to Help Lift Children and Young People Out of Poverty
Julia Roberts, Jimmy Fallon, Blake Shelton, Neill Patrick Harris, Richard Gere, Reese Witherspoon, Jennifer Aniston, Will Ferrell, Jack Black, Pharell, Coldplay, One Direction and Zac Efron were just a few of the many celebrities appearing in the three-hour entertainment event.

[05/22/15 - 10:25 AM]
E! Delivers Ratings Highs Led by "Keeping Up with the Kardashians: About Bruce" Special and Season Finale of "The Royals"
E! further spins the numbers for Sunday, May 17.

[05/22/15 - 08:42 AM]
Thursday's Broadcast Ratings: Repeats Power CBS to Victory in Viewers, Demos
"The Big Bang Theory" is the evening's top show in both total viewers and adults 18-49.

[05/22/15 - 08:32 AM]
"500 Questions" Earns ABC's Best Summer Rating in its Slot Since August 2013
ABC spins the numbers for Thursday, May 21.

[05/22/15 - 08:31 AM]
"Mad Men" Finale Is Series' Highest-Rated Episode Ever Among Total Viewers and Adults 25-54
AMC further spins the numbers for Sunday, May 17.

[05/22/15 - 08:21 AM]
NBC's "Red Nose Day" Was No. 1 Among the Big 4 Networks in the 10 p.m. Hour
NBC spins the numbers for Thursday, May 21.

[05/22/15 - 07:01 AM]
NBA Western Conference Finals Game 2 Delivers 47 Percent Ratings Increase from Last Time on ESPN
ESPN spins the numbers for Thursday, May 21.