[10/17/05 - 12:00 AM]
Hallmark Channel Hits 70 Million Subscriber Benchmark

[via press release from The Hallmark Channel]


Fulltime Hallmark Channel Subs Have Grown Almost 50 Million Since 2001; Channel is Fastest-Growing Network Over Past Four Years

Hallmark Channel today announced that it has reached another milestone since its launch four years ago (August 5, 2001). The Top 10-rated channel is now in 70 million homes and continues to be the fastest-growing network during the four-year period (Aug �01 to Aug �05). The channel�s distribution has grown by nearly 50 million subscribers since its launch, including both new launches and the conversion of parttime to full-time subscriber homes.

�We are especially gratified that our distribution partners have been able to bring our high quality, family-friendly programming to their customers given the bandwidth constraints of recent years,� said Paul FitzPatrick, Executive Vice President and COO of Crown Media Holdings.

The new subscribers are due in part to launches in all of the top DMAs since the network�s launch, including: New York, Los Angeles, Chicago, Philadelphia, San Francisco, Boston, Detroit, Washington, D.C., Baltimore, Atlanta, Houston and many other markets � large, medium and small. Year to date, Hallmark Channel has added nearly 5.5 million homes served by 400 cable systems and DBS platforms.

�The network�s growth is propelled by a core set of values and benefits, namely the strong Hallmark Brand, our programming, especially the Original movies that drive our ratings and demo delivery, our marketing and various holiday promotions,� added FitzPatrick. �These and the extraordinary efforts of the Hallmark Channel teams have been critical to this remarkable distribution growth.�

Janice Arouh, Senior Vice President, Network Distribution and Service, underscored the role that Hallmark Channel�s holiday promotions and local advertising sales initiatives have played over the past four years: �Several years ago, there was limited insertion on Hallmark Channel,� said Arouh. �Today, our distribution partners are inserting ads that are seen by 60% of our subscriber universe. Our partners and their advertiser customers recognize the great value of Hallmark Channel.�

Hallmark Channel�s unique Holiday promotions are a valuable proposition to affiliates and have grown dramatically over the past four years. With no promotions in place four years ago, last May�s Mother�s Day branded promotion with Hallmark Gold Crown stores proved remarkably successful reaching nearly 52 million subscribers. Underscoring the value of Hallmark Channel�s holiday promotions, the network recently announced its third annual Halloween �Swipestakes� with Hallmark Gold Crown stores, which offers viewers the chance to win a Grand Prize trip for two to Los Angeles, a walkon role in an upcoming Hallmark Channel Original movie and $25,000. Hallmark Channel�s upcoming Holiday sweepstakes is expected to break affiliate participation records.

Hallmark Channel is a 24-hour basic cable channel that provides a diverse slate of high-quality entertainment programming to a national audience of 70 million subscribers. The program service is distributed through more than 5,100 cable systems and communities as well as direct-to-home satellite services across the country. Crown Media also operates a second 24-hour linear channel, Hallmark Movie Channel. Through its subsidiary, Crown Media Distribution, LLC, Crown also distributes titles from its award-winning collection of movies, miniseries and films for exhibition in a variety of television media including broadcast, cable, Video-on-Demand and High Definition Television.


  [october 2005]  

(series past and present)
(series in development)
(tv movies and mini-series)

[10/21/16 - 02:02 PM]
NLCS Game 5 Is Second Most-Watched Telecast in FS1 History
FOX Sports spins the numbers for Thursday, October 20.

[10/21/16 - 12:08 PM]
Freeform Brings Fan Favorite "Stitchers" and New Original Sci-Fi Series "Beyond" to Stan Lee's L.A. Comic Con on October 29 and 30
"Stitchers" co-stars Ritesh Rajan, Damon Dayoub and Sarah Davenport are among those scheduled to appear.

[10/21/16 - 10:05 AM]
Freeform's Annual "Countdown to 25 Days of Christmas" Starts on Thanksgiving Day, Thursday, November 24
Said offerings include the premiere "The Odd Life of Timothy Green," "Boxtrolls," and the network premiere of the fourth installment of the hit "Cinderella Story" franchise, "A Cinderella Story: If the Shoe Fits."

[10/21/16 - 10:04 AM]
Freeform's Funday Programming Event Begins November 12 and Continues Through November 13
Highlights include the network premieres of "Planes: Fire & Rescue," "How to Train Your Dragon" and "Shrek Forever After."

[10/21/16 - 10:03 AM]
"Madonna: Rebel Heart Tour" to Premiere on Showtime(R) on December 9 at 9 PM ET/PT
The film is co-directed by Danny B. Tull and Nathan Rissman, both of whom have worked extensively with Madonna on her feature films and tour movies.

[10/21/16 - 09:55 AM]
David Blaine Is Back With an Extraordinary Special, "David Blaine: Beyond Magic," Airing Tuesday, November 15, on ABC
Following his critically acclaimed ratings smash "David Blaine: Real or Magic," Blaine returns with his most revealing performance yet.

[10/21/16 - 09:35 AM]
Video: Netflix's "Haters Back Off!" Star Miranda Sings Shares Some of Her Favorite Things
Based on the character created by Colleen Ballinger, "Haters Back Off!" delves into the oddball family life of Miranda Sings.

[10/21/16 - 09:31 AM]
Video: Netflix Unveils The Ivory Game Trailer and Poster
From executive producer Leonardo DiCaprio, The Ivory Game is an epic documentary feature that goes undercover into the dark and sinister underbelly of ivory trafficking.

[10/21/16 - 09:29 AM]
Premiere Date Change - A&E Network Will Now Air Original Docu-Series "The Killing Season" on November 12
The newcomer will now roll out with back-to-back episodes one week later than previously announced.

[10/21/16 - 09:24 AM]
No One Can Hear You Scream: Investigation Discovery's All-New Series "Dead Silent" Premieres Tuesday, October 25 at 9/8C
In the six-part series, myth, urban legend, and horror movie dread collide to showcase real-life, dark and twisted tales too frightening to be imaginary.

[10/21/16 - 09:02 AM]
Oxygen Media Strikes Again with New True Crime Series "Killision Course" Premiering Saturday, November 5th at 9PM ET/PT
The four-episode, genre breaking series, recreates true stories of murder connecting the victim, accomplice and killer, on a joy ride of suspense, betrayal and obsession.

[10/21/16 - 08:47 AM]
Thursday's Broadcast Ratings: CBS Holds Off Competition with NFL
The Eye wins the night in both total viewers and adults 18-49.

[10/20/16 - 03:55 PM]
Oxygen Media Tests the Bonds of Friendship When New Competition Series "The Battle of the Ex-Besties" Premieres Tuesday, December 6 at 11PM ET/PT
Hosted by Sibley Scoles, the series follows fourteen former BFFs who are forced to confront - and hopefully forget - past differences in order to win a life-changing $100,000 grand prize.

[10/20/16 - 01:49 PM]
Investigation Discovery Delivers Nearly One Million Viewers for World Television Premiere of "Southwest of Salem: The Story of the San Antonio Four"
Investigation Discovery further spins the numbers for Saturday, October 15.

[10/20/16 - 01:04 PM]
Investigation Discovery Looks at When Happily Ever After Goes Horribly Wrong in All-New Series "Married with Secrets"
The new eight-part series premieres Tuesday, October 25 at 10:00/9:00c.