or


[10/17/05 - 12:00 AM]
Hallmark Channel Hits 70 Million Subscriber Benchmark

[via press release from The Hallmark Channel]

HALLMARK CHANNEL HITS 70 MILLION SUBSCRIBER BENCHMARK

Fulltime Hallmark Channel Subs Have Grown Almost 50 Million Since 2001; Channel is Fastest-Growing Network Over Past Four Years

Hallmark Channel today announced that it has reached another milestone since its launch four years ago (August 5, 2001). The Top 10-rated channel is now in 70 million homes and continues to be the fastest-growing network during the four-year period (Aug �01 to Aug �05). The channel�s distribution has grown by nearly 50 million subscribers since its launch, including both new launches and the conversion of parttime to full-time subscriber homes.

�We are especially gratified that our distribution partners have been able to bring our high quality, family-friendly programming to their customers given the bandwidth constraints of recent years,� said Paul FitzPatrick, Executive Vice President and COO of Crown Media Holdings.

The new subscribers are due in part to launches in all of the top DMAs since the network�s launch, including: New York, Los Angeles, Chicago, Philadelphia, San Francisco, Boston, Detroit, Washington, D.C., Baltimore, Atlanta, Houston and many other markets � large, medium and small. Year to date, Hallmark Channel has added nearly 5.5 million homes served by 400 cable systems and DBS platforms.

�The network�s growth is propelled by a core set of values and benefits, namely the strong Hallmark Brand, our programming, especially the Original movies that drive our ratings and demo delivery, our marketing and various holiday promotions,� added FitzPatrick. �These and the extraordinary efforts of the Hallmark Channel teams have been critical to this remarkable distribution growth.�

Janice Arouh, Senior Vice President, Network Distribution and Service, underscored the role that Hallmark Channel�s holiday promotions and local advertising sales initiatives have played over the past four years: �Several years ago, there was limited insertion on Hallmark Channel,� said Arouh. �Today, our distribution partners are inserting ads that are seen by 60% of our subscriber universe. Our partners and their advertiser customers recognize the great value of Hallmark Channel.�

Hallmark Channel�s unique Holiday promotions are a valuable proposition to affiliates and have grown dramatically over the past four years. With no promotions in place four years ago, last May�s Mother�s Day branded promotion with Hallmark Gold Crown stores proved remarkably successful reaching nearly 52 million subscribers. Underscoring the value of Hallmark Channel�s holiday promotions, the network recently announced its third annual Halloween �Swipestakes� with Hallmark Gold Crown stores, which offers viewers the chance to win a Grand Prize trip for two to Los Angeles, a walkon role in an upcoming Hallmark Channel Original movie and $25,000. Hallmark Channel�s upcoming Holiday sweepstakes is expected to break affiliate participation records.

Hallmark Channel is a 24-hour basic cable channel that provides a diverse slate of high-quality entertainment programming to a national audience of 70 million subscribers. The program service is distributed through more than 5,100 cable systems and communities as well as direct-to-home satellite services across the country. Crown Media also operates a second 24-hour linear channel, Hallmark Movie Channel. Through its subsidiary, Crown Media Distribution, LLC, Crown also distributes titles from its award-winning collection of movies, miniseries and films for exhibition in a variety of television media including broadcast, cable, Video-on-Demand and High Definition Television.

-- HALLMARK CHANNEL --





  [october 2005]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











[02/28/15 - 08:57 AM]
Friday's "Dateline" Increases by 20% vs. Its Prior Telecast to the Show's Top Rating Since January 30
NBC spins the numbers for Friday, February 27.

[02/28/15 - 08:47 AM]
Friday's Broadcast Ratings: ABC Continues Its Demo Reign
"Last Man Standing" takes the top spot among adults 18-49 last night.

[02/28/15 - 08:37 AM]
ABC's Is #1 on Friday for 8th Straight Week with "Last Man Standing" and "20/20" the Top 2 Shows
ABC spins the numbers for Friday, February 27.

[02/27/15 - 03:09 PM]
Statement From E! Entertainment Regarding Kelly Osbourne
Osbourne is departing E!s "Fashion Police" to pursue other opportunities.

[02/27/15 - 01:19 PM]
Discovery Channel Tops Cable Prime Time for Men and Ranks in the Top 10 for Women and Persons 6-11 in February
Discovery spins the numbers for the month to date.

[02/27/15 - 01:01 PM]
ABC Family Orders a Fifth Season of Hit Original Comedy Series "Baby Daddy"
The order came just as production has wrapped on the series' fourth season.

[02/27/15 - 12:47 PM]
Discover the Fascinating World of the Ocean's Most Intelligent Creatures in "Dolphins: Spy in the Pod" Airing Saturday, March 7 at 8 PM ET/PT on the Discovery Channel
The hour-long journey will discover the relationships and habits of bottlenose and spinner dolphins, some of the world's most playful, clever and beloved animals.

[02/27/15 - 12:45 PM]
Syfy Will Pay Tribute to Science Fiction Icon Leonard Nimoy with Special Five Hour Programming Salute This Sunday, March 1 from 9AM-2PM
Said lineup includes an episode of the original "Twilight Zone" series; his guest star arc on "Star Trek: The Next Generation," and the final Star Trek original cast movie, "Star Trek 6: The Undiscovered Country."

[02/27/15 - 11:06 AM]
ABC's "American Crime" Post-Show Podcast Series to Launch Exclusively on PodcastOne
The podcast debuts today with a preview of what to expect in the television series, followed by weekly post-show episodes taking fans through the final episode of the season.

[02/27/15 - 10:23 AM]
Time Period-Winning "The Odd Couple" Retains Solid 90% of Its Premiere Adults 18-49 Rating
CBS spins the numbers for Thursday, February 26.

[02/27/15 - 10:17 AM]
MTV Renews "Are You the One" for Season 3, "The Challenge" for Season 27 and Greenlights Pilots "Girl Code Live" and "Greatest Party Story Ever" to Series
"Girl Code Live" is a live weekly talk show from the popular "Code" franchise; and "Greatest Party Story Ever" is a half-hour weekly that will showcase peoples' most outrageous epic tales.

[02/27/15 - 09:57 AM]
OWN: Oprah Winfrey Network Orders New Episodes of All Four of Its Popular Tyler Perry Series
"The Haves and the Have Nots," "If Loving You is Wrong," "Love Thy Neighbor" and "For Better or Worse" are all due back.

[02/27/15 - 09:30 AM]
NBC News' Peacock Productions Signs Deal with Exoneree Brian Banks to Develop New Unscripted Series
The unscripted series will investigate one potential case of wrongful conviction.

[02/27/15 - 08:46 AM]
Despite Special Competition from the "Murder" Season Finale, "Blacklist" Grows 6% Week to Week
NBC spins the numbers for Thursday, February 26.

[02/27/15 - 08:31 AM]
ABC Wins Its 5th Consecutive Thursday Night Among Adults 18-49
ABC spins the numbers for Thursday, February 26.