or


[12/06/05 - 12:00 AM]
Hallmark Channel Ranks High in November 2005 Beta Research Cable Subscriber Study Compared to Mid-Sized and Major Networks

[via press release from The Hallmark Channel]

HALLMARK CHANNEL RANKS HIGH IN NOVEMBER 2005 BETA RESEARCH CABLE SUBSCRIBER STUDY COMPARED TO MID-SIZED AND MAJOR NETWORKS

Channel Listed as Mid-Sized Network in Current Study and Plans to be Included as a Major Network in Future Studies Since Reaching 71 Million Subscribers

Hallmark Channel today released findings pertaining to the network from the November 2005 Beta Research Cable Subscriber Study Evaluation of Basic Cable Networks. Hallmark Channel is evaluated as a mid-sized network in this study, but will be moved to the major networks category in subsequent studies, following its recent announcement that the channel is now in 71 million homes. The results follow:

Among mid-sized networks Hallmark Channel ranked:

#1 on percent mentioning unaided as a favorite channel

#2 on aided awareness

#2 on perceived value among total receiving

#2 on percent of total receiving rating important to enjoyment of cable

#2 on sampling (percent viewing past 12 months)

#3 on percent of viewers rating important to enjoyment of cable

#3 on percent of viewers very/fairly satisfied with network

#5 on average viewer satisfaction score

#5 on program quality

Hallmark Channel was the #2 ranked mid-sized network for �percent rating channel important� among African-Americans/Hispanics/Asians as well as heavy Internet users. Hallmark Channel also ranked #2 on �average perceived value� among heavy Internet users.

Among women, Hallmark Channel ranked among mid-sized networks:

#1 on being mentioned as a favorite channel

#1 on perceived value among total

#1 on sampling (percent viewing past 12 months)

#2 on aided awareness

#2 on percent of total rating important to enjoyment of cable

#8 among all measured networks on percent mentioning as a favorite basic channel

In systems carrying Hallmark Channel, awareness of the network increased from 71% in 2003 to 77% in 2004 to 89% in 2005 survey. In comparison to 2004, Hallmark Channel also achieved increases in sampling � viewing past 12 months; percent of total rating important to enjoyment of cable; and perceived value.

Following is a statement from Paul FitzPatrick, Executive Vice President and Chief Operating Officer, Hallmark Channel: �These outstanding results show once again that Hallmark Channel is a true programming force on today�s cable landscape. We have continually set distribution and ratings records since the network�s launch just four years ago, propelled by the channel�s unmatched brand as a high-quality, family-friendly offering. We�re thrilled that our efforts and achievements have catapulted the channel to the forefront of consumer choice.�

Hallmark Channel is a 24-hour basic cable channel that provides a diverse slate of high-quality entertainment programming to a national audience of 71 million subscribers. The program service is distributed through more than 5,200 cable systems and communities as well as direct-to-home satellite services across the country. Crown Media also operates a second 24-hour linear channel, Hallmark Movie Channel. Through its subsidiary, Crown Media Distribution, LLC, Crown also distributes titles from its award-winning collection of movies, miniseries and films for exhibition in a variety of television media including broadcast, cable, Video-on-Demand and High Definition Television.





  [december 2005]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[07/28/16 - 12:43 PM]
TLC's "Playhouse Masters" Climbs Into Imaginative Spaces
Tyson and Audy Leavitt create the most elaborate, over-the-top playhouses out of their family-run shop called "Charmed Playhouses."

[07/28/16 - 11:24 AM]
#Squadgoals Takes on New Meaning in an All New Season of Velocity's "Garage Squad"
The all new season starring National Hot Rod Association (NHRA) driver Bruno Massel, lead mechanic Joe Zolper, and co-host Heather Storm premieres Wednesday, August 24.

[07/28/16 - 11:18 AM]
TBS Greenlights Digital Animated Series "Storyville" and Begins Development on Notorious B.I.G.-Inspired Series
Musicians, actors, comedians, writers and artists will tell true life stories which will be animated in rich detail, exposing the sheer absurdity of celebrity life in all of its glory.

[07/28/16 - 10:26 AM]
Esquire Network Greenlights New Seasons of Hit Documentary Franchise "Friday Night Tykes" and Spin-Off "Friday Night Tykes: Steel Country"
A combination of fan-favorite teams are set to return, with all-new teams presenting an authentic look at the cultural phenomenon that is American football.

[07/28/16 - 10:03 AM]
PBS to Present "Spotlight Education," A Special Week of Programming Featuring Reports About America's Students and New Models of Learning, September 12-17
The stunt features eleven films and documentaries on local PBS stations September 12-17.

[07/28/16 - 10:02 AM]
PBS and American Experience Announce "The Great War" to Premiere April 2017
The six-hour, three-night event, will premiere in April 2017 in conjunction with the 100th anniversary of America's entry into the war on April 6, 1917.

[07/28/16 - 10:01 AM]
Frontline on PBS Presents "Divided States of America," A Look at the Polarized Nation the Next President Will Inherit
The four-hour, two-night documentary miniseries looks back at events during the Obama presidency that have revealed deep divisions in our country, and examines the America the next president will inherit.

[07/28/16 - 10:00 AM]
Lin-Manuel Miranda - Tony, Grammy, and Pulitzer Prize-Winning Creator of Broadway Smash Hit Hamilton - Hosts Sixth Annual PBS Arts Fall Festival
"Hamilton's America" gives viewers a look at Miranda and his colleagues' creative process during the three years leading up to the Broadway opening of the record-breaking musical winner of 11 Tony Awards and the Pulitzer Prize.

[07/28/16 - 10:00 AM]
Nat Geo WILD Taps Charles Dance to Narrate Epic Global Miniseres Event "Savage Kingdom"
The project is a rare look at warring animal clans battling for survival in a remote region of Africa that is drying up after years of flood-soaked abundance.

[07/28/16 - 10:00 AM]
Disney XD Picks Up Second Season of Its Innovative Hidden-Camera Prank Series "Walk the Prank"
The series has reached 35.4 million viewers including 13.2 million Kids 6-14 and 6.3 million Boys 6-14 on Disney XD and Disney Channel.

[07/28/16 - 09:56 AM]
El Rey Network's Original Wrestling Series "Lucha Underground" Returns for Season 3 on Wednesday, September 7 at 8PM ET
Masked heroes and villains will continue to battle it out for wrestling supremacy in the hour-long weekly series, giving fans a ringside seat to the blood-pumping, chant-starting lucha libre drama and excitement.

[07/28/16 - 09:16 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock once again is the evening's most-watched network in total viewers and adults 18-49.

[07/28/16 - 09:05 AM]
FYI(TM) Greenlights New Original Series "Kiss Bang Love"
In "Kiss Bang Love," singles searching for love will participate in a new social experiment to find their match based on blindfolded kissing.

[07/28/16 - 09:04 AM]
Make a Date with Adult Swim's New Drive-In Tour - 10 Cities Host Nights of Fun and Freebies!
Each stop of the five-week, 10-city national tour, brings an ultimate exclusive sneak peek at unaired episodes, never-before-seen pilots and specials, and loads of other Adult Swim favorites.

[07/28/16 - 08:52 AM]
HBO Renews "Ballers" for Third Season
"Dwayne Johnson, Stephen Levinson, Mark Wahlberg and the rest of the 'Ballers' team have once again delivered a winner for our viewers," said Casey Bloys.