or


[12/15/05 - 12:00 AM]
Lifetime Entertainment Services Names Former WB Network Executive Maria Grasso to Newly Created Position of Senior Vice President, Series Development

[via press release from Lifetime]

Lifetime Entertainment Services Names Former WB Network Executive Maria Grasso to Newly Created Position of Senior Vice President, Series Development

NEW YORK, Dec. 15 -- In her first significant step toward bringing new talent to the Network since becoming Lifetime Television Entertainment President in September, Susanne Daniels has named Maria Grasso, the architect of popular, groundbreaking WB Network series such as "Everwood," "One Tree Hill" and "Jack & Bobby," to the newly created position of Senior Vice President, Series Development.

In this role, Grasso will oversee the development of all scripted programming for Lifetime Television. Based in Los Angeles, she will report to Daniels.

"We're thrilled to have someone as highly regarded and well-respected as Maria taking on this responsibility. As our network embraces a wider vista of programming targeting a broader range of women viewers, Maria's talent, creativity and remarkable record of success at every stop along her career make her the ideal person to help build Lifetime's primetime schedule," said Daniels.

"Working for the premier women's network was an irresistible opportunity that I simply couldn't refuse. I'm excited to apply my experiences in developing drama and comedy series in both broadcast and cable television to this challenge of expanding Lifetime's programming into new areas," said Grasso. Maria Grasso

Grasso joined The WB in 2001 as Senior Vice President, Drama Development, where her duties included developing primetime series such as "Supernatural," "Everwood," "One Tree Hill" and "Jack & Bobby". Prior to that, she was Executive Vice President, Development, for Will Vinton Studios, supervising the productions of "The PJs" and "Gary and Mike," among other responsibilities.

From 1997-99, she was Senior Vice President, Comedy Development, at Warner Brothers Television. During this period, Grasso developed primetime comedy series including "Jesse," "Norm," "Baby Blues" and "The Oblongs".

As Senior Vice President, Comedy Development for Universal Television from 1994-97, she was instrumental in developing the comedy series "Partners" and "Something So Right." Grasso joined the company in 1992 at Director, Comedy Development.

Grasso began her career at MTV Networks in 1987, where her positions through 1992 included Director of Development at Comedy Central.

She is a graduate of Gettysburg College (PA), earning a Bachelor of Arts in 1986.

LIFETIME is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Launched in 1984, LIFETIME serves more than 89 million households nationwide. In 1998, LIFETIME launched Lifetime Movie Network, now in nearly 50 million homes, and in 2001, Lifetime Real Women. LIFETIME Television, Lifetime Movie Network, Lifetime Real Women, Lifetime Home Entertainment, Lifetime Radio for Women and Lifetime Online are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

SOURCE Lifetime Television
Web Site: http://www.lifetimetv.com





  [december 2005]  
S
M
T
W
T
F
S
    


· BABY BLUES (WB)
· EVERWOOD (WB)
· GARY & MIKE (UPN)
· JACK & BOBBY (WB)
· JESSE (NBC)
· NORM (ABC)
· OBLONGS, THE (WB)
· ONE TREE HILL (CW)
· PJS, THE (WB)
· SUPERNATURAL (CW)









[03/31/15 - 02:09 PM]
"House of Lies" Renewed for a Fifth Season On Showtime(R)
"When you have a gifted acting ensemble led by Don Cheadle and smart, acerbic writing led by showrunner Matthew Carnahan you expect something special, and "House of Lies" delivers for us each season," said Gary Levine.

[03/31/15 - 12:00 PM]
FX Orders Fourth Season of "The Americans"
Four episodes remain in the current season, which will conclude with the season finale on April 22.

[03/31/15 - 10:55 AM]
Jeff Fahey Joins the Cast of El Rey Network/Miramax's "From Dusk Till Dawn: The Series"
Fahey has been cast in the role of "Uncle Eddie Cruickshank," the man who raised The Gecko Brothers after their father died in a fire.

[03/31/15 - 10:11 AM]
Discovery Channel Unveils 2015-2016 Upfront Slate
"Discovery Channel is going from strength to strength this coming year," said Rich Ross. "We're adding new documentaries, scripted series and themed programming to a strong lineup of new unscripted series."

[03/31/15 - 10:10 AM]
TLC Fills Out 2015-2016 Slate Of Programming with Style, Unique Families, And Life's Most Important Moments
This mix of authentic real people, compelling transformation, and larger-than-life stories will drive the network forward in the coming year.

[03/31/15 - 10:09 AM]
Science Channel's 2015-2016 Upfront Programming Slate Breaks Boundaries
The passion, curiosity and bold questions that define the brand are all featured in Science Channel's provocative lineup of exciting shows.

[03/31/15 - 10:09 AM]
Lifetime(R)'s Hit Series, "Devious Maids" From Executive Producers Marc Cherry and Eva Longoria, Returns for Third Season on June 1st
The series moves to Monday nights at 9:00/8:00c leading into the new series "UnREAL" at 10:00/9:00c.

[03/31/15 - 10:08 AM]
Velocity Adds Horse Power to Record Ratings Growth with 2015-16 Upfront Slate
Velocity's 2015-16 programming slate of 12 top returning franchises and several new series look to strengthen ratings with more than 220 premiere hours.

[03/31/15 - 10:07 AM]
Animal Planet Walks on the Wild Side with Its 2015-16 Upfront Programming Slate
In 2014, Animal Planet ranked among the top-20 ad-supported cable networks in prime among Men 25-54 for the third consecutive year.

[03/31/15 - 10:06 AM]
Investigation Discovery Launches New Series Hosted by Legendary Journalist Barbara Walters
"Barbara Walters sets the bar for journalism with remarkable and iconic interviews and unparalleled instinct for getting to the heart of a story," said Henry Schleiff.

[03/31/15 - 10:05 AM]
Investigation Discovery Debuts More Than 650 Hours of Powerful Original Content This 2015-16 Upfront Season
With more than 650 hours of original content planned this season, ID is poised to continue the incredible audience growth that has made the network a serial success as one of the top destinations for women on television.

[03/31/15 - 10:04 AM]
Discovery Life Channel Announces 2015-16 Upfront Programming Slate Filled with Heart-Pounding Medical Mysteries and Dramatic Series Capturing Life's Most Unexpected Moments
Discovery Life Channel delivers the heart-wrenching drama of those overcoming extreme adversity in an immersive storytelling style that captures the very best of nonfiction television.

[03/31/15 - 10:03 AM]
American Heroes Channel's 2015-16 Upfront Slate Welcomes the Return of Hit Series "Gunslingers" and "Against The Odds" to Network
AHC focuses on timeless and compelling action and adventure stories that bridge a connection between the lessons of past and the legends of today.

[03/31/15 - 10:02 AM]
Destination America's 2015-16 Upfront Programming Slate Takes All-American Entertainment Across the Country
Whether cooking special sauce at a Texas BBQ competition, exploring unknown territory in Alaska, hunting for monsters in West Virginia, building an epic dream house in the Rockies, or never giving up the fight in the wrestling ring, Destination America is TV that celebrates U.S.

[03/31/15 - 10:01 AM]
Discovery Family Channel Leaps Into 2015-16 Upfront Season
Discovery Family Channel features a clever mix of entertaining, high-quality real-world content that appeals to the entire family.