[06/14/06 - 12:00 AM]
Sci Fi Channel Pins the Competition with ECW's(R) Triumphant Return to Television

[via press release from Sci Fi]




NEW YORK � June 14, 2006 � SCI FI Channel premiered 'ECW' ('Extreme Championship Wrestling'�) last night and was the ratings victor in the 10pm hour. The return of 'ECW' with a sci-fi twist delivered a 2.79 HH and was the most-watched show on cable drawing almost 3.4 million total viewers.

The show was #1 among the key demos bringing in 1.89MM P18-49 and 1.68MM P25-54 from 10p-11p. This performance represents gains of +457% among P18-49 and +347% among P25-54 versus its prior four week time period average.

Key Ratings Performance Points:

--'ECW' on SCI FI is the best performance for any program on the network this year on P18-49s and the best P25-54 performance since the season premiere of 'Battlestar Galactica' on 1/6/06.

--'ECW' on SCI FI beat an original episode of FX's 'Rescue Me' by +14% among P18-49s and +3% among P25-54s.

--'ECW' on SCI FI delivered the all-time best June performance for any program on SCI FI in both P18-49s and P25-54s, and ranks #1 among all SCI FI 2nd quarter programs ever for P18-49 delivery.

--The median viewer age for 'ECW' on SCI FI was 32.3 -- sixteen years younger than the 2nd quarter to date time period average of 48.4.

World Wrestling Entertainment, Inc. (NYSE: WWE) is an integrated media and entertainment company headquartered in Stamford, Conn., with offices in New York City, Los Angeles, Toronto and London. Additional information on the company can be found at wwe.com. and corporate.wwe.com.

SCI FI Channel is a television network where "what if" is what's on. SCI FI fuels the imagination of viewers with original series and events, blockbuster movies and classic science fiction and fantasy programming, as well as a dynamic Web site (www.scifi.com ) and magazine. Launched in 1992, and currently in 85 million homes, SCI FI Channel is a network of NBC Universal, one of the world's leading media and entertainment companies.

  [june 2006]  


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