or


[08/09/06 - 12:00 AM]
NBC Universal Cable Promotes Sci Fi Channel's 'Battlestar Galactica' with on Demand and Broadband Content

[via press release from NBC Universal Television Studio]

NBC UNIVERSAL CABLE PROMOTES SCI FI CHANNEL'S 'BATTLESTAR GALACTICA' WITH ON DEMAND AND BROADBAND CONTENT

NBC UNIVERSAL CABLE PROMOTES SCI FI CHANNEL'S 'BATTLESTAR GALACTICA' WITH ON DEMAND AND BROADBAND CONTENT

Never-Before-Seen Recap Special Premieres Aug. 28

Bresnan Communications, Charter, Comcast, Mediacom Communications, Patriot Media, Time Warner Cable and Verizon Among Affiliates Participating in the 'Battlestar Galactica Everywhere' Multi-platform Promotion

New York, NY - August 9, 2006 - NBC Universal Cable (NBCUC) and SCI FI Channel will premiere "Battlestar Galactica: The Story So Far," a never-before-seen recap special from the award-winning series, "Battlestar Galactica" on Free On Demand (FOD) and broadband in advance to the season 3 premiere Oct. 6.

Beginning Aug. 28, viewers will get a chance to catch up on the hit series on demand and broadband with "Battlestar Galactica: The Story So Far," a 44-minute series recap special of seasons 1 and 2. Select full-length episodes from the best of both seasons will also be available plus a 2-minute weekly sneak peek of upcoming episodes from the new season.

To help promote season 3, "NBCUC created the "Battlestar Galactica Everywhere" multi-platform promotion that will allow affiliates to sign up and drive awareness for "Battlestar Galactica" as well as attract new and current subscribers to their digital VOD and broadband offerings. Thus far, participating affiliates include Bresnan Communications, Charter, Comcast, Mediacom Communications, Patriot Media, Time Warner Cable and Verizon among others.

"We've been highly successful in implementing these multi-platform promotions where we can use a valuable asset like 'Battlestar Galactica' to help our affiliates and advertisers maximize their products and target a young tech-savvy demo," commented Jean-Briac Perrette, senior vice president, New Media and chief financial officer, NBCUC.

In addition, SCI FI Channel has created broadband content including an executive producer video blog tracing the technical side of the show and audio podcasts featuring 45-minutes worth of commentary from previous episodes. SCI FI will also offer advertisers the opportunity to sponsor these unique new media offerings.

NBCUC will provide affiliates with a media-rich marketing campaign for the "Battlestar Galactica Everywhere" promotion including TV and radio spots, print and online ads to help drive awareness. All materials can be found on www.nbcunicable.com beginning Aug. 15. Additionally, the promotion will include a local ad sales component, offering affiliates in select markets the opportunity to win round trip tickets for two and hotel accommodations in Seattle. Winners will get a VIP tour of the city where they will visit The Science Fiction and Hall of Fame museum plus VIP tickets to the season finale viewing party in March, complete with talent meet and greet.

"This promotion is a terrific local ad sales opportunity for our affiliates to sell to local advertisers for incremental revenue, especially when they can leverage such a top-rated and established show like 'Battlestar Galactica,'" said Brian Hunt, vice president, National Accounts, Affiliate Field Marketing and Local Ad Sales, NBCUC.

About SCI FI Channel

SCI FI Channel is a television network where "what if" is what's on. SCI FI fuels the imagination of viewers with original series and events, blockbuster movies and classic science fiction and fantasy programming, as well as a dynamic Web site (www.scifi.com) and magazine. Launched in 1992, and currently in 85 million homes, SCI FI Channel is a network of NBC Universal, one of the world's leading media and entertainment companies.

About NBC Universal Cable

NBC Universal Cable, a division of NBC Universal, one of the world's preeminent media companies, drives the company's cable strategic development and growth including video-on-demand, pay-per-view, HDTV and retransmission consent, and oversees the cable distribution, marketing and local ad sales of fourteen properties (Bravo, CNBC, CNBC World, MSNBC, mun2, NBC Weather Plus, SCI FI, ShopNBC, Sleuth, Telemundo, Telemundo Puerto Rico, Universal HD, USA and the Olympics on cable). NBC Universal Cable also directs and manages the company's cable and new media investments including A&E, The History Channel, History Channel International, The Biography Channel, National Geographic International, the Sundance Channel and Tivo.





  [august 2006]  
S
M
T
W
T
F
S
  


· BATTLESTAR GALACTICA (SCI FI)





[11/16/17 - 02:35 PM]
NBC Sets Midseason Premiere Dates for New Dramas "Good Girls" and "Rise"
They'll follow the spring premiere of "The Voice" and the season finale of "This Is Us," respectively.

[11/16/17 - 01:27 PM]
Bravo Media's "The Real Housewives of Beverly Hills" Returns Tuesday, December 19 at 9PM ET/PT
Erika Girardi, Dorit Kemsley, Kyle Richards, Lisa Rinna, and Lisa Vanderpump are joined by new housewife Teddi Mellencamp Arroyave and friend Camille Grammer.

[11/16/17 - 12:19 PM]
"32 Pills: My Sister's Suicide," A Searing Look at One Woman's Struggle to Cope with Her Sister's Suicide and Find Healing Through Art, Debuts Dec. 7 on HBO
Hope Litoff's directorial debut tells the powerful story of one sister struggling to know and accept the other in a way she was never able to in life, even as she learns to live with the pain of loss.

[11/16/17 - 12:01 PM]
Steve Harvey to Ring in 2018 on "FOX's New Year's Eve with Steve Harvey: Live From Times Square" Sunday, December 31, on FOX
In his first-ever New Year Eve's special with FOX, Harvey will bring his signature humor and hosting talents to this highly anticipated celebration taking place in the heart of New York City's Times Square, featuring views of the Times Square Ball as it drops to ring in 2018.

[11/16/17 - 11:31 AM]
Video: Showtime(R) Releases Full Trailer and Official Poster for "The Chi" Premiering January 7 at 10 PM ET/PT
Produced entirely in its namesake city, "The Chi" is a timely coming-of-age story centering on a group of residents who become linked by coincidence but bonded by the need for connection and redemption.

[11/16/17 - 11:05 AM]
"Black Lightning" Makes Its Series Premiere Tuesday, January 16 on The CW
The series premiere date for "Life Sentence," and the season premiere dates of "The 100," "The Originals" and "iZombie" will be announced later.

[11/16/17 - 11:03 AM]
Lifetime Announces Airdates for Feature Movies - "Cocaine Godmother," "Faith Under Fire" and "The Simone Biles Story"
Beginning Saturday, January 20, with the premiere of "Cocaine Godmother: The Griselda Blanco Story," Academy Award winner Catherine Zeta-Jones stars in the true story of the most infamous woman in the drug world who fiercely and ruthlessly ran the cocaine trade in America.

[11/16/17 - 10:22 AM]
Netflix Announces New Series "Messiah," From Creator Michael Petroni and Executive Producers Mark Burnett and Roma Downey
Netflix will bring the epic suspenseful drama exploring the lines among religion, faith and politics to its members around the globe in 2019.

[11/16/17 - 09:10 AM]
Velocity's "Unique Rides" Crafts Visionary Cars for Visionary Artists and Entertainers in an All New Season
In season three, viewers get an inside look at how Will Castro and his team pull out the stops to create dreamlike rides for some of the biggest names in entertainment including Nas, Nicki Minaj, Billy Joel, Mario Lopez, Ice-T and more.

[11/16/17 - 09:05 AM]
WGN America Sets "Shoot the Messenger" Premiere Date for Monday, February 26
The network also released today a new teaser trailer for the eight-part event series starring Elyse Levesque, Lyriq Bent, Lucas Bryant and Alex Kingston.

[11/16/17 - 09:03 AM]
ABC Sets TGIT Return Date Following Winter Break - January 18, 2018
The countdown begins to the final 11 episodes of "Scandal."

[11/16/17 - 09:02 AM]
ABC Announces Premiere Dates for "Child Support," January 5, and "Match Game," January 3
The new primetime series will feature adult contestants and priceless interactions between funnyman Ricky Gervais and a group of five kids who say the most unpredictable things.

[11/16/17 - 08:33 AM]
Freeform Releases the #GrownishChallenge
The video stars, in order of appearance, Chloe Bailey, Halle Bailey, Jordan Buhat, Trevor Jackson, Yara Shahidi, Francia Raisa, Emily Arlook, Luka Sabbat and Chris Parnell.

[11/16/17 - 08:15 AM]
Wednesday's Broadcast Ratings: FOX Reclaims Top Spot Among Adults 18-49
"Empire" is the night's top demo draw while "Survivor: Heroes vs. Healers vs. Hustlers" is the most-watched program.

[11/16/17 - 07:11 AM]
Video: The Making of "The Grand Tour" Season Two - "It's a Half-a-Romeo"
In a brand-new behind-the-scenes video, Jeremy, Richard and James try to come up with an alternative to last year's "Celebrity Brain Crash" segment, with questionable results.