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[04/05/07 - 11:19 AM]
Spike TV to Salute Everything Guys Love in First Annual 'Guys Choice'
The two-hour event is scheduled to tape on June 9 at the Barker Hangar in Los Angeles and will air Wednesday, June 13 at 10:00/9:00c.

[via press release from Spike TV]

Spike TV to Salute Everything Guys Love in First Annual 'Guys Choice'

Two-Hour Event Premieres Wednesday, June 13th at 10 PM, ET/PT Voting Starts May 1st Only On http://www.spiketv.com

NEW YORK, April 5 -- Spike TV is giving the biggest shout- outs in television history to the things guys love most with the first annual GUYS CHOICE. In what is sure to be the signature event for the channel, Spike TV is relying on its millions of viewers to pick who to bow down to from the worlds of sports, music, film, TV, and the internet.

Honors like BEST A**-KICKER, BALLSIEST BAND, HOTTEST GIRL ON THE PLANET, FUNNIEST M.F., LUCKIEST BASTARD, MOST VIRAL VIDEO, MOST DANGEROUS MAN and THE BRASS BALLS (legendary action hero) AWARD will make this non-traditional awards show a one-of-a-kind cacophony of manly pursuits.

This star-studded event will feature everything guys want, including a bevy of unbelievably foxy trophy girls. Also, for the first time in awards show history, Spike TV will narrow the field for all awards to only two nominees, so it can be settled like men: 'mano a mano.' The two-hour event is scheduled to tape on June 9 at the Barker Hangar in Los Angeles. Spike TV's GUYS CHOICE will premiere on Wednesday, June 13 at 10:00 PM, ET/PT.

In addition to honoring the sexiest women and coolest guys from the past year, GUYS CHOICE will also feature unforgettable tributes to legendary entertainers, rockers, and babes, as well as edgy stand-up comedy and truly house-shaking musical performances.

Voting for this year's nominees on http://www.spiketv.com starts Tuesday, May 1 and runs through Friday, June 1. Also online, fans can log on to view exclusive red carpet and backstage coverage of the event.

The official sponsors of Spike TV's GUYS CHOICE are American Express, Cingular, now the new AT&T, Corona, Jeep(R) Patriot, Pizza Hut, SNICKERS(R)Brand, Southern Comfort(R) and U.S. Army.

Spike TV has brought in Emmy Award winning producer Joel Gallen of Tenth Planet Productions to executive produce GUYS CHOICE. "After 12 consecutive years of producing the groundbreaking MTV Movie Awards, we are very excited to have Joel bring his unique and irreverent vision to the first ever Spike TV's GUYS CHOICE," said Doug Herzog, President of Spike TV. Casey Patterson, Senior Vice President, Spike TV Event Production & Talent Development will share Executive Producing duties while Alicia Portugal is the Executive in Charge of Production for Spike TV.

Spike TV is available in 91.6 million homes and is a division of MTV Networks. A unit of VIACOM (NYSE: VIA; VIA.B), MTV Networks is one of the world's leading creators of programming and content across all media platforms.

SOURCE Spike TV/MTV Networks
http://www.spiketv.com





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