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[07/16/07 - 10:35 AM] NBC Commits to a New Celebrity Version of 'The Apprentice' Featuring Donald Trump as Celebrity Contestants Vie to Be the Best Business Brain Under Trump's Tutelage A list of the participating celebrities will be announced at a later date for the series' seventh season. |
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[via press release from NBC] |
NBC COMMITS TO A NEW CELEBRITY VERSION OF 'THE APPRENTICE' FEATURING DONALD TRUMP AS CELEBRITY CONTESTANTS VIE TO BE THE BEST BUSINESS BRAIN UNDER TRUMP'S TUTELAGE
NBC COMMITS TO A NEW CELEBRITY VERSION OF 'THE APPRENTICE' FEATURING DONALD TRUMP AS CELEBRITY CONTESTANTS VIE TO BE THE BEST BUSINESS BRAIN UNDER TRUMP'S TUTELAGE
Ivanka and Donald Trump Jr. Return to the Boardroom
BURBANK -- July 16, 2007 -- NBC has renewed "The Apprentice" for mid-season with a creative twist. In a new celebrity version of the popular series, celebrity contestants will vie for Donald Trump's attention in what will be the highest-profile competition in the groundbreaking series' run, it was announced today by Ben Silverman, Co-Chairman, NBC Entertainment and Universal Media Studios.
"It's always good to be in business with Mark Burnett and Donald Trump," said Silverman. "I am so excited to offer viewers what promises to be the most explosive version of 'The Apprentice' that anyone has seen."
"The success of 'The Apprentice' has been a great experience for me," said Trump. "I look forward to working with Ben, NBC and Mark, the best team in television. I believe that celebrity 'Apprentice' will bring our wonderful show to new heights."
A list of the participating celebrities will be announced at a later date for the series' seventh season. Contestants will be raising money for various charities throughout the competition.
Last season, "The Apprentice: Los Angeles" averaged a 3.1 rating, 7 share in adults 18-49 and 7.5 million viewers overall. It was the most upscale unscripted show on primetime network television, indexing at a 131 among adults 18-49 living in homes with $100,000-plus incomes (with 100 representing an average concentration of those homes in the 18-49 population). In addition, a total of more than 40.1 million viewers watched some or all of the first season's finale of "The Apprentice" on April 15, 2004 -- making it the top new show of that season among adults 18-49 and total viewers.
As in past editions of "The Apprentice" -- which became a national sensation after it premiered on NBC in January 8, 2004 -- celebrity contestants will be tasked to projects on assigned teams each week. Ultimately, they will have to sit in the boardroom and help advise Trump on who he should fire each week from their opposing team. Ivanka and Donald Trump Jr. will return for several episodes as boardroom advisers.
"The Apprentice" is produced by Mark Burnett Productions in association with Trump Productions LLC. Mark Burnett and Donald J. Trump are executive producers.
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[10/17/25 - 01:16 PM] "Live with Kelly and Mark" Hits Season Highs with Best Audience Performance Since July "Live" has now ranked as the No. 1 talk show in syndication for 139 consecutive weeks across all key measures.
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[10/17/25 - 10:38 AM] "Dancing with the Stars" Continues Historic Hot Streak - Rising for Fourth Straight Week Since Premiere with 6 Million Total Viewers Plus: "High Potential" dominated the 10 p.m. hour with 4.15 million Total Viewers and a 0.33 rating among Adults 18-49.
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[10/17/25 - 10:01 AM] 51st Season of "Saturday Night Live" Continues with Three Back-to-Back Shows in November Miles Teller is on tap to host on November 1, followed by Nikki Glaser on November 8, and Glen Powell on November 15.
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[10/17/25 - 09:05 AM] All-New Season of "The Last Woodsmen" Premieres Friday, November 14 at 9PM ET/PT on Discovery Deep in the untamed wilderness of the Pacific Northwest, veteran logger Jared Douglas returns to put everything on the line in the new season.
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[10/17/25 - 09:01 AM] Video: "Mob War: Philadelphia vs. The Mafia" - Sneak Peek - Netflix A brutal mob war between John Stanfa and Joey Merlino plunges '90s Philadelphia into chaos and bloodshed in this captivating true-crime series.
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[10/17/25 - 08:31 AM] Video: "Me late que si" - Official Trailer - Netflix A desperate, ordinary man, fed up with his misfortune, hatches a daring heist and assembles a very unusual group to attempt the impossible: stealing a live lottery jackpot.
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[10/17/25 - 08:00 AM] "Weapons" Begins Streaming Exclusively on HBO Max October 24 When all but one child from the same class mysteriously vanish on the same night at 2:17 a.m., a community is left questioning who or what is behind their disappearance.
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[10/17/25 - 07:01 AM] Video: "My Secret Santa" - Official Trailer - Netflix A vivacious single-mom (Alexandra Breckenridge) in need of a job decides to disguise herself as a man in order to get hired as the seasonal Santa at a luxury ski resort.
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[10/17/25 - 07:01 AM] "Euphoria" Season 3 Is Coming Spring 2026 Newly announced cast members include Gideon Adlon, Bill Bodner, Colleen Camp, Danielle Deadwyler, Homer Gere, Jessica Blair Herman, Natasha Lyonne, Hemky Madera, Kwame Patterson, Trisha Paytas, Rebecca Pidgeon, Bella Podaras, Cailyn Rice, Eli Roth, Madison Thompson, Jack Topalian, Sam Trammell, Matthew Willig.
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[10/17/25 - 06:01 AM] Video: "Eloa the Hostage: Live on TV" - Official Trailer - Netflix This gripping documentary explores the case of a teenage girl who was kidnapped by her ex-boyfriend in one of Brazil's most shocking hostage situations.
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[10/17/25 - 06:01 AM] Apple Is the Exclusive New Broadcast Partner for Formula 1 in the U.S. Apple TV will deliver comprehensive coverage of Formula 1, with all practice, qualifying, Sprint sessions, and Grands Prix available to Apple TV subscribers.
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[10/16/25 - 02:11 PM] Video: National Geographic Unveils First Look at "Chris Hemsworth: A Road Trip to Remember" - A Powerful and Heartfelt Special Featuring the Global Movie Star on His Most Personal Journey Yet The one-hour documentary, from Academy Award-nominated filmmaker Darren Aronofsky's Protozoa, Jane Root's Nutopia, and Chris Hemsworth and Ben Grayson's Wild State, premieres November 23 at 9:00/8:00c on National Geographic and streams the next day on Disney+ and Hulu.
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[10/16/25 - 12:58 PM] Lifetime Announces Annual "It's a Wonderful Lifetime" Holiday Movie Slate Kicking Off November 29th Featured talent this year includes Brandy Norwood, Kane & Katelyn Brown, Loretta Devine, Debbi Morgan, Arielle Kebbel, Tyler Hilton, James Lafferty, Vivica A. Fox, Jackée Harry, Sy'Rai Smith, Nischelle Turner, Jeffrey Bowyer-Chapman, and others.
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[10/16/25 - 12:31 PM] Video: "The Witcher" Season 4 - Character Trailer - Netflix Scattered to fates unknown, Geralt, Yennefer and Ciri traverse the war-torn Continent and its countless enemies in the hope of finding each other again.
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[10/16/25 - 11:32 AM] A+E Global Media and Rachael Ray's Free Food Studios Cook Up Expanded Programming Partnership with Over 100 New Episodes Ordered The network has ordered 110 new episodes of Ray's programming, including new episodes of "Meals in Minutes," that will continue to focus on her approachable and comforting cooking style.
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