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[07/19/07 - 01:42 PM] CBS Eye-Lert to Keep Viewers in Tune and on Time with Their Favorite Shows CBS Eye-lert, which launches this fall, will enable viewers to be notified via email and text message if the start time of a program will be delayed. |
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"CBS EYE-LERT" TO KEEP VIEWERS IN TUNE AND ON TIME WITH THEIR FAVORITE SHOWS
In a first for network television, CBS today announced a new viewer-centric marketing initiative to keep audiences informed if their favorite television show is delayed due to sports or news overrun. CBS Eye-lert, which launches this fall, will enable viewers to be notified via email and text message if the start time of a program will be delayed.
Through the coordination of CBS Interactive, broadcast operations, email and phone systems, viewers can subscribe to CBS Eye-lert by registering on CBS.com, CBSNews.com and Sportsline.com. This fall, when an NFL game runs beyond 7PM ET, thus causing a delay on the Network, viewers will be notified by email or text message prior to primetime and again once the specific start time of the primetime show has been determined. That way they can adjust their viewing or recording plans.
"Scheduling delays from sports overruns and breaking news are a fact of life in network television and the CBS Eye-lert is a great way to reach audiences in real-time so they can stay current with their favorite show," commented George Schweitzer, President of the CBS Marketing Group. "CBS Eye-lert is literally a game changer for our audience, so when the Jets run long, 'Cold Case' viewers won't come up short."
VeriSign will provide the wireless component that will enable any mobile phone user to receive a text message informing them if there are delays in the CBS program schedule.
About VeriSign
VeriSign, Inc. (NASDAQ: VRSN), operates digital infrastructure services that enable and protect billions of interactions every day across the world's voice, video and data networks. Additional news and information about the company is available at http://www.verisign.com/.
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[11/05/25 - 04:01 PM] Mystery Thriller "The Price of Confession" Starring Jeon Do-yeon and Kim Go-eun Premieres December 5 A mystery thriller about Yun-su, a woman accused of murdering her husband, and Mo Eun, a mysterious woman called a witch, and the secrets between them.
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[11/05/25 - 04:00 PM] Peacock's Compelling New Documentary "High Horse: The Black Cowboy", Executive Produced by Jordan Peele, Premieres Thursday, November 20 This three-part pop culture and historical documentary confronts and reclaims the Wild West while revealing the story of the Black cowboy - a history that has largely been untold.
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[11/05/25 - 12:40 PM] All-New Special, "Louvre Heist: Minute by Minute," Premieres November 26 at 10PM ET/PT on Discovery Told in real-time with gripping new details, this one-hour special reconstructs the daring robbery and jewelry heist that unfolded in broad daylight on October 19, 2025 at the world-renowned Louvre Museum in Paris, France.
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[11/05/25 - 11:20 AM] TLC's "90 Day Fiance: Before the 90 Days" Returns with a Brand-New Season and Unforgettable Couples This season, eight Americans, including the bold and fiery Elise, looking to settle down after stirring things up on "90 Day: Hunt for Love," are leaving everything behind to travel to international destinations like the Philippines, Belize, Turkey, Morocco, Madagascar, Nigeria, and Australia.
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[11/05/25 - 11:06 AM] Optum Named Title Sponsor of the "Golf Channel Games" Featuring Rory McIlroy and Scottie Scheffler December 17 on Golf Channel and USA Network McIlroy and Scheffler will lead two four-man teams at the "Optum Golf Channel Games" in never-before-seen timed and strategy-focused challenges under the pressure of the clock and the primetime lights.
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[11/05/25 - 10:02 AM] Video: "Power Book III: Raising Kanan" - Season 5 Official Teaser - Starz Everything's coming to a head. 2026 - we back.
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[11/05/25 - 09:39 AM] "College GameDay" and ESPN College Football on ABC Win Week 10 Georgia-Florida led the week with 7.8 million viewers, marking the largest audience on record for this rivalry in a full national window.
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[11/05/25 - 09:01 AM] 'Tis the Season to Be Jolly When "25 Days of Christmas" Returns to Spread Holiday Cheer on Freeform Last year, "25 Days of Christmas" reached 32 million viewers.
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[11/05/25 - 08:01 AM] Video: "The Abandons" - Official Trailer - Netflix In 1850s Washington, two families led by powerful matriarchs - one wealthy, one poor but deeply loyal - battle for supremacy on the unforgiving frontier.
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[11/05/25 - 08:01 AM] Hulu Announces Cast for "Never Change!" The film follows the 2005 graduating class of North Meadows High School, who had their senior year cut short due to a disastrous tornado that wrecked half the school.
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[11/05/25 - 08:00 AM] The NASCAR Xfinity Series Concludes First Full Year on The Cw Network with Most-Watched Season in Four Years The championship race, which saw Jesse Love emerge as the season winner, drew 1,015,000 total viewers and peaked at 1,191,000 total viewers from 9:30-9:45pm ET.
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[11/05/25 - 07:04 AM] "The Last Thing He Told Me," Returns for Season Two on February 20, 2026 Jennifer Garner, Angourie Rice, David Morse and Nikolaj Coster-Waldau return, while new additions include Judy Greer and Rita Wilson.
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[11/05/25 - 06:00 AM] Vice TV and Professional Fighters League Join Forces to Showcase Global MMA in the US The network serve as the exclusive linear US telecast home for 10 international events, beginning with two in December and continuing with eight more throughout 2026.
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[11/05/25 - 05:31 AM] Xolo Mariduena Joins Season 3 of Netflix's "One Piece" He'll star as Portgas D. Ace in season three, which is set to go back into production later this year in Cape Town, South Africa.
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[11/05/25 - 05:01 AM] Paramount and PBR Announce Landmark Five-Year Media Rights Deal The partnership builds on the long-standing relationship between PBR and CBS Sports, which began in 2013 and runs through 2030.
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