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[09/28/09 - 12:34 AM]
The 10 Things You Need to Know About the New Season: #1 - 68% of New Shows Fail
By Brian Ford Sullivan (TFC) |
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Please note: As a courtesy, please do not reproduce these comments to newsgroups, forums or other online places. Links only please.
Welcome once again to "The 10 Things You Need to Know About the New Season," our annual feature about, well... the 10 things you need to know about the new season. The goal of this venture is to address not only common questions people have about television but to also demystify (or potentially reaffirm) stigmas out there about certain networks, time periods, genres and so forth. So with that in mind let us put on our journalistic caps and give you the cold hard truth about what's potentially ahead for some of your favorite new and returning shows...
1. Only 32% of new network shows make it to a second season.
The CW's "The Beautiful Life" will eventually have a lot of company: in the past 10 seasons, only 32% of new shows on average made it to a second season. Last season it was even worse: just 11 of the 44 new shows (or 25%) made the cut for a sophomore run. The best survival rate? 35% during the 2000-2001 and 2001-2002 seasons. In other words, for better or worse, between 29-34 of this season's 45 (and counting) newcomers will be axed by May 2010. Don't believe us? Check out the hard data:
| season | abc | cbs | fox | nbc | upn | wb | cw | total |
| 1999-2000 | 3/12 (25%) | 6/12 (50%) | 2/12 (17%) | 5/15 (33%) | 1/7 (14%) | 5/10 (50%) | | 22/68 (32%) |
| 2000-2001 | 5/12 (42%) | 4/10 (40%) | 4/12 (33%) | 5/17 (29%) | 2/8 (25%) | 3/7 (43%) | | 23/66 (35%) |
| 2001-2002 | 4/16 (25%) | 4/11 (36%) | 5/17 (29%) | 7/15 (47%) | 2/5 (40%) | 4/11 (36%) | | 26/75 (35%) |
| 2002-2003 | 7/21 (33%) | 5/12 (42%) | 4/17 (24%) | 8/17 (47%) | 2/6 (33%) | 5/13 (38%) | | 31/86 (36%) |
| 2003-2004 | 2/17 (12%) | 4/8 (50%) | 7/22 (32%) | 3/11 (27%) | 2/9 (22%) | 4/11 (36%) | | 22/78 (28%) |
| 2004-2005 | 9/21 (43%) | 3/11 (27%) | 6/17 (35%) | 6/20 (30%) | 2/8 (25%) | 2/7 (29%) | | 28/84 (33%) |
| 2005-2006 | 2/17 (12%) | 6/12 (50%) | 4/11 (36%) | 3/16 (19%) | 1/5 (20%) | 1/8 (13%) | | 17/69 (25%) |
| 2006-2007 | 7/27 (26%) | 4/10 (40%) | 3/14 (21%) | 6/17 (35%) | | | 2/4 (50%) | 22/72 (31%) |
| 2007-2008 | 9/21 (43%) | 3/11 (27%) | 3/11 (27%) | 4/15 (27%) | | | 2/8 (25%) | 21/66 (32%) |
| 2008-2009 | 6/17 (35%) | 2/8 (25%) | 5/10 (50%) | 3/17 (18%) | | | 1/8 (13%) | 17/60 (28%) |
| total | 54/181 (30%) | 41/105 (39%) | 43/143 (30%) | 50/160 (31%) | 12/48 (25%) | 24/67 (36%) | 5/20 (25%) | 229/724 (32%) |
* the above table has been revised to reflect the fates of 2009's summer series
From this we can also glean a few other pieces of info - CBS (39%) and The WB (36%) had the best survival rates while FOX (30%), UPN (25%) and The CW (25%) had the worst. But considering that both UPN and the WB don't exist anymore, that doesn't necessarily translate into longevity as a whole.
So brace yourself, chances are the majority of the new shows you've added to your viewing schedule won't be back this time next year.
TOMORROW: Which day of the week is the toughest to launch a new show?
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[10/15/26 - 01:00 PM]
Fandango Expands Into Original Programming with "Bad Girls Club: Unfinished Business"
The special event reunites six unforgettable personalities from Season 7 of the iconic "Bad Girls Club" franchise, Fandango's most-watched season: Angie Castillo, Judi Jackson, Priscilla Mennella, Shelly Hickman, Stasi Townsend, and Tiara Hodge.
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[10/15/26 - 12:01 PM]
National Geographic's "Wolves Up Close with Bertie Gregory" Premieres Nov. 6
Reconnecting with a pack of wolves he has followed for seven years, Bertie sets out to capture one of the Arctic's most dangerous and rarely filmed hunts: wolves taking on a bull moose, prey roughly ten times their size.
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[10/15/26 - 12:00 PM]
Peacock's "Nelly and Ashanti: We Belong Together" Season Two Premieres on Thursday, Nov. 19
In the eight new episodes, the couple navigates love, family, and demanding careers while taking control of their legacy.
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[10/15/26 - 11:01 AM]
Comedy Central Announces "The Daily Show Presents: Jordan Klepper Fingers the Pulse: Red Flags"
The special premieres immediately following "The Daily Show" on Monday, October 26 at 11:30pm ET/PT and will be available on Paramount+, "The Daily Show's" YouTube Channel, and VOD on Tuesday, October 27.
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[10/15/26 - 11:00 AM]
The CW Network Sets Broadcast Schedule for 2026-27 Men's and Women's College Basketball
The network will also introduce "CW Courtside Wednesday" this winter, highlighting midweek marquee games across all three conferences in primetime.
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[10/15/26 - 10:29 AM]
ESPN Delivered Its Most-Watched WNBA Playoffs Ever!
Across eight games, ESPN networks averaged 1.4 million viewers, up 23% compared to coverage through the semifinals last year.
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[10/15/26 - 10:00 AM]
Skydance TV Networks to Re-Air "The Concert for New York City," Marking Its 25th Anniversary
Staged in the aftermath of 9/11, the landmark concert brought together the music community, first responders, dignitaries and New Yorkers in an extraordinary demonstration of unity, generosity and resolve.
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[10/15/26 - 09:12 AM]
Paramount+ Scottish Highland Drama "Laird" Announces Additional Casting
Jennifer Ehle,Peter Mullan, Phia Saban, Ruaridh Mollica, Holliday Grainger, Douglas Hodge, and Corey Mylchreest are the latest additions.
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[10/15/26 - 09:08 AM]
"Pardon the Interruption" Marks 25 Years of Must-See Sports Debate with Special Anniversary Celebration on ESPN
On Thursday, October 22, ESPN celebrates the silver anniversary of "PTI" with a special double-episode event.
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[10/15/26 - 08:02 AM]
Al Pacino to Be Honored with the 2026 SAG-AFTRA Life Achievement Award
Pacino will be presented with the union's top tribute at The 33rd Annual Actor Awards Presented by SAG-AFTRA, which will stream live on Netflix Sunday, February 28, 2027, at 8 p.m. ET / 5 p.m. PT from the Shrine Auditorium & Expo Hall.
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[10/15/26 - 08:01 AM]
Video: Paramount+ Reveals December 18 Premiere Date & Teaser for "Frisco King," Starring Samuel L. Jackson
Written by Taylor Sheridan, "Frisco King" follows seasoned New Orleans gangster Lee Washington as he lands in Frisco, Texas, and discovers a hustler's playground hidden beneath the polished surface of American suburbia.
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[10/15/26 - 08:01 AM]
Video: "The Fall of El Mayo" - Official Trailer - Netflix
Co-founder of the Sinaloa Cartel, longtime partner of "El Chapo", and a ghost to authorities for over three decades. The documentary that tells the story of his downfall.
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[10/15/26 - 08:00 AM]
CBS Wins Its Premiere Week with Eight of the Top 10 Broadcast Shows and Delivers +9% Year-Over-Year Growth
Weekly viewership averaged 4.43 million viewers, growing +9% from its 2025 premiere week (4.08m viewers).
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[10/15/26 - 07:01 AM]
TNT Sports & DAZN Present World Championship Boxing Doubleheader on "The Fight", Saturday, Oct. 17
Headlining the evening, WBC Super Welterweight Champion Sebastián "The Towering Inferno" Fundora (24-1-1, 16 KOs) will put his title on the line against unbeaten challenger Ermal Hadribeaj (23-0-1, 8 KOs) in a scheduled 12-round showdown.
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[10/15/26 - 07:01 AM]
Video: "In a Holidaze" - Official Trailer - Netflix
Maddie Ziegler stars in this festive romantic comedy about second chances, tangled feelings, and a chosen family you'll want to spend the holidays with.
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