or


[01/08/10 - 09:01 AM]
Electus Announces Exclusive Partnership with Will Arnett & Jason Bateman to Launch New Digital Comedic Content and Marketing Company
Ben Silverman's newly formed multimedia company will work with the duo on developing original digital content.

[via press release from Electus]

Electus Announces Exclusive Partnership with Will Arnett & Jason Bateman To Launch New Digital Comedic Content and Marketing Company

Award-winning duo joins Electus' growing roster of companies

NEW YORK, Jan. 8 -- Ben Silverman's newly formed multimedia company, Electus, an operating business of IAC (Nasdaq: IACI), today announced an exclusive partnership with comedic actors/writers Will Arnett and Jason Bateman, for which Electus will work to develop the duo's new sponsor-driven advertising and production company DumbDumb. Electus will package the twosome's original digital content within Electus' Comedy division where they will be partnered with advertisers to create original commercials and programming for distribution across multiple media platforms, including television and film.

"Will and Jason are not only great actors and comedians, but they also have an intrinsic talent for understanding what makes something funny and how that content will resonate with audiences," said Ben Silverman, CEO of Electus. "Their comedic instinct, combined with our ability to bring them together with the best advertising, production and web-pioneers in the industry, makes this a groundbreaking venture in the evolution of advertising, multimedia production and distribution."

DumbDumb is a comedy enterprise led by Will Arnett and Jason Bateman where the twosome will create commercials along with short and long form programming for distribution across all platforms. For the new endeavor, DumbDumb will utilize web production and development expertise from CollegeHumor.com, an operating business of IAC working in partnership with Electus, whose original content creations have been viewed over 300 million times and its viewers watch 100 years worth of video content each month. With CollegeHumor.com's 10+ years of experience marketing and producing for the web, to create and produce digital content that is in line with a brand's personality and marketing objectives is the perfect match for Arnett and Bateman's well-known comedic tone.

"Ben has been responsible for some of the most interesting stories and greatest comedy in recent memory," said Jason Bateman. "Now, however, he says he'd like to shift the focus away from himself. His new challenge - make them laugh online and on purpose. We're excited to be a part of it."

"Electus is the ultimate partner for Jason and me. Not only is Ben a media pioneer, but he has a great sense of humor and really understands what we want to accomplish," said Will Arnett. "Ben's extensive experience as an agent, producer and advertising innovator will help transform DumbDumb into a truly next generation enterprise."

In addition to a digital partnership, Electus will have an overall first-look deal and international distribution rights on all of DumbDumb's content, including television, motion picture and digital.

Capitalizing on the ever-evolving world of multimedia production and distribution, Electus is the industry's first non-traditional entertainment studio that connects advertisers, distributors and content creators early on in the development process, enabling sponsors to be a partner in campaigns and content creation.

For no further information, please visit www.DumbDumb.com.

About Electus

Electus is the first integrated multimedia company to unite producers, creators, advertisers and distributors under one roof and produce all forms of content for distribution across a variety of platforms around the world. Headed by Ben Silverman, in partnership with IAC, the company will connect advertisers, distributors and content creators early on in the development process, enabling marketers and advertisers to be a true partner in campaigns and content creation.

About IAC

IAC operates more than 50 leading and diversified Internet businesses across 30 countries... our mission is to harness the power of interactivity to make daily life easier and more productive for people all over the world. To view a full list of the companies of IAC please visit our website at www.iac.com.





  [january 2010]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[11/26/25 - 02:31 PM]
"20/20" Is the Most-Watched in Adults 25-54 and Adults 18-49 in Time Period vs. CBS and NBC
"20/20" posted substantial increases week to week across the board.

[11/26/25 - 02:30 PM]
With Largest Viewership in 7 Weeks, ABC News' "Nightline" Ranks No. 1 in All Key Demos
"Nightline" improved on the previous week in Total Viewers, Adults 25-54, and Adults 18-49.

[11/26/25 - 02:21 PM]
"Everybody Loves Raymond: 30th Anniversary" Is the Season's Most-Watched Primetime Entertainment Special
The telecast delivered 6.32 million viewers and was the most-watched entertainment program Monday night.

[11/26/25 - 02:15 PM]
"Dancing with the Stars" Caps Spectacular Season 34 with 9.24 Million Total Viewers - Drawing Largest Finale Audience in 9 Years
Among Adults 18-49, the show nearly doubled last season's finale episode (+89% - 2.15 rating vs. 1.14 rating), hitting its strongest finale result in 10 years.

[11/26/25 - 11:07 AM]
Flex Game! Anthony Edwards and Minnesota Timberwolves Host Devin Booker and Phoenix Suns on "Peacock NBA Monday," Dec. 8, on Peacock and NBCSN at 7:30 P.M. ET
The previously scheduled Sacramento-Indiana and San Antonio-New Orleans games will be available in their local markets.

[11/26/25 - 10:38 AM]
An Encore Presentation of "Everybody Loves Raymond: 30th Anniversary Reunion" Special to Air Friday, November 28th on CBS
The telecast will replace the previously announced repeats of "Fire Country."

[11/25/25 - 03:45 PM]
"Center Stage: Countdown to the CMA Awards - Special Edition of 20/20" Rises Over Last Year's Performance in All Key Measures
"Center Stage" (434,000 and 326,000, respectively) ranked No. 1 in its hour in Adults 25-54 and Adults 18-49.

[11/25/25 - 03:06 PM]
"One Piece" Season 3 Welcomes Awdo Awdo and Daisy Head as the Trusted Weapons of Mr. 0, Ready to Bring Overwhelming Danger to Our Journey
Two of Baroque Works' deadliest agents now stand before us, Nakama.

[11/25/25 - 03:05 PM]
ESPN Wins Week 13 with Stellar Showings for "College GameDay Built by The Home Depot," "SEC on ABC" and Friday College Football on ESPN
Texas Longhorns defeating the Arkansas Razorbacks 52-37 delivered 5.6 million viewers on November 22.

[11/25/25 - 02:57 PM]
"America's Game of the Week" on FOX Scores 27,816,000 Viewers in Week 12
The Dallas Cowboys win over the Philadelphia Eagles peaked with 28.4 million viewers from 7:30 PM - 7:45 PM ET.

[11/25/25 - 02:03 PM]
CBS Sports' Coverage of the 2025 NWSL Championship Is the First NWSL Match Ever to Surpass 1 Million Viewers!
The Gotham FC victory over Washington Spirit set a NWSL viewership record.

[11/25/25 - 02:00 PM]
Record Audience Watches Formula 1 Las Vegas Grand Prix on ESPN
ESPN's live telecast on Saturday night, November 22, averaged 1.5 million viewers, the largest audience to watch the event in its three-year history,

[11/25/25 - 12:29 PM]
The Second and Final Season of the HBO Original Drama Series "Like Water for Chocolate" Debuts February 15
The series returns Sunday, February 15 (8:00-9:00 p.m. ET) on HBO Latino in the U.S. and will be available to stream on HBO Max.

[11/25/25 - 12:01 PM]
Netflix Top 10: Week of November 17 - 3 Cheers for "Champagne Problems" at No. 1 in This Week's Top 10
Claire Danes and Matthew Rhys continued to keep audiences guessing in their psychological thriller "The Beast in Me," which took the No. 1 spot on the English TV list for a second week with 14.1 million views.

[11/25/25 - 11:30 AM]
TNT Sports Unveils World Class Commentators for First-Ever World Sevens Football 7v7 Soccer Tournament in North America - Coverage Kicks Off Friday, Dec. 5
The fast-paced W7F series has redefined women's soccer with elite talent from eight of the best clubs in the world, an immersive fan-first experience, and a groundbreaking $5 million prize pool, the largest in the sport, designed to fuel intense, high-stakes competition.