or


[01/08/10 - 07:11 AM]
Oxygen Live Goes West!! Real Time Watercooler Oxygenlive Launches Live West Coast Experience During New Episode of "Bad Girls Club" on January 12th
"Bad Girl" Kendra will help usher in the inaugural West Coast OxygenLive experience.

[via press release from Oxygen]

OXYGEN LIVE GOES WEST!! REAL TIME WATERCOOLER OXYGENLIVE LAUNCHES LIVE WEST COAST EXPERIENCE DURING NEW EPISODE OF "BAD GIRLS CLUB" ON JANUARY 12TH

Network and Show Sites Deliver Triple and Double Digit Growth Since OxygenLive Launch

NEW YORK, January 8, 2010 - After triple digit growth of OxygenLive during "Bad Girls Club" East Coast premieres, the groundbreaking real time destination will now will be offered to fans on the West Coast starting Tuesday, January 12 at 10 PM PT, announced Jason Klarman, General Manager, Oxygen Media. Leveraging the power of social and interactive media, Oxygen launched www.OxygenLive.com, for the premiere of the hit series on December 1. "Bad Girl" Kendra will help usher in the inaugural West Coast OxygenLive experience.

Since the OxygenLive launch, unique visitors for the social event are up 169% (11,700 vs. 4,300) from week one to week five, while the average time spent at OxygenLive is up 17% (5.99min vs. 5.14min). In regards to the experience's key components, there is 16% increase in comments logged (4,000 vs. 3,600), 124% more clicks on the tag cloud (2,200 vs. 1,000) and1,096% more clicks on the poll (60,000 vs. 5,000).

Oxygen.com and the "Bad Girls Club" show site also have benefited from the new social media experience. The network's page views for week five of the series has increased by 116% versus the season premiere day page views (1.97MM vs. 915,000) while the unique visitors on Oxygen.com have increased by 80% (82,000 vs. 46,000). Page Views for the show site are up 91% (1.2MM vs. 641,000), uniques are up 99% (63,000 vs. 31,000) and the video streams are up 163% (135,000 vs. 51,000). Also notable, the series has garnered over 90,000 Facebook fans as compared to 15,000 from the start of the season.

"The increase in OxygenLive users suggests that we are targeting and serving our viewers in a very meaningful way, which drives a positive impact on air and online," said Jen Kavanagh, Vice President, Digital and New Media, Oxygen. "We welcome our West Coast viewers to the party!"

"Based on these viewer trends, it is evident that there is a voracious appetite from fans to chat, text, IM, and Tweet about their favorite shows while they watch them live," said Jason Klarman. "Oxygen is witnessing a phenomena in television viewing behavior. Launching this social, interactive, real time experience that allows viewers to connect with the shows they love will further engage our West Coast audience, just as it has on the East Coast."

Through OxygenLive, fans no longer have to wait until the next morning to chat around the water cooler about the latest show gossip. Instead, OxygenLive is the first two-screen experience in which fans can socialize, interact and react with every episode in real time. Fans can chat live, post to Facebook and Twitter as well as read other fan posts and tweets (#badgirlsclub) all in one place while the show airs. Viewers are able to participate in a live chat hosted by Oxygen editors, guest bloggers and the Bad Girls themselves.

Episode five of this season (aired 1/5/10) became the series' and the network's most watched telecast ever among A18-49, W18-34, A18-34, and total viewers, according to Nielsen Media Research.

Season four of "Bad Girls Club" brings seven new self-proclaimed "bad girls" together in a beautiful mansion in Los Angeles. These women recognize that their outrageous behavior has hindered their relationships, careers and lives. They have issues with anger, trust and control. In a house full of women with similarly explosive personalities, clashes erupt between roommates and housemates over everything from who's on cleaning duty to where they should go out at night. Will these bad girls, faced with the mirrored image of their own behavior, learn to moderate and control their bad girl energy or will they spin out of control and flee this opportunity for change? By Bunim-Murray Productions, season four of "Bad Girls Club" promises more outrageous behavior than ever before.

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and entertaining content to young women, wherever they are. Oxygen is rewriting the rulebook for women's media, with a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood." Popular features online include OxygenLIve, shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Available in 75 million homes, online at www.oxygen.com , Oxygen Media is a service of NBC Universal.





  [january 2010]  
S
M
T
W
T
F
S
     


· BAD GIRLS CLUB, THE (OXYGEN)





[09/20/17 - 01:18 PM]
A&E Network to Premiere New Nonfiction Limited Series "The Eleven" on Thursday, October 19 at 9PM ET/PT
The six-part limited series follows investigators as they reexamine the murders of 11 teenage girls after discovering a confession letter from current inmate and convicted murderer Edward Harold Bell.

[09/20/17 - 12:31 PM]
NBC and Hulu Bring Will & Grace (and Jack & Karen) to Screens Everywhere with First-Ever Streaming Deal for Multi-Emmy Award Winning Series
The iconic series will be available on the NBC app, Hulu and on-demand through satellite, cable and telco pay TV providers, beginning Thursday, September 21, one week ahead of the return of "Will & Grace" on NBC.

[09/20/17 - 12:01 PM]
CBS Gives 13 Episode Series Production Commitment to New Drama from Emmy Award Winner Dick Wolf for the 2018-2019 Broadcast Season
The new series, "F.B.I." (working title), is a scripted drama about the inner workings of the New York office of the Federal Bureau of Investigation.

[09/20/17 - 11:55 AM]
American Heroes Channel Announces Premiere of "Unabomber: 20 Years of Terror" This Sunday, September 24 at 10/9c
For 18 years, Theodore John Kaczynski mailed and planted handmade explosive devices, traumatizing the American people, claiming the lives of three innocent victims and injuring nearly two dozen more.

[09/20/17 - 11:16 AM]
Natasha Lyonne, Leslye Headland and Amy Poehler to Bring New Comedy Series to Netflix
The series follows a young woman named Nadia (Lyonne) on her journey as the guest of honor at a seemingly inescapable party one night in New York City.

[09/20/17 - 11:03 AM]
Short Film "Tokyo Project," Starring Elisabeth Moss, Ebon Moss-Bachrach and Shu Kakizawa, Debuts Oct. 14 on HBO
Exploring a mysterious romance between two strangers, the exclusive presentation is written and directed by Richard Shepard.

[09/20/17 - 10:40 AM]
eSports Docuseries "Chasing the Cup: Injustice 2" Launches Today on CW Seed and Machinima's Main YouTube Channel
The finale will air on The CW network as a one-hour primetime special on Tuesday, October 3.

[09/20/17 - 10:31 AM]
Nora Arnezeder, Gabriel Byrne, Justin Chatwin, Tomiwa Edun and Laura Fraser Cast in Crackle's Upcoming Original Movie, "In the Cloud" from Imperative Entertainment and Automatik
The 90-minute feature is expected to release this December on the streaming network.

[09/20/17 - 10:30 AM]
Fan-Favorite "MasterChef Junior" Judge Joe Bastianich Returns for Season Six, Scheduled to Air During the 2017-2018 Season on FOX
Additionally, Bastianich joins chefs Gordon Ramsay, Christina Tosi and Aarón Sánchez on the "MasterChef" season eight finale airing tonight.

[09/20/17 - 09:37 AM]
Aflac Dives Into the Animation Pond, Signing on as Sponsor of Disney XD's New "DuckTales" Animated Series
As part of the agreement, the two companies have developed a co-branded commercial featuring an animated version of the Aflac Duck set in the world of "DuckTales."

[09/20/17 - 09:01 AM]
Video: "The Meyerowitz Stories (New and Selected)" - Official Trailer - Netflix
Adam Sandler, Ben Stiller, Dustin Hoffman, Elizabeth Marvel, Grace Van Patten and Emma Thompson star in Noah Baumbach's latest film.

[09/20/17 - 08:37 AM]
Michael McKean Sprinkles Fact with a Dash of Fiction in New Season of "Food: Fact or Fiction?"
"A revered actor with impeccable comedic timing, Michael McKean is the perfect guide to walk viewers through the myths, mysteries, and magic behind the foods we all love, " said Courtney White.

[09/20/17 - 08:19 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Cruise to Victory
The Peacock easily tops the night among total viewers as well as adults 18-49.

[09/20/17 - 08:09 AM]
Lifetime Has Five All New Movies You Don't Want to Miss
Newly announced: "Oscar Pistorious: Blade Runner Killer" starring Andreas Damm and Toni Garrn on November 11.

[09/20/17 - 07:39 AM]
DIY Network Hit "Texas Flip N Move" Premieres New Season on Oct. 6
The series follows a cast of real estate risk-takers in the Lone Star State as they compete head-to-head to buy low, work fast and sell high in this property-flipping competition.