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[03/10/10 - 11:02 AM]
Premiere of "Jamie Oliver's Food Revolution" Previews Sunday, March 21
ABC confirms the show's premiere date change, as well as pushing "Wife Swap's" return to April 2.

[via press release from ABC]

PREMIERE OF "JAMIE OLIVER'S FOOD REVOLUTION" PREVIEWS SUNDAY, MARCH 21

SERIES PREMIERE REPEATS FRIDAY, MARCH 26 (8:00-9:00 p.m. ET) FOLLOWED BY SECOND EPISODE FRIDAY, MARCH 26 (9:00-10:00 p.m. ET) IN ITS REGULAR TIME PERIOD

A special preview of the premiere of "Jamie Oliver's Food Revolution" will air Sunday, March 21 (10:01 p.m.-11:00 p.m., ET) and will be repeated on Friday, March 26 (8:00-9:00 p.m. ET). The second episode will air from 9:00-10:00 p.m., ET, in the series' regular time period.

Please note: "Wife Swap's" season premiere moves to Friday, April 2 (8:00-9:00 p.m., ET)

"Episode 101" � Jamie Oliver, the impassioned chef, TV personality and best-selling author, is starting a revolution in America, taking on the high statistics of obesity, heart disease and diabetes in this country, where our nation's children are the first generation not expected to live as long as their parents. Oliver invites viewers to take a stand and change the way America eats, in our home and schools, with the thought-provoking new series, "Jamie Oliver's Food Revolution," debuting SUNDAY, MARCH 21 (10:01-11:00 p.m., ET) on the ABC Television Network and repeating FRIDAY, MARCH 26 (8:00-9:00 p.m. ET). The series will run for six episodes.

In the series premiere, Oliver heads to Huntington, West Virginia � which has been called the unhealthiest city in America -- to start his new cooking initiative. He hopes to start a chain reaction of positive change across the country. Jamie says that nearly half of the adults in Huntington are considered obese, and incidents of heart disease and diabetes lead the nation. This nation's children are the first generation expected to live a shorter life than their parents do. Jamie initially meets naysayers and resistance. Battling ingrained unhealthy habits, bureaucracy, limited financial resources, and apathy, his early efforts are threatened when a news article overseas misquotes him badmouthing the local populace and their diet. Bloodied but unbowed, Jamie is more determined than ever to transform one community as a template for the entire country. The stakes? Simply the health of our country's citizens and the legacy for its children.

"Episode 102" -- Jamie Oliver takes one step forward and two steps back as his efforts to transform the school lunch program of Huntington, West Virginia's Central City Elementary School are met with harsh criticism and resistance from the school cook, Alice Gue, plus city administrators, DJ Rod and even the school's first graders. But despite the opposition, he does successfully raise the ire of school parents with a shocking, no-nonsense display of the fat that's being fed to their children, and he's encouraged by the initiative of a few caring teachers. The Edwards family get a wake-up call when youngest son, Justin, gets a frank warning from a doctor about the long term health effects of his poor eating habits, but then Justin is encouraged by a one-on-one cooking lesson in Jamie's kitchen. After a week of ups and downs at Central City Elementary, the fate of Jamie's mission to stay on at the school lies in the hands of a few district administrators, on "Jamie Oliver's Food Revolution," FRIDAY, MARCH 26 (9:00-10:00 p.m., ET) on the ABC Television Network.

The series is produced by Ryan Seacrest Productions and Fresh One Productions. Executive producers of "Jamie Oliver's Food Revolution" are Jamie Oliver, Ryan Seacrest and Craig Armstrong ("Extreme Makeover: Home Edition").

This program carries a TV-PG,L parental guideline.





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· JAMIE OLIVER'S FOOD REVOLUTION (ABC)
· WIFE SWAP (CMT)





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