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[06/10/10 - 02:24 PM]
HBO Enhances the Second-Screen Experience with New True Blood Twitter Microsite
Bloodcopy.com will feature weekly "hosts" that will live Tweet during each episode on Sunday nights. |
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| [via press release from HBO] |
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HBO ENHANCES THE SECOND-SCREEN EXPERIENCE WITH NEW TRUE BLOOD TWITTER MICROSITE
New York, N.Y., June 10, 2010 - HBO has launched a new True Blood Twitter Microsite that will provide an enhanced second-screen experience for fans of the show. The microsite uses Twitter to connect True Blood fans to live conversations, while watching new episodes of season 3 every Sunday. Whether an active contributor or casual observer, fans visiting www.bloodcopy.com will find a True Blood-centric destination where they can share favorite moments, view popular topics, win prizes and more.
Bloodcopy.com will feature weekly "hosts" that will live Tweet during each episode on Sunday nights, initiating conversations, interacting with fans and facilitating giveaways. During this Sunday's premiere, the HBO official True Blood Twitter profile (@TrueBloodHBO) will be the site's first host. In celebration of the first episode, fans will have the chance to win Ultimate Truebie prize packs and unlock virtual badges. Through a first-to-market partnership with social discovery engine Tunerfish.com, fans will also have the opportunity to earn "Truebie" and "Maker" badges by Tweeting while they watch and influencing their friends to do the same. Surprise hosts for future episodes will be announced over the next few weeks.
Other features of the microsite include a customized Trending Topics ("Blood Topics") of the most popular keywords in True Blood Tweets; the ability to sort, search and categorize the True Blood conversation; full Twitter functionality including sign-in and URL shortener directly from the site; and a spoiler alert pop-up screen warning visitors that crucial elements of the show may be revealed. The microsite was built using Twitter's @anywhere technology and will soon be available on additional platforms. The site was designed and developed by Red Interactive Agency, http://www.ff0000.com/.
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[02/27/26 - 03:00 PM]
"Survivor 50" Premiere Wins the Night Posting CBS' Most-Watched Wednesday Since 2022
Said premiere averaged 5.06 million viewers, peaking with 6.18 million.
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[02/27/26 - 01:28 PM]
Paramount to Acquire Warner Bros. Discovery to Form Next-Generation Global Media and Entertainment Company
The transaction has been unanimously approved by the Boards of Directors of both companies and is expected to close in Q3 2026, subject to customary closing conditions, including regulatory clearances and approval by WBD shareholders, with a vote expected in the early spring of 2026.
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[02/27/26 - 12:30 PM]
The Jaw-Dropping Fifth and Final Season of Starz's Hit Drama Series, "Power Book III: Raising Kanan" Set to Premiere June 12
To date, the series has accumulated over 21 billion minutes viewed across all episodes and remains one of Starz's top-performing series.
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[02/27/26 - 09:12 AM]
Team USA Hockey Olympic Gold Medalists Hilary Knight, Jack Hughes and Quinn Hughes to Appear Together on "The Tonight Show Starring Jimmy Fallon" on Monday, March 2
The episode will also feature guests Nicole Kidman, Luke Thompson and a cooking demo by Chef Mario Carbone.
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[02/27/26 - 08:12 AM]
Paul Wesley Joins Season Three of Hit Apple TV Series "The Buccaneers"
Wesley will play the role as Frank, a mysterious but charming stranger who arrives into Nan and Mrs. St. George's world, turning it upside down.
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[02/27/26 - 07:31 AM]
Peacock to Exclusively Stream Focus Features' "Hamnet" Beginning March 6
Directed by two-time Academy Award-winning director Chloé Zhao, the film tells the untold story behind one of Shakespeare's most memorable works and celebrates the power of imagination and the creative spirit.
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[02/27/26 - 07:01 AM]
Prime Video Debuts First-Look Image of Ryan Hurst as Kratos and Callum Vinson as Atreus On Set of New Series "God of War"
The series is co-produced by Sony Pictures Television and Amazon MGM Studios in association with PlayStation Productions and Tall Ship Productions, and has received a two-season order.
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[02/27/26 - 06:01 AM]
Video: Netflix and Apple TV Join Forces to Stream Formula 1 Thrills
The entire new season of "Formula 1: Drive to Survive" is now on Netflix globally and Apple TV in the U.S.
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[02/26/26 - 08:46 PM]
"Dandelion": Netflix Adapts "Gintama" Creator Hideaki Sorachi's Debut Work into New Anime Series
Set within the Send-Off Department of the Japanese Angel Federation, Dandelion follows "Angels" Tetsuo Tanba and Misaki Kurogane as they scramble to track down Earthbound spirits - souls unable to move on and find peace - and gently guide them to pass on.
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[02/26/26 - 06:01 PM]
Video: "Still Shining" - Official Trailer - Netflix
After falling in love as teens, two young adults drift apart - only to reunite 10 years later and confront their heartbreak, growth and new challenges.
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[02/26/26 - 02:46 PM]
Netflix Declines to Raise Offer for Warner Bros.
"The transaction we negotiated would have created shareholder value with a clear path to regulatory approval. However, we've always been disciplined, and at the price required to match Paramount Skydance's latest offer, the deal is no longer financially attractive, so we are declining to match the Paramount Skydance bid," said co-CEOs Ted Sarandos and Greg Peters.
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[02/26/26 - 02:19 PM]
"Live with Kelly and Mark" Soars to Season High with Best Audience in Over a Year
"Live" has now ranked as the No. 1 talk show in syndication for 157 consecutive weeks across all key measures.
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[02/26/26 - 02:08 PM]
Britbox Unveils Spring Slate with "The Lady" Starring Mia McKenna-Bruce; Premieres March 18
Other highlights include the return of "Hope Street" and the debut of "Mudtown."
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[02/26/26 - 01:36 PM]
Paramount Comments on Warner Bros. Discovery Board's Determination of Paramount's Proposal as Superior
David Ellison, Chairman and CEO of Paramount, said: "We are pleased WBD's Board has unanimously affirmed the superior value of our offer, which delivers to WBD shareholders superior value, certainty and speed to closing."
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[02/26/26 - 01:16 PM]
Warner Bros. Discovery Board of Directors Determines Revised Proposal from Paramount Skydance Constitutes a "Company Superior Proposal"
Under the terms of the Netflix merger agreement, this notice triggers a four business day period during which Netflix has the right to propose revisions to the Netflix merger agreement so that the PSKY proposal would cease to constitute a "Company Superior Proposal."
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