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[06/10/10 - 02:24 PM]
HBO Enhances the Second-Screen Experience with New True Blood Twitter Microsite
Bloodcopy.com will feature weekly "hosts" that will live Tweet during each episode on Sunday nights. |
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| [via press release from HBO] |
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HBO ENHANCES THE SECOND-SCREEN EXPERIENCE WITH NEW TRUE BLOOD TWITTER MICROSITE
New York, N.Y., June 10, 2010 - HBO has launched a new True Blood Twitter Microsite that will provide an enhanced second-screen experience for fans of the show. The microsite uses Twitter to connect True Blood fans to live conversations, while watching new episodes of season 3 every Sunday. Whether an active contributor or casual observer, fans visiting www.bloodcopy.com will find a True Blood-centric destination where they can share favorite moments, view popular topics, win prizes and more.
Bloodcopy.com will feature weekly "hosts" that will live Tweet during each episode on Sunday nights, initiating conversations, interacting with fans and facilitating giveaways. During this Sunday's premiere, the HBO official True Blood Twitter profile (@TrueBloodHBO) will be the site's first host. In celebration of the first episode, fans will have the chance to win Ultimate Truebie prize packs and unlock virtual badges. Through a first-to-market partnership with social discovery engine Tunerfish.com, fans will also have the opportunity to earn "Truebie" and "Maker" badges by Tweeting while they watch and influencing their friends to do the same. Surprise hosts for future episodes will be announced over the next few weeks.
Other features of the microsite include a customized Trending Topics ("Blood Topics") of the most popular keywords in True Blood Tweets; the ability to sort, search and categorize the True Blood conversation; full Twitter functionality including sign-in and URL shortener directly from the site; and a spoiler alert pop-up screen warning visitors that crucial elements of the show may be revealed. The microsite was built using Twitter's @anywhere technology and will soon be available on additional platforms. The site was designed and developed by Red Interactive Agency, http://www.ff0000.com/.
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[07/23/26 - 01:00 PM]
"Big Brother" Premiere Week Up +14% from Last Season
In its first week (episodes airing July 9, 12 and 15), "Big Brother" live plus 3-day total multiplatform viewership averaged 4.96 million viewers.
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[07/23/26 - 11:30 AM]
"We Chose to Go to the Moon" Premieres Tuesday, November 10, 2026, on PBS, PBS.org and the PBS App
This immersive theatrical experience tells the dramatic tale of America's race to space and decision to land a man on the Moon in one of the most ambitious scientific and exploration achievements in history.
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[07/23/26 - 11:16 AM]
Netflix Announces Additional Cast of New Drama Series "Myron Bolitar"
Melissa Benoist, Bebe Neuwirth, Griffin Dunne, and Isaiah Hill plus others join the cast.
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[07/23/26 - 11:00 AM]
"Percy Jackson and the Olympians" Takes San Diego Comic-Con by Storm with Season 3 Premiere Date Set for November 20 on Disney+
Season three marks the first time that the third book - "The Titan's Curse" - comes to screen.
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[07/23/26 - 10:01 AM]
Video: "MLB at Field of Dreams" - Official Trailer - Netflix
The Phillies face the Twins as Major League Baseball returns to the Iowa cornfields for a nostalgic night of America's favorite pastime.
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[07/23/26 - 09:14 AM]
Great American Media Strikes a Powerful New Chord with "Abilene," A Bold New, Original Series Coming to Great American Media Platforms Early 2027
"Abilene" follows Abby Morgan, a young woman looking to start over who finds herself stranded in the quiet, weathered town of Fair Haven, Ohio.
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[07/23/26 - 09:01 AM]
Video: "Tires" Season 3 - Official Trailer - Netflix
While settling in as part owners of a struggling Valley Forge, Will confronts the road not taken and Shane finds himself on a detour toward adulthood.
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[07/23/26 - 09:01 AM]
Apple TV's "The Morning Show" to Culminate with Star-Studded Fifth and Final Season
Along with Jennifer Aniston and Reese Witherspoon, the ensemble cast is led by Billy Crudup, Mark Duplass, Nestor Carbonell, Karen Pittman, Nicole Beharie and Jon Hamm, along with new additions for season five, including Jeff Daniels, Reneé Rapp, Jesse Williams, Sean Hayes, Lizzy Caplan and more.
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[07/23/26 - 09:00 AM]
CBS Announces Taylor Sheridan's "The Run for a Million," An Elite Horse-Reining Competition, Airing Saturday, Aug. 22
Plus: the seventh season of "The Last Cowboy" will air on CMT later this fall.
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[07/23/26 - 08:02 AM]
Video: "Don't Say Good Luck" - Official Trailer - Netflix
In this coming-of-age dramedy, Sophie Birenbaum (Sunny Sandler) is ready for the spotlight as the lead in her high school musical - until suddenly she's living with even more drama at home than on the stage.
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[07/23/26 - 08:01 AM]
Video: "Facing El Chapo" - Official Trailer - Netflix
Two Mexican officers must survive the final hours of their shift after crossing a ruthless cartel boss in this crime drama based on true events.
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[07/23/26 - 07:01 AM]
Netflix to Release "Instadocs: The Prediction Games" on July 26th
This installment drops viewers into the red-hot center of betting fever, tracking the fortunes made and lost, with interviews with those who own the game.
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[07/23/26 - 07:01 AM]
Apple TV Announces New Dating Documentary Series "The Last Person on Earth"
In the series, couples who appear to be opposites are expertly paired by New York Times bestselling author and renowned couples therapist Esther Perel and a team of matchmakers and therapists, before embarking on an adventure in one of the world's most romantic and remote destinations.
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[07/23/26 - 06:02 AM]
"A Day Like No Other", The Series That Chronicles Raphael's Life, Arrives on Netflix October 9
Javier Morgade and Carlos Santos portray Raphael at two stages of his life - his youth and his maturity, respectively - in a story that explores the highs and lows of the artist's life.
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[07/23/26 - 06:01 AM]
"Tyler Perry's Beauty in Black" Renewed for Fourth Season Ahead of Season 3 Debut
"There was so much more I wanted to explore and I'm grateful I get to keep telling this story," said Perry.
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