HBO TO MAKE SEASON TWO PREMIERE OF COMEDY SERIES BORED TO DEATH AVAILABLE VIA HBO iPAD APP AND OTHER DIGITAL OUTLETS
FULL FIRST EPISODE AVAILABLE BEGINNING TODAY
NEW YORK, NY (September 27, 2010) - For the first time ever and on the heels of the Season Two premiere of Bored to Death, HBO is offering the full first episode via the promotional HBO iPad App beginning today. The first episode will also be available through October 11th on additional digital platforms including HBO.com, the HBO iPhone App, HBO On Demand, Comcast's Xfinitytv.com, YouTube and iTunes.
"We consistently try to engage consumers with great HBO content experiences, so extending the brand and reaching out to a larger audience is always top-of mind," said Alison Moore, senior vice president, Digital Platforms. "The HBO iPad App, with its robust and vibrant interface, is a terrific vehicle through which consumers can discover and sample this critically acclaimed comedy. "
Bored to Death is the creation of author Jonathan Ames ("The Extra Man," "The Alcoholic") and stars Jason Schwartzman as the fictional Ames, Ted Danson as his needy mentor and boss and Zach Galifanakis as his best friend. The series follows the misadventures of Ames, a noir-fiction writer who moonlights as an unlicensed private detective listing his services on Craigslist. The executive producers of Bored to Death are Jonathan Ames, Sarah Condon, Troy Miller, Stephanie Davis and Dave Becky; co-executive producers, Tracey Baird and Donick Cary; supervising producer Martin Gero; producers Anna Dokoza and Michael Stricks. Bored to Death premiered Sunday, September 26th at 10:00 PM and airs on subsequent Sundays at the same time, exclusively on HBO.
Home Box Office, Inc. is the premium television programming subsidiary of Time Warner Inc., providing two 24-hour pay television services - HBO� and Cinemax� - to approximately 41 million U.S. subscribers. The services offer the most popular subscription video-on-demand products, HBO On Demand� and Cinemax On DemandSM as well as HBO GOSM and MAX GOSM, HD feeds and multiplex channels. Internationally, HBO branded television networks, along with the subscription video-on- demand products HBO On Demand and HBO Mobile�, bring HBO services to over 60 countries. HBO programming is sold into over 150 countries worldwide.