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[01/14/11 - 05:58 PM]
The CW at TCA: Ostroff Affirms Status Quo
By Brian Ford Sullivan (TFC)

LOS ANGELES (thefutoncritic.com) -- "Just five years ago - actually, five years ago this month - we announced the formation of The CW network," Dawn Ostroff, the netlet's President of Entertainment told reporters at the TCA Winter Press Tour. "And in that time we have cultivated a distinct brand and identity that's instantly recognizable as culturally current, smartly provocative, and cutting-edge."

Ostroff was on hand to deliver opening remarks prior to The CW's two sessions at the TCA Winter Press Tour - "Shedding for the Wedding," premiering Wednesday, February 23, and "The Kick-Ass Women of The CW" - rather than a formal executive session.

"We're up 9 percent in total viewers this season, and we're up 10 percent in adults 18-49," she said in the prepared statement. "We've had more growth than any other network in these demos. And we've been holding steady in adults 18-34. And I have to say in today's environment, that's a major accomplishment."

Ostroff added that this fall, "unique viewers to cwtv.com has increased 77 percent over a year ago. And viewers are watching 59 percent more episodic video on our site than last year. So with the increased commercial loads and growth in traffic, streaming is now generating significant additional revenue for us."

She likewise touted the network's freshman dramas "Nikita" and "Hellcats," the latter of which moves to Tuesday nights on January 25. "When 'Nikita' returns in two weeks from now, we'll see the storyline evolving into a new and exciting direction. For those of you who watch the show, Alex will be leaving the Division and secretly teaming up with Nikita out in the field. We'll learn more about their relationships and see more personal and emotional sides of their life, which we think will make them more relatable for our fans."

Overall there were no real announcements made other than its drama pilot "Danni Lowinski" began shooting this morning. "It's a drama about a young female lawyer based on a popular German format," she said. "And we'll be picking up more pilots in the next few weeks, so stay tuned."





  [january 2011]  
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· DANNI LOWINSKI (CW)
· HELLCATS (CW)
· NIKITA (CW)
· SHEDDING FOR THE WEDDING (CW)





[02/06/16 - 09:03 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
The Eye's "Super Bowl's Greatest Halftime Shows" helps power said victory.

[02/06/16 - 08:44 AM]
ABC Ranks #1 on Friday with the Top Shows - "20/20" Scores Strongest Numbers Since November
ABC spins the numbers for Friday, February 5.

[02/06/16 - 08:28 AM]
"Grimm" Matches Its 18-49 High Since Nov. 6
NBC spins the numbers for Friday, February 5.

[02/05/16 - 03:13 PM]
Discovery Channel Is Cable's #1 Non-Sports Network Among Men for January
Discovery spins the numbers for the month of January.

[02/05/16 - 03:01 PM]
Jennifer Lopez, Ray Liotta and "Shades of Blue" Back on the Beat for a Second Season on NBC
In L+3 results from Nielsen Media Research through its first three telecasts, "Shades of Blue" has averaged a 2.5 rating in adults 18-49 and 11.2 million viewers overall.

[02/05/16 - 01:19 PM]
ESPN to Televise "Monday Night Football" Game from Mexico City
The Texans-Raiders matchup will be played at famed Estadio Azteca in Mexico City on Monday, November 21 (week 11) of the 2016 NFL season.

[02/05/16 - 12:24 PM]
Investigation Discovery's World Premiere of "20/20 on ID Presents Homicide" Reveals Never-Before-Heard Details
The interview airs as part of three original hours, premiering on Wednesday, February 10 at 10:00/9:00c.

[02/05/16 - 12:23 PM]
Investigation Discovery Begins 2016 as the #10 Network in Prime in Ad-Supported Cable
Investigation Discovery spins the numbers for the month of January.

[02/05/16 - 12:10 PM]
NBA and Turner's Cartoon Network Team Up for the Kids Channel's Annual "NBA All-Star Jam"
LeBron James makes an appearance as an animated version of himself on Cartoon Network's hit series "Teen Titans Go!"; while Paul George, Kyrie Irving and Damian Lillard are featured in "We Bare Bears."

[02/05/16 - 12:09 PM]
Tony Award Winner Ben Vereen Joins the Cast of "The Rocky Horror Picture Show" as "Dr. Everett Scott"
He'll play the uber intelligent, ex-science teacher, now working for the Bureau of Investigation looking into UFOs and ends up at the castle while searching for his nephew, Eddie.

[02/05/16 - 12:00 PM]
"The Last Man on Earth" to Return Sunday, March 6, On FOX
Also on March 6, "Bordertown," the new animated series from executive producers Mark Hentemann and Seth MacFarlane, will move to its new time period, Sundays at 7:00/6:00c.

[02/05/16 - 11:20 AM]
E!'s "Hollywood Medium with Tyler Henry" Expands Season One Order
The two additional installments expand its freshman run to a total of 10 episodes.

[02/05/16 - 10:57 AM]
Fall Out Boy, Little Big Town, Ne-Yo and Pentatonix Perform on "The Wonderful World of Disney: Disneyland 60"
Derek Hough, who serves as Master of Ceremonies for the evening, sings and dances to the song "Step in Time," from Walt Disney Pictures Oscar-winning "Mary Poppins," with special guest Disney Legend Dick Van Dyke.

[02/05/16 - 10:47 AM]
FOX's "Grease: Live" Grows 20% in Total Viewers After 3 Days, FOX to Air Encore on Easter Sunday
FOX further spins the numbers for the week of January 25-31.

[02/05/16 - 10:29 AM]
CBS Multi-Platform Snapshot - Top Five Most Popular Programs on Various Platforms This Season
CBS further spins the numbers for the season to date.