or


[01/20/11 - 07:58 AM]
Bravo and Bunchball Team Up to Gamify "Top Chef All-Stars" With "Virtual Top Chef" Game
Plus: the conclusion of the eighth season has been set for Wednesday, April 6.

[via press release from Bravo]

BRAVO AND BUNCHBALL TEAM UP TO GAMIFY "TOP CHEF ALL-STARS" WITH "VIRTUAL TOP CHEF" GAME

TOP CHEF FANS COMPETE FOR THEIR FAVORITE VIRTUAL CHEF'TESTANT AND $5,000 CASH

NEW YORK - January 20, 2011 - Bravo is teaming up with Bunchball, the leader in gamification, to give fans a chance to help their favorite "chef'testant" be crowned "Virtual Top Chef" by joining the competition at BravoTV.com. The "Virtual Top Chef" game features all 18 chef'testants from the current "Top Chef All-Stars" season. Fans begin by choosing their favorite chef'testant, then earn points and trophies by completing actions and activities on BravoTV.com. The chef'testant whose team has the most points come season's end will be honored with the "Virtual Top Chef title." Additionally, all players will be automatically entered into a sweepstakes for a chance to win $5,000. Fans are not only awarded points and compete for rankings, but the more they play, the more they increase their chances to win.

"Top Chef fans are incredibly loyal and passionate, so we wanted to find an innovative way to reward them for their dedication to the show, season after season," said Mari Ghuneim, Vice President, Bravo Digital Media. "We're giving them an opportunity to be part of the competition in this truly engaging online experience. The 'Virtual Top Chef' challenge allows fans to connect with the chefs that they've grown to love through content they won't find anywhere else."

The competition focuses on strategy and team dynamics - such as joining popular teams to be with more fans or recruiting friends to other teams, and fans can switch "chef" teams at any time. This constant movement across teams can change the standings at any time, often in dramatic fashion, to keep fans coming back to the contest.

Competition Details:

· There are 18 total teams: each chef'testant from the current season of "Top Chef All-Stars" leads a team.

· Fans earn points through various actions and activities on BravoTV.com; including watching videos, reading blogs, playing games, viewing photos, sharing to social networks, and more.

· Top earning team members are highlighted on the team page, although fans can switch teams at any time making the contest's outcome impossible to predict.

· Fans will earn trophies for completing certain challenges. Trophies will be displayed on the player's profile page on BravoTV.com. All players are entered into a sweepstakes for $5,000- the more points a player earns the more chances they have to win.

"Applying intuitive game mechanics to the Bravo community builds a much deeper dimension of customer interaction and participation," said Rajat Paharia, founder and chief product officer at Bunchball. "It makes sense to integrate a virtual competition alongside Top Chef All-Stars, since rivalry is at the heart of the show; fans get to root for their favorite chef beyond the TV screen by helping them win the popular vote online as well."

On April 6, 2011, after the conclusion of the eighth season, the winning team of the competition will be announced and the "Virtual Top Chef" will be crowned, as well as the winner of the $5,000 cash award.

About Bravo

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBC Universal cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information, visit www.BravoTV.com. Follow us on Twitter at https://twitter.com/BravoPR.

About Bunchball

Bunchball is the leading provider of online gamification solutions, used to drive high value participation, engagement, loyalty and revenue for some of the world's leading brands and media. Customers including Warner Bros, Comcast, USA Network, LiveOps, and Hasbro use Bunchball's Nitro gamification platform to create compelling, meaningful and enjoyable experiences for consumers, employees, and partners. Based in Silicon Valley and founded in February 2005, Bunchball's investors include Granite Ventures and Adobe Systems Incorporated. For more information, visit Bunchball online at www.bunchball.com.





  [january 2011]  
S
M
T
W
T
F
S
      


· TOP CHEF (BRAVO)





[04/30/16 - 08:38 AM]
ABC Is #1 on Friday in Adults 18-49 as "Shark Tank" Surges to a 10-Week High
ABC spins the numbers for Friday, April 29.

[04/30/16 - 08:31 AM]
"Dateline" Grows, "Grimm" & "Caught on Camera" Maintain 100% Week-to-Week
NBC spins the numbers for Friday, April 29.

[04/29/16 - 10:01 PM]
Winner Announced on "Hell's Kitchen"
The winner received a Head Chef position at BLT Steak at Bally's Las Vegas, a total prize value of $250,000.

[04/29/16 - 04:26 PM]
Discovery Channel Dominates April with More Top Ten Unscripted Cable Series with Men Than Any Other Network
Discovery spins the numbers for the month of April to date.

[04/29/16 - 04:10 PM]
Video: Watch First Looks at "MasterChef" Premiering Wednesday, June 1, at 9/8c, on FOX!
Judging the battle rounds will be Gordon Ramsay and Christina Tosi, who will taste for flavor, creativity and presentation.

[04/29/16 - 04:04 PM]
It's Official: Season 2 of Netflix's "The Ranch" Coming in 2017!
Co-stars Ashton Kutcher, Danny Masterson and Sam Elliott shared the news in a video message this afternoon.

[04/29/16 - 03:22 PM]
Science Channel Delivers Highest Rated and Most Watched April Among Total Viewers and Key Demos
Science Channel spins the numbers for the month of April to date.

[04/29/16 - 12:36 PM]
Hulu Announces Straight-to-Series Order for "The Handmaid's Tale" from MGM Television
The series will be created, executive produced and written by Bruce Miller with Daniel Wilson, Fran Sears and Warren Littlefield serving as executive producers.

[04/29/16 - 12:32 PM]
Season Eight Winner Sawyer Fredericks and Hot Band DNCE to Appear on "The Voice" Tuesday, May 3
Fredericks not only won season eight but also set a record for the first artist to have 14 songs in the iTunes Top 200 singles chart in one week.

[04/29/16 - 12:18 PM]
Showtime 2016 Summer Programming Overview
Highlights include the return of "The Circus: Inside the Greatest Political Show on Earth" on Sunday, July 10 at 8:00/7:00c.

[04/29/16 - 11:16 AM]
Velocity Keeps Foot on the Gas in April with High Single and Double-Digit Ratings Increases
Velocity spins the numbers for the month of April to date.

[04/29/16 - 10:44 AM]
New Premiere Time Alert - "NASCAR: The Rise of American Speed" Three Night Special Events Premieres May 8, 15 and 22 tt 9PM ET/PT
The three-part event will now air at 9:00/8:00c instead of 10:00/9:00c as previously announced.

[04/29/16 - 09:51 AM]
NBC Olympics and Snapchat Partner to Present Unique Perspectives of the 2016 Rio Olympics & U.S. Olympic Team Trials
NBC Olympics will co-produce the NBC Rio Olympic Discover channel with Buzzfeed, a regular contributor to both the Snapchat Discover platform and NBC's content projects.

[04/29/16 - 09:11 AM]
"The Odd Couple" Grows to Season High Adults 18-49 Rating
CBS spins the numbers for Thursday, April 28.

[04/29/16 - 09:01 AM]
AMC Releases New Photos and Promo from "Preacher" - Highly Anticipated Series Launches May 22
Check out the latest images of Sheriff Root (W. Earl Brown), DeBlanc (Anatol Yusef) and Fiore (Derek Wilson).