or


[04/11/11 - 07:31 AM]
Banana Republic Creates the Perfect Look, Inspired by ABC's New Comedy "Happy Endings"
The web content gives "an introduction to the characters from the Sony Pictures Television upcoming comedy through a fun fashion viewpoint."

[via press release from Sony Pictures Television]

BANANA REPUBLIC CREATES THE PERFECT LOOK, INSPIRED BY ABC'S NEW COMEDY "HAPPY ENDINGS"

Banana Republic Web Content Offers Unique Introductions to Characters from Upcoming ABC Comedy

NEW YORK, NY - April 7, 2011 - Banana Republic, ABC and Sony Pictures Television collaborate on a series of video packages to support the launch of ABC's new sitcom "Happy Endings." The web content gives an introduction to the characters from the Sony Pictures Television upcoming comedy through a fun fashion viewpoint.

The video segments offer a behind-the-scenes session with "Happy Endings" costume designer Keri Smith, who gives a style preview on achieving each character's individual look, while also illustrating Banana Republic looks inspired by the characters in the show. The segments include introductions to the characters from "Happy Endings," and a sneak-preview of the series. All of the content is available on Banana Republic's website (www.bananarepublic.com) and Facebook page (www.facebook.com/bananarepublic).

"Happy Endings" is a modern comedy about a group of six friends whose relationships begin to unravel as one couple splits on their wedding day. Now faced with choosing sides, the friends are challenged to maintain their relationships and tight-knit group resulting in hilarious, sentimental and thought-provoking situations. The cast features Elisha Cuthbert, Zachary Knighton, Eliza Coupe, Adam Pally, Casey Wilson and Damon Wayans Jr., and features both recognizable star-power and new talent in the anticipated primetime comedy.

"Banana Republic is excited to have the opportunity to introduce 'Happy Endings' to our customers," says Catherine Sadler, chief marketing officer, Banana Republic. "We believe the characters and their approach to fashion and style feel relevant and familiar to our customers. We immediately recognized the synergies between our customers and the characters on the show."

"We wanted to capitalize on the strong correlation between Banana Republic's customer and the potential 'Happy Endings' viewer in a creative way," said Chris Van Amburg, senior vice president of U.S. marketing, Sony Pictures Television. "We hope the modern, refined customer we are reaching through this video content is going to relate to the witty, clever and stylish characters on the show."

"I love working with Banana Republic's collections," says Keri Smith, costume designer for the ABC series. "Banana Republic's Creative Director Simon Kneen has created so many versatile pieces that could work for the characters on the show - whether they're at work, home or their favorite hangout, Rosalita's."

"Happy Endings" premieres on ABC on Wednesday, April 13, 2011 at 9:30pm and another new episode will air at 10PM in its regular timeslot. The series is from executive producers Jamie Tarses ("My Boys"), Jonathan Groff ("How I Met Your Mother"), Anthony & Joe Russo ("Arrested Development," "Community"), and co-executive producer David Caspe (the upcoming feature film "I Hate You Dad"), and is from Sony Pictures Television and ABC Studios.

For more information and access to content please visit www.bananarepublic.com/happyendings.

About Banana Republic

Banana Republic is a global accessible luxury brand that delivers modern, soulful and effortless style. Banana Republic's lifestyle collections are characterized by elevated design and luxurious fabrications at approachable prices. Banana Republic collections include apparel, handbags, jewelry, fragrance and eyewear. Banana Republic, a division of San Francisco-based, Gap Inc. (NYSE: GPS), can be found at over 500 retail locations in the United States, United Kingdom, Canada and Japan, Italy, BananaRepublic.com, BananaRepublic.can, BananaRepublic.eu, or (888) BR-STYLE. In addition, Banana Republic is expanding its international presence with franchise agreements in Asia, Europe, Latin America and the Middle East. For more information, please visit gapinc.com.





  [april 2011]  
S
M
T
W
T
F
S
     


· HAPPY ENDINGS (ABC)





[08/25/16 - 02:27 PM]
"Who Wants to Be a Millionaire" Premieres New Season From Las Vegas on Monday, September 12
Las Vegas has become one of the premier entertainment capitals of the world, and beginning this fall, "Millionaire" will originate from its new production home at Bally's Las Vegas.

[08/25/16 - 02:25 PM]
FOX Brings Live MLS Matches Alongside NFL Coverage For First Match Ever
The network will feature two MLS matches airing live adjacent to regional National Football League broadcasts as part of a joint MLS and NFL lineup on Sunday, September 18.

[08/25/16 - 01:04 PM]
A&E Network Premieres Two-Hour Documentary Ahead of the 20th Anniversary of JonBenet Ramsey's Brutal Murder
A&E reveals never-before-seen case details, including Burke Ramsey's 1998 interview tape detailing his first-hand account of the events at that time.

[08/25/16 - 11:50 AM]
Ann Coulter, Jewel, Ralph Macchio, Nikki Glaser Added to #LoweRoast Roster
They'll join Jimmy Carr, Pete Davidson, Peyton Manning, Rob Riggle, Jeff Ross and Roast Master David Spade.

[08/25/16 - 11:38 AM]
Real Estate/Renovation Stars Dave and Kortney Wilson Prep for Season Two of HGTV's "Masters of Flip"
Look for the first of 14 new episodes on Monday, October 3, at 9:00/8:00c.

[08/25/16 - 11:01 AM]
Video: IFC Releases First Full Trailer for the "Season 51" Return of Emmy-Nominated "Documentary Now!"
As previously announced, the series returns Wednesday September 14 at 10:00/9:00c.

[08/25/16 - 11:00 AM]
"CBS All Access" Subscription Service Now Available on Xbox One
For $5.99 a month, CBS All Access offers more than 7,500 on-demand episodes from the current season and previous seasons of classic shows, as well as the ability to stream local CBS stations live in more than 150 markets across the U.S.

[08/25/16 - 10:44 AM]
HBO's "The Night Of" Heads Into Finale with Strong Momentum Averaging 7 Million Viewers
HBO spins the numbers for the summer to date.

[08/25/16 - 10:02 AM]
FYI Greenlights New Original Series "Stove Tots"
Production begins immediately on 13 one-hour episodes with the series slated to premiere in 2017.

[08/25/16 - 10:01 AM]
IFC's Comedy Crib Partners with the New York Television Festival
The exclusive Comedy Crib collaboration will highlight the selected projects through the end of the year.

[08/25/16 - 10:00 AM]
HBO Confirms Lineup of Comedy Programming for Upcoming Months
Highlights include new specials from Jerrod Carmichael, Pete Holmes and T.J. Miller.

[08/25/16 - 09:34 AM]
Showtime(R) Sets Premiere Date for "Gringo: The Dangerous Life of John McAfee"
Oscar nominee and two-time Sundance Film Festival winner Nanette Burstein delivers a deep investigation into the mysterious life of visionary anti-virus entrepreneur John McAfee.

[08/25/16 - 09:33 AM]
History(R) Commemorates the 15th Anniversary of the September 11th Terrorist Attacks with a Week of Original Primetime Specials
A new special, "15 Septembers Later," will premiere on Labor Day, Monday, September 5 at 9:00/8:00c.

[08/25/16 - 09:24 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock continues its win streak among total viewers and adults 18-49.

[08/25/16 - 09:00 AM]
"ACM Honors" Performers Added - Alicia Keys, Miranda Lambert and More!
Plus: Mike Fisher, Emmylou Harris, Martina McBride and Thomas Rhett will present at the ceremony taking place Tuesday, August 30, at Nashville's historic Ryman Auditorium.