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[05/01/13 - 01:05 PM]
Nickelodeon Debuts "SpongeBob SquarePants" Hot Wheels(R) Collection
Each 1:64 scale vehicle features either SpongeBob, Patrick, Mr. Krabs, Plankton or Squidward graphics, specially designed in their likeness.

[via press release from Nickelodeon]

Start Your Engines Bikini Bottom Fans!

Nickelodeon Debuts "SpongeBob SquarePants" Hot Wheels(R) Collection

NEW YORK - May 1, 2013 - Nickelodeon has launched a brand-new SpongeBob SquarePants Hot Wheels(R) collection featuring six die-cast vehicles inspired by SpongeBob and his Bikini Bottom friends. Each 1:64 scale vehicle features either SpongeBob, Patrick, Mr. Krabs, Plankton or Squidward graphics, specially designed in their likeness. Retailing for $3.49 each, SpongeBob, Plankton and Squidward's fun-sized vehicles are available now with the remaining rolling out at stores nationwide later this summer.

"We are so happy to have SpongeBob SquarePants join the Hot Wheels family," said Manuel Torres, Senior Vice President, Global Toys and Consumer Electronics, Nickelodeon Consumer Products. "We continue to push the boundaries of imagination with SpongeBob, and these new cars bring the show's characters to life in such a unique way; they are sure to provide hours of action-packed adventure for fans everywhere."

Since its launch in July 1999, SpongeBob SquarePants has emerged as a pop culture phenomenon. The series currently ranks as the number-one animated series with kids 2-11; and over the past several years, it has averaged more than 100 million total viewers every quarter across all Nickelodeon networks. SpongeBob SquarePants is executive produced by creator Stephen Hillenburg, who previously worked as a writer, director and creative director on Nickelodeon's animated series Rocko's Modern Life. Paul Tibbitt served as a director and writer on SpongeBob SquarePants for its first three seasons and is currently executive producer.

About Nickelodeon:

Nickelodeon, now in its 34th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 18 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).

About Hot Wheels:

Since 1968, Hot Wheels has been passionate about creating thrilling vehicle experiences through innovative product and content. With a fan base of more than 41 million people, Hot Wheels is the No. 1 vehicle property in the United States producing the coolest cars imaginable. The Hot Wheels brand began as a line of 16 1:64-scale die-cast vehicles; today, it has evolved into a true, global lifestyle brand for boys of all ages with segments that range from aftermarket parts to licensed apparel to branded digital content from Team Hot Wheels, a real-life race crew of professional drivers performing over-the-top stunts. For the hottest games and videos, visit www.HotWheels.com andwww.Facebook.com/HotWheels.





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· SPONGEBOB SQUAREPANTS (NICKELODEON)





[07/25/17 - 02:33 PM]
Video: National Geographic Summer TCA Trailers
Get your first look at scripted entries "The Long Road Home," "The State" and more!

[07/25/17 - 01:09 PM]
Legendary Survivalist Les Stroud Set to Return to TV in "Alaska's Grizzly Gauntlet" on Nat Geo WILD
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[07/25/17 - 01:08 PM]
National Geographic Begins Filming Season 2 of the Critically Acclaimed Series "Mars"
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[07/25/17 - 01:07 PM]
National Geographic and Explorer-in-Residence James Cameron Mark 20th Anniversary of Blockbuster Film Titanic with One-Hour Documentary Global Event Special
"Titanic: 20th Anniversary" will look back at all the critical choices made during the film and put them to the test against a wealth of new sources - including new underwater footage, computer-generated simulation and scholarly research.

[07/25/17 - 01:06 PM]
National Geographic Honors Pioneering Primatologist's Legacy in "Dian Fossey: Secrets in the Mist," with Journal Entries Read by Sigourney Weaver
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[07/25/17 - 01:05 PM]
National Geographic Announces New Season of "StarTalk with Neil deGrasse Tyson" Following Third Emmy(R) Nomination to Return in October
Each episode features an intimate interview between Tyson and a guest from pop culture, politics, sports or news, in which they discuss how science and technology have affected their lives and careers.

[07/25/17 - 01:04 PM]
Nat Geo WILD Unleashes the Wild Side of Costa Rica in New Season of Digital Series "Untamed"
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[07/25/17 - 01:03 PM]
Nat Geo WILD Greenlights "The Road to Westminster," An All-Access Look at What It Takes to Be Best in Show
This is a peek behind the curtain of the Super Bowl for dogs.

[07/25/17 - 01:02 PM]
National Geographic, Martha Raddatz, and Lincoln Square Productions Announce Greenlight of Companion Documentary Special to Upcoming Drama "The Long Road Home"
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[07/25/17 - 01:01 PM]
National Geographic Documentary Films Presents "Diana: In Her Own Words"
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[07/25/17 - 11:04 AM]
Season Four of Abbi Jacobson and Ilana Glazer's "Broad City" Premieres Wednesday, September 13 at 10:30 P.M. ET/PT on Comedy Central(R)
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[07/25/17 - 11:03 AM]
Comedy Central Announces One-Hour Sketch Comedy Special from "Goatface" Comedy Quartet
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[07/25/17 - 11:02 AM]
Comedy Central Announces Series Extension for "The President Show"
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[07/25/17 - 11:01 AM]
Comedy Central(R) Announces Series Extension for "The Jim Jefferies Show"
After a brief hiatus, new episodes from this extension will begin on Tuesday, September 19 following the fall season premiere of "Tosh.0."

[07/25/17 - 11:00 AM]
"The Opposition with Jordan Klepper" - Comedy Central's Newest Late Night Series Launches Monday, September 25 at 11:30 P.M. ET/PT
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