or


[09/04/13 - 07:09 AM]
New "Sunday Night Football" Bus Makes First Stops in Dallas & Fort Worth, Texas This Week
The "SNF" bus will drive more than 17,000 miles across the country through the season, and cross the country at least three times.

[via press release from NBC]

NEW "SUNDAY NIGHT FOOTBALL" BUS MAKES FIRST STOPS IN DALLAS & FORT WORTH, TEXAS THIS WEEK

STAMFORD, Conn. - September 4, 2013 - NBC Sports Group rolls out the new Sunday Night Football bus this week with stops in North Texas, prior to the Giants-Cowboys SNF opener on Sept. 8.

This week's destinations include the Southlake Carroll game against Midland Lee at Carroll High School in Midland on Friday, Sept. 6, the "Heads Up Football" youth games at The Warren Park Complex in Frisco Saturday morning, Sept. 7, Billy Bob's restaurant in Fort Worth Saturday evening, and all day Sunday at AT&T Stadium in Arlington, Sept. 8.

THE SUNDAY NIGHT FOOTBALL BUS BY THE NUMBERS

· The 304 square-foot bus is wrapped with images of NFL players, Carrie Underwood and the 2013 SNF schedule (for images, click here).

· The SNF bus will drive more than 17,000 miles across the country through the season, and cross the country at least three times.

· There will be 18 game day stops over 17 weeks (for the 2013 SNF schedule, click here).

· The bus will have four stops per week in each local market.

ABOUT THE SUNDAY NIGHT FOOTBALL BUS

Beginning with the Sunday Night Football opener on Sept. 8, the Sunday Night Football bus will travel to all 17 SNF games, arriving in each city two or three days prior to each game. The bus will make stops at local landmarks and events in each market before making its way to the game site for a full Sunday at the stadium, giving fans the opportunity to interact with America's most-watched primetime television show. Integrated marketing agency CSE collaborated with NBC Sports Group's marketing team on the Sunday Night Football bus, and will manage all tour stops for the entire campaign.

The Sunday Night Football bus will incorporate exclusive activities and social media both inside and out. SNF's Facebook, Twitter and Instagram accounts along with the #SNF hashtag will be displayed on the exterior. Once on the bus, fans and visitors can tweet and post photos of themselves in the broadcast positions occupied by Al Michaels and Cris Collinsworth from a mock SNF studio.

Also, along for the ride will be four SNF "Fans of the Week" chosen based on their social media activity, team pride and SNF fandom. In each home market, the SNF "Fans of the Week" will be given a VIP experience that includes a trip on the bus and game tickets.

Fans who can't visit in person can "Follow The Bus" when it hits the road at NBCSports.com/FollowSNF, which will include an interactive map, a behind-the-scenes look at the Sunday Night Football crew and talent, plus content from the bus itself. Fans can also contribute to the map by uploading their own photos sharing and showing their SNF and team pride.

"THE SUNDAY NIGHT FOOTBALL"

For the second consecutive season NBC Sports will present "The Sunday Night Football," a custom made football from Wilson, which will travel with the SNF crew all season long on the SNF bus alongside 2012's "The Sunday Night Football." Fans of SNF on Facebook and Twitter will be able to keep up with "The Sunday Night Football" on the SNF Facebook page, follow its path through each city and recommend where it should visit while in town. In addition, fans can visit NBCSports.com/FollowSNF.

At the end of each SNF game, "The Sunday Night Football" will be signed by the player of the game. Photos, video and stories around "The Sunday Night Football" and its travels will live on Facebook, Twitter, and SNF All-Access.

ABOUT CSE

Founded in 1986 as an athlete management and marketing firm, CSE (www.groupcse.com) has evolved into one of the longest-running and most-diversified independent marketing agencies in the country. CSE helps businesses and brands connect with consumers and fans through multi-dimensional strategy building and execution across a wide range of diversified areas, including strategic sponsorships, experiential marketing, social media campaigns, digital, media content creation, multicultural, advertising, analytics, communications and PR, talent management and more.





  [september 2013]  
S
M
T
W
T
F
S


· SUNDAY NIGHT FOOTBALL (NBC)





[07/27/14 - 09:35 AM]
Video: Watch the Video of the Cast at the "Sleepy Hollow" Fan Experience
Nicole Beharie, Tom Mison, Orlando Jones, Katia Winter and Lyndie Greenwood talk about season two at the "Sleepy Hollow" Haunted Barn.

[07/26/14 - 10:47 PM]
Video: "Constantine" Preview Trailer
This hot new trailer was unveiled on Saturday, July 26.

[07/26/14 - 10:46 PM]
Video: New Warner Bros. Television & DC Comics Logos
Check out the cards for "The Flash," "Constantine," "Gotham" and "Arrow."

[07/26/14 - 10:45 PM]
Video: "Arrow" Season 3 Preview - with Ra's al Ghul!
Watch the newly extended first look at the new season!

[07/26/14 - 07:34 PM]
Video: "Person of Interest" Season 3 Highlight Reel and Season 4 Sneak Peek
Check out the sizzle reel from today's panel, including a first look at season four!

[07/26/14 - 07:33 PM]
Video: "Constantine" Bear McCreary Scoring Video
Highly acclaimed composer and Comic-Con favorite Bear McCreary scored the pilot episode and will also be the composer for the series.

[07/26/14 - 04:59 PM]
FOX Invites Fans to Create Their Own "Gotham" Origin-al Fan Posters or Cinematic Trailers
Fans should visit fox.com/gothamcontest to full details and to submit.

[07/26/14 - 04:24 PM]
Video: Comic-Con 2014 - "The Simpsons" Panel Highlights
Plus: get your first look at the season premiere episode, "Clown in the Dumps."

[07/26/14 - 01:32 PM]
Video: Starz Releases Opening Title Sequence from "Outlander" Debuted at the San Diego Comic-Con World Premiere
The opening showcases never-before-seen footage from the series, along with an arrangement of the "Skye Boat Song" by composer Bear McCreary featuring the vocals of Raya Yarbrough.

[07/26/14 - 11:30 AM]
Disney XD Orders Second Season of Hit Animated Series "Marvel's Avengers Assemble" and "Marvel's Hulk and the Agents of S.M.A.S.H."
Both series are in production and slated to premiere this fall on Marvel Universe on Disney XD.

[07/26/14 - 09:52 AM]
Video: Comic-Con 2014 - "Sleepy Hollow" Panel Highlights
The cast of "Sleepy Hollow" all say what they would like to see happen in season two during the panel at Comic-Con.

[07/26/14 - 09:51 AM]
Video: Comic-Con 2014 - "Bob's Burgers" Panel Highlights
Is Louise ready for love? Would you eat at Bob's Burgers if it were a real restaurant? The fans ask the tough questions of the Bob's cast.

[07/26/14 - 09:50 AM]
Video: Comic-Con 2014 - "Wayward Pines" Panel Highlights
Executive Producer M. Night Shyamalan and star Matt Dillon share stories about FOX's intense new event series.

[07/26/14 - 09:49 AM]
Video: Comic-Con 2014 - "Bones" Panel Highlights
Join David Boreanaz and Emily Deschanel as they tease the upcoming tenth season and Emily's upcoming directorial debut.

[07/25/14 - 07:06 PM]
Video: "The Originals" Season 2 First Look Video
After a fairytale recap, fans were treated to one mother of a first look at the upcoming second season to kick off the panel.