or


[02/21/14 - 12:05 PM]
USA Network Announces Winner of PSA Commercial Challenge
Lauren Bush, an 8th grader at St. John's Episcopal School in Dallas, TX, is the winner of the "Unite Against Bullying Commercial Challenge."

[via press release from USA]

USA NETWORK'S CHARACTERS UNITE AND R&R PARTNERS FOUNDATION'S FLIP THE SCRIPT ANNOUNCE STUDENT WINNER OF THE "UNITE AGAINST BULLYING COMMERCIAL CHALLENGE"

Winning Concept from Lauren Bush, 8th Grader of Dallas, TX, Developed into a PSA Featured on USA

USA Network's award-winning public service campaign, Characters Unite, and R&R Partners Foundation's Flip the Script today announced that Lauren Bush, an 8th grader at St. John's Episcopal School in Dallas, TX, is the winner of the "Unite Against Bullying Commercial Challenge," a nationwide contest for middle and high school students to submit their ideas for a television ad to help stop bullying.

The "Unite Against Bullying Commercial Challenge" was launched by GRAMMY(R)-nominated, multi-platinum recording artist Carly Rae Jepsen during "#UniteLIVE: The Concert to Rock Out Bullying," which was held on October 3rd at the Thomas & Mack Center at University of Nevada, Las Vegas with thousands of students in attendance to recognize National Bullying Prevention Month. USA Network, R&R Partners Foundation's Flip the Script and Cox Communications presented the event.

Lauren's winning concept tells the story of a middle school girl who is bullied relentlessly by her peers. As she walks down a long, crowded hallway, classmates slap signs with hurtful words "dumb," "ugly," "loser," and "freak" on her back. She is then tripped and crashes onto on the floor, feeling hopeless and alone, until an unknown student steps in to help her out, giving her the support and confidence she needs to get back up and move on. As the girl continues down the hallway, the hateful words are replaced on her back by her peers with positive labels like "beautiful," "smart," "funny" and "nice." The spot closes with the powerful message that stopping bullying starts with just one person, and encourages viewers to get involved.

The commercial will begin airing on USA Network during Characters Unite Month (February), a time when the network shines a bright spotlight on the importance of combating bullying, hate and discrimination, and online at charactersunite.com and flipthescriptnow.org. Click here to download or view the PSA. The PSA was directed by Damon Pablo and produced by Pilot Productions. Sixteen 19's Pat Carpenter and Anthony Cortese edited the spot, and Patrick DeVine provided the color finishing.

A year-long program, Characters Unite aims to combat discrimination and intolerance in all its forms. The public service campaign is dedicated to supporting activities and messaging to promote understanding and acceptance - on-air, online, and in communities across the country.

Visit www.charactersunite.com and www.flipthescriptnow.org for more information and to find out how you can make a difference.

About Characters Unite

Characters Unite, USA Network's award-winning public service program, was created to address the social injustices and cultural divides still prevalent in our society. Inspired by USA Network's iconic "Characters Welcome" brand and with the support of leading national nonprofit organizations, the ongoing campaign is dedicated to supporting activities and messaging that combat prejudice and intolerance while promoting understanding and acceptance -- on-air, online, and in communities across the country.

About R&R Partners Foundation

The R&R Partners Foundation is the nonprofit 501(c)(3) affiliate of R&R Partners, a marketing communications/government affairs firm based in Las Vegas, with seven offices across the West and in Washington, D.C. The Foundation is an expression of R&R's belief that creative ideas, which spring from the talent and volunteer spirit of our employees, can transform lives and affect positive change in the communities where we do business and beyond. For more information, please go to rrpartnersfoundation.org.

About USA Network

The #1 network in all of basic cable for an unprecedented eight straight years, USA Network is seen in over 102 million U.S. homes. USA is a leader in scripted programming with a powerful stable of originals, spectacular live television and is home to the best in blockbuster theatrical films, a broad portfolio of acquired series and entertainment events. A trailblazer in digital innovation and storytelling, USA is defining, driving and setting the industry standard for Social TV. USA is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal. The award-winning website is located at http://www.usanetwork.com.





  [february 2014]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











[01/31/15 - 08:47 AM]
"Grimm" Retains 92% of Last Week's Rating in Adults 18-49, Which Matched Its Highest Result Since Its Season Debut
NBC spins the numbers for Friday, January 30.

[01/31/15 - 08:39 AM]
ABC Wins Friday with the Top 2 Shows - "20/20" Hits 10-Week Highs
ABC spins the numbers for Friday, January 30.

[01/31/15 - 08:35 AM]
Friday's Broadcast Ratings: ABC Takes Home Demo Crown with "Shark Tank"
The network's reality mainstay leads the night among adults 18-49.

[01/30/15 - 03:44 PM]
Video: "Game of Thrones" - Season 5 Trailer
The show's 10-episode fifth season kicks off on Sunday, April 12 at 9:00/8:00c.

[01/30/15 - 02:01 PM]
Production Has Started in New Orleans on "Zoo," CBS's New Drama Series Based on James Patterson's Bestselling Novel
The series starring James Wolk, Kristen Connolly, Billy Burke, Nora Arnezeder and Nonso Anozie will premiere in summer 2015.

[01/30/15 - 01:30 PM]
HBO Greenlights Miniseries "Lewis and Clark," Starring Casey Affleck and Matthias Schoenaerts, With Production to Begin This Summer
Edward Norton, Brad Pitt, Dede Gardner, Tom Hanks and Gary Goetzman are among the executive producers.

[01/30/15 - 01:01 PM]
Airdate of March 25 Set for "Nashville: On the Record 2," One Hour Music Special Featuring Performances by the Cast and Special Superstar Guest Reba
Direct from Nashville's world famous Grand Ole Opry House, cast members of ABC's acclaimed primetime series "Nashville" will take the stage to perform songs from the show and provide candid interviews backstage.

[01/30/15 - 11:34 AM]
ABC Family Begins Production and Announces Cast of Two Comedy Pilots: "Kevin from Work" and "Tough Cookie"
Both pilots are single-camera and are shooting in Los Angeles.

[01/30/15 - 11:24 AM]
HGTV Delivers Highest Rated Wednesday Night in Its History with "Property Brothers" and "House Hunters"
HGTV spins the numbers for Wednesday, January 28.

[01/30/15 - 10:30 AM]
USA Network Announces Super Bowl Spot for "Dig"
The 15-second spot will feature clips from the international production, premiering Thursday, March 5 at 10:00/9:00c.

[01/30/15 - 09:18 AM]
Chart Topping Fall Out Boy and Charli XCX Will Get the Party Started for Super Bowl XLIX at "VH1 + Papa John's(R) Super Bowl Blitz: A Concert for the Troops"
Joining tonight's celebration is Super Bowl XLIX's esteemed National Anthem singer Idina Menzel.

[01/30/15 - 09:06 AM]
"Rosie O'Donnell: A Heartfelt Stand Up," A Unique Hybrid of Comedy, Confession and Life-Saving Information, Debuts Feb. 14, Exclusively on HBO
Taped at the Levity Live Comedy Club inside the Palisades Center Mall in West Nyack, NY, the special showcases O'Donnell's skills as a laugh-out-loud stand-up comedian, while incorporating a vital message literally near and dear to her heart.

[01/30/15 - 08:44 AM]
Series Finale of "Parenthood" Delivers Its Biggest Overall Audience Since December 11, 2012
NBC spins the numbers for Thursday, January 29.

[01/30/15 - 08:36 AM]
ABC Dominates the First Night of the February Sweep with the Return of TGIT, Scoring its Highest Adult 18-49 Rating Since Season-Premiere Thursday
ABC spins the numbers for Thursday, January 29.

[01/30/15 - 08:34 AM]
Thursday's Broadcast Ratings: ABC's Dramas Return with a Demo Victory
"Scandal" and "Grey's Anatomy" return up double-digits from their fall finales in adults 18-49.