or


[05/28/14 - 07:30 AM]
USA Network's Characters Unite Campaign Expands CB2 Partnership to Celebrate Pride Month
Through in-store, on-air and digital efforts, the month-long initiative will aim to foster greater tolerance and acceptance and benefit GLSEN, the leading national education organization focused on ensuring safe schools for all students.

[via press release from USA]

USA NETWORK'S CHARACTERS UNITE CAMPAIGN EXPANDS CB2 PARTNERSHIP TO CELEBRATE PRIDE MONTH

Month-Long Initiative in 10 CB2 Stores Will Promote Tolerance and Acceptance And Support GLSEN's Efforts to Ensure Safe Schools for All Students

NEW YORK - May 28, 2013 -USA Network's award-winning Characters Unite public service campaign is expanding its partnership with CB2, the modern home furnishing and accessories destination, to celebrate Pride Month for the second consecutive year with a multi-platform promotion to combat hate and discrimination. Through in-store, on-air and digital efforts, the month-long initiative will aim to foster greater tolerance and acceptance and benefit GLSEN (Gay, Lesbian & Straight Education Network), the leading national education organization focused on ensuring safe schools for all students.

CB2 stores nationwide will be holding special events and promotions throughout the month of June highlighting the Characters Unite "I Won't Stand For..." initiative to combat hate and discrimination and CB2's "Room for All" message that unkindness of any type should not be accepted. Each store will prominently display co-branded signage encouraging consumers to speak out and share that they will no longer stand for bullying, prejudice, intolerance or any other form of discrimination. In addition, CB2 stores in Los Angeles and New York will host exclusive parties and activations featuring USA Network talent.

"We are proud to continue our partnership with CB2 for the second year in a row to celebrate Pride Month and to help stop hate and discrimination while promoting greater tolerance and respect," said Toby Graff, USA Network's senior vice president, public affairs. "As bullying continues to be a major issue in schools, it's more important than ever to work with organizations, such as GLSEN, to make schools safer for all students."

As part of the promotion, CB2 stores and cb2.com will offer a specific discount off all purchases at participating locations during the in-store events. In addition, for every person that attends, CB2 and USA Network's Characters Unite will donate $1, up to $10,000, to GLSEN.

USA will drive consumer engagement via a customized Characters Unite "I Won't Stand For..." Public Service Announcement (PSA) to run on-air throughout June, encouraging viewers to go to CB2 stores or to join the campaign via digital and social media. Both CB2 and Characters Unite will have additional information and resources online and will direct consumers to a Facebook app where they can create a personal "I Won't Stand For..." photo to share with friends and family.

Locations and dates for the USA Network Characters Unite and CB2 in-store Pride Month events include:

· Los Angeles - Saturday, May 31st, 1:00pm 3:00pm - CB2 West Hollywood Store (8000 W. Sunset Blvd, Los Angeles, CA 90046).

· Georgetown - Thursday, June 5th, 5:00pm - 7:00pm - CB2 Georgetown (3307 M Street NW, Washington, D.C. 20007).

· Santa Monica - Saturday, June 7th, 1:00pm - 3:00pm - CB2 Santa Monica Place (Space 142, Santa Monica Place, Santa Monica, CA 90401).

· Berkeley - Thursday, 22nd, 1:00pm - 3:00pm - CB2 Berkeley (1730 4th Street, Berkeley, CA 94710).

· San Francisco - Saturday, June 21st, 1:00pm - 3:00pm - CB2 Union Square Store (34 Ellis Street, San Francisco, CA 94102).

· Chicago - June 21st, 1:00pm - 4:00pm - CB2 Lincoln Park Store (800 w. North Ave, Chicago, IL 60642).

· New York City - Thursday, June 26th, 5:00pm - 8:00pm - CB2 Eastside (979 3rd Avenue, New York, NY 10022).

· New York City - Thursday, June 26th, 6:00pm - 8:00pm - CB2 Soho Store (451 Broadway, New York, NY 10013).

· Minneapolis - Saturday, June 28th, 1:00pm - 4:00pm - CB2 Uptown (3045 Hennepin Ave. S., Minneapolis, MN 55408).

· Atlanta - October 11th, 1:00pm - 4:00pm - CB2 Midtown (1080 Peachtree Street NE, Atlanta, GA 30309)

For more information about the Characters Unite campaign, visit www.charactersunite.com.

ABOUT CB2

Founded in 2000 and headquartered in Chicago, CB2 is a modern home furnishings and accessories destination from Crate and Barrel, offering innovative and affordable design solutions for apartment, loft, home and office. From mid-century-inspired accessories to classic barware to contemporary furniture, CB2 is ideal for urban-dwellers, with many furnishings scaled perfectly to fit small spaces.

ABOUT USA

NETWORK The #1 network in all of basic cable for an unprecedented eight straight years, USA Network is seen in more than 102 million U.S. homes. USA offers a powerful stable of dramatic, comedic and unscripted originals. The network also features spectacular live television, a dynamic portfolio of acquired series and the best in blockbuster theatrical films and entertainment events. A trailblazer in digital innovation and storytelling, USA is defining, driving and setting the industry standard for Social TV. USA is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal. The award-winning website is located at http://www.usanetwork.com.





  [may 2014]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[09/09/26 - 10:01 AM]
Host Jane Krakowski and New Bandleader Robin Thicke Set the Stage for an All-New Season of "Celebrity Name That Tune"
Ice-T and Tony Hawk face off in the season premiere on Monday, September 21.

[09/09/26 - 10:00 AM]
"Saturday Night Live" to Premiere 52nd Season Sept. 26 on NBC and Peacock
Jalen Brunson, Dakota Johnson, Shane Gillis, and Inde Navarrette are the first wave of hosts.

[09/09/26 - 10:00 AM]
Prime Video Announces 2026 New York Comic Con Programming
"Blade Runner 2099," "Bloodaxe," and "Helluva Boss" are the featured projects.

[09/09/26 - 09:19 AM]
Johnny Knoxville and the Gang Make One Final Raucous Return for "Jackass: Best and Last," Streaming on Paramount+ September 24
Grab your buddies, raise your glasses and experience the cinematic event that promises to be the last time you'll ever laugh this hard.

[09/09/26 - 09:16 AM]
New Dating Series Will Discover If Singles Can Fall in "Love at First Sight"
Do you believe you could see someone and know instantly that they're the one?

[09/09/26 - 09:07 AM]
Nirvana to Receive Video Vanguard Award During "2026 MTV Video Music Awards" Airing Live Sept. 27 on CBS
On this date in 1992 (9/9/92), Nirvana took to the "VMAs" stage for the first time - shaping music, culture and MTV forever.

[09/09/26 - 09:05 AM]
"Ghost Adventures" Returns with Chilling All-New Season - Wednesday, September 30 on Discovery Channel
Navigating abandoned frontier towns, centuries-old landmarks and historic estates, investigators Zak Bagans, Aaron Goodwin, Jay Wasley and Billy Tolley delve into the shadows of America's turbulent past in pursuit of restless dark forces wreaking havoc on the living.

[09/09/26 - 09:01 AM]
Video: HBO Max Releases Trailer for "The Howard Stern Show"
Each week, Howard's SiriusXM show will be adapted into a streamable episode for HBO Max.

[09/09/26 - 09:01 AM]
Video: Starz Releases Trailer and Key Art for Riveting Queer Thriller "Tip Toe," Starring Alan Cumming and David Morrissey
"Tip Toe" is a darkly witty, yet harrowing and explosive thriller that explores the most corrosive forces facing the LGBTQ+ community today.

[09/09/26 - 09:01 AM]
Video: "Inside The Circle" - Official Trailer - Netflix
The murder of a popular actress unleashes a Pandora's box of secrets and espionage that threatens to destroy four childhood friends at its center.

[09/09/26 - 09:01 AM]
Bravo's "Next Gen NYC" First Ever Two-Part Reunion Event Begins Wednesday, Sept. 16 at 9:15 P.M. ET/PT
The squad reunites to unpack a season of messy friendships, complicated romances, shifting loyalties, major glow-ups and peak NYC chaos.

[09/09/26 - 09:00 AM]
Video: Paramount+ Brings the Drama on September 24 in New "Team Moms: Baseball" Trailer
The series gives viewers a front row seat to all the friendships, rivalries and drama that come with being a baseball mom.

[09/09/26 - 08:31 AM]
WWE Superstar CM Punk Will Go Head-to-Head with the Wings of Death in a New Episode of "Hot Ones: Extra Heat" on September 14!
Hosted by Sean Evans and featuring WWE Superstar CM Punk, this 30-minute special brings the signature 10-wing challenge and deeply researched conversations to the WWE.

[09/09/26 - 08:14 AM]
"Learning to Fly" Takes Flight Globally on Amazon Prime Video September 24th
Following a celebrated run in theaters nationwide, the documentary from Unreasonable Studios and Chris Hemsworth and Ben Grayson's Wild State, will make its global streaming debut on the service.

[09/09/26 - 08:01 AM]
Video: "Haunted Hotel" Season 2 - Official Teaser - Netflix
Katherine and her family find their groove as more paranormal problems come looking for vacancies. But can a haunted hotel ever really feel like home?