or


[06/25/14 - 11:02 AM]
Were The '90s the Last Great Decade?
Check out the results from National Geographic Channel and Kelton Global's survey gauging Americans' affection for the 1990s, timed with "The '90s: The Last Great Decade?"

[via press release from National Geographic Channel]

WERE THE '90s THE LAST GREAT DECADE?

New Survey from National Geographic Channel and Kelton Global Survey Timed to the World Premiere Miniseries Event THE '90s: THE LAST GREAT DECADE? Finds That It (Almost) Was, Along With Other Surprising Revelations About News Events, Entertainment, Culture and Celebrities

Americans Choose Clinton (Bill that is) Over Obama; Whitney Houston Over Nirvana; "Seinfeld" Over "Friends"; Brad & Jenn Over Brad & Angelina; and "Forrest Gump" Ties "Titanic"

The Three-Night Miniseries Event, Narrated by Rob Lowe, Premieres Sunday, July 6, 2014, at 9 PM ET/PT on the National Geographic Channel

(Washington, D.C. - June 25, 2014) Sandwiched between the Cold War and the war on terror, the '90s were a decade that gave us grunge music, reality TV, the Internet, multiple national tragedies, a tumultuous presidency, a booming economy and Viagra. But was it the last great decade? Nearly a quarter of the nation (22%) thinks that it was. This is just one of the many revelations in a new National Geographic Channel (NGC) and Kelton Global survey seeking to answer that question and to gauge Americans' affection for the 1990s, timed to the global premiere of The '90s: The Last Great Decade? a three-night, six-part event narrated by Rob Lowe on Sunday, July 6, at 9 p.m. ET/PT.

It would seem that the 1990s were the last of the good old days - but not the best old days. The 1980s were selected by 24% as the last great decade, followed by the '90s with 22%. About three in four (77%) believe that as a nation we were better off in the '90s than today, and that we were safer (74%) during that decade than today. If you're a GOPer, those numbers are even more skewed: 87% of Republicans say we were better off (vs. 68% of Democrats), and 83% say we were safer (vs. 66% of Democrats).

As for the rest of the survey results? Here's all that and a bag of chips:

Politics - Bill Clinton As Popular As Ever

Among the survey's most interesting revelations is that if an election were held today and the candidates were Clinton v Obama (this time, Bill Clinton), almost three in four people (74%) would vote for Clinton. Perhaps forgetting the standoff that shut the government down for 27 days in 1995, 90% of Republicans would choose Clinton over Obama, compared with 61% of Democrats. This could also illustrate the fact that 61% of Americans think that the government was better overall in the '90s.

News Events - OJ Found Guilty

The O.J. Simpson double-murder trial was selected as the No. 1 news event of decade (23%) and, as we previously announced, 86% believe "The Juice" was guilty.

The death of Princess Diana (16%) finished second to the O.J. Simpson trial for newsworthy moment of the decade. Moreover, nearly half (47%) believe that there was a conspiracy at play in Diana's tragic passing. Her legacy lives on though, with 65% believing her to be a bigger style icon than her would-be daughter-in-law Kate Middleton. This is especially startling when you consider that only a quarter of the nation (25%) say fashions in the '90s were better than they are today.

Movies - King of the World or Life is Like a Box of Chocolates

Though it spent 15 weeks at No. 1 at the box office, is No. 2 in overall domestic grosses, and won 11 Academy Awards, "Titanic" (21%) finished in a statistical tie for best movie of the decade with everyone's favorite underdog, "Forrest Gump" (22%). The survey also revealed some good news for Hollywood film studios: 59% think movies are better today than they were in the '90s.

Television - Is Nothing Really Better than Something?

Were television shows better in the '90s? - 53% think they were. But when asked to pick their favorite show from the decade, the nation proved divided. The "show about nothing," Seinfeld, narrowly took first (18%), followed by the "show about aliens," "X-Files" (17%), and the "show about friends," "Friends" (15%). But don't be too sad for the Central Perk gang: Joey Tribiani's (Matt Leblanc's) classic pick-up line "How you doin?" (24%) was selected as the '90s TV line people are most likely to quote and Ross & Rachel (32%) were selected as the nation's favorite TV couple of the decade (beating out Mulder & Scully from "X-Files" at 23% and Kelly & Zack from "Saved by the Bell" at 13%).

Music - I will always love you

Turns out that we will always love Whitney Houston, as her cover of "I Will Always Love You," from "The Bodyguard Soundtrack," easily took the title for the decade's top song at 32%, beating out Nirvana's "Smells Like Teen Spirit" at a distant 17%.

Celebrities - Rachel Green Carries the Decade

Three in 10 men (30%) chose "Friends" star Jennifer Aniston as the most crush-worthy '90s celeb, narrowly edging out Christina Applegate from "Married With Children" (27%). On the flip side, our hearts went on for Leonardo DiCaprio (28%), who is joined by John Stamos (23%) and Mark Wahlberg (16%) as the male icon women most had a crush on.

And finally, sorry Angelina: 35% of the nation chose Jennifer Aniston and Brad Pitt as the '90s celebrity couple they most wish was still together. Tom Cruise and Nicole Kidman finished a distant second with 13%.

Overall, the survey revealed that millions of people long for many of the trends and pop culture aspects of the 1990s. From politics and news events to movies and TV shows, Americans can't resist a healthy dose of '90s nostalgia injected into their days.

This survey was conducted by Kelton Global between May 30 and June 5, 2014, among 1,019 nationally representative Americans ages 18 and over, using an e-mail invitation and an online survey. Quotas are set to ensure reliable and accurate representation of the entire U.S. population ages 18 and over.

The '90s: The Last Great Decade?, narrated by Rob Lowe, revisits the ten years between the ColdWar and the war on terror through 120 original interviews with newsmakers, major entertainers and thought leaders. The three-night event premieres Sunday, July 6, at 9 p.m. ET/PT on the National Geographic Channel. For more information, visit www.RuleThe90s.com or use #natgeo90s on Twitter.

###

ABOUT NATIONAL GEOGRAPHIC CHANNEL

Based at the National Geographic Society headquarters in Washington, D.C., the National Geographic Channels US are a joint venture between National Geographic and Fox Networks. The Channels contribute to the National Geographic Society's commitment to exploration, conservation and education with smart, innovative programming and profits that directly support its mission. Launched in January 2001, National Geographic Channel (NGC) celebrated its fifth anniversary with the debut of NGC HD. In 2010, the wildlife and natural history cable channel Nat Geo WILD was launched, and in 2011, the Spanish-language network Nat Geo Mundo was unveiled. The Channels have carriage with all of the nation's major cable, telco and satellite television providers, with NGC currently available in over 85 million U.S. homes. Globally, National Geographic Channel is available in more than 440 million homes in 171 countries and 45 languages. For more information, visit www.natgeotv.com.

ABOUT KELTON GLOBAL

Kelton Global is a research, strategy and design consultancy that works with many of the world's largest and most recognizable brands to help them better understand and connect with consumers. Kelton provides highly customized qualitative, quantitative, innovation and design research for a wide variety of companies across multiple sectors. For more information about Kelton Global, please call 1-888-8KELTON or visit www.keltonglobal.com.





  [june 2014]  
S
M
T
W
T
F
S


· '90S, THE: THE LAST GREAT DECADE (NGC)









[07/02/15 - 11:49 AM]
FOX Sports Expands FIFA Women's World Cup 2015 Coverage with 30 Hours of Added Programming
Said additions include expanded pre- and post-game coverage of the championship match, a pair of marathons showcasing the U.S. Women's National Team's dramatic run to the final and more.

[07/02/15 - 11:06 AM]
The Biting Snark Continues on WE tv - Network's Second Annual "Snark Week" Featuring the Snarkiest Personalities and Shows Returns July 6-10
This year's on-air celebration includes biting one-liners from new episodes of WE tv's original series "Braxton Family Values," "Cutting It: In the ATL" and "Marriage Boot Camp Reality Stars."

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 10:00 AM]
Donald Glover Pilot "Atlanta" Casts Its Leads as Production Gets Underway
Brian Tyree Henry, Lakeith Lee Stanfield and Zazie Beetz will co-star while Hiro Murai is set to direct.

[07/02/15 - 09:46 AM]
Season Three Premieres of the Hit Dramas "Ray Donovan" and "Masters of Sex" Are Available for Early Sampling
Viewers can sample the TV-14 rated premieres of both episodes for free now on YouTube and SHO.com.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:52 AM]
A+E Networks(R) Launches Lifetime(R) Movie Club(TM)
The subscription video service comes in time for the 25-year anniversary of Lifetime Movies and is available exclusively on iPhone, iPad and iPod Touch at launch.

[07/02/15 - 08:42 AM]
NBC Encores Tie for the Wednesday Win Among the Big 4 in 18-49
NBC spins the numbers for Wednesday, July 1.

[07/02/15 - 08:40 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye's "Big Brother" is the night's top program among adults 18-49.

[07/02/15 - 07:48 AM]
FOX Sports Names John Strong Lead Play-By-Play Voice for CONCACAF Gold Cup Coverage
The U.S. team enters the region's biennial championship coming off huge away wins over European powerhouse Netherlands and World Champion Germany, and FOX Sports televises every match.

[07/02/15 - 07:35 AM]
NBC Renews New Variety Series "I Can Do That" for Eight-Episode Second Season
"This series thrust our celebrities out of their comfort zones and into exciting, unpredictable situations and they rose to the occasion each week," said Paul Telegdy.

[07/02/15 - 07:09 AM]
Bravo Media's "Married to Medicine" and "Mother Funders" Move to a New Time Beginning Sunday July 5
Both series will now air one hour later: 9:00/8:00c and 10:00/9:00c, respectively.

[07/02/15 - 07:00 AM]
Amid a Sea of Schtick, Nat Geo WILD Presents Some Real-World Reality for the Whole Family
"We are proud to be the only network that dedicates one night every week to wildlife programming," said Geoff Daniels.

[07/02/15 - 06:36 AM]
Discovery Life Channel to Air Exclusive First Interview with Mata Conjoined Twins Family at Home in ABC News Produced Documentary "Conjoined Twins: Miracle Separation"
The one-hour special premieres Thursday, July 16 at 9:00/8:00c.

[07/02/15 - 06:04 AM]
Second Season of Amazon Original Kids Series "Annedroids" is Now Available for Amazon Prime Members in the US and UK
Created by Emmy Award-winning producer/director J.J. Johnson and Sinking Ship Entertainment, the new season features the voice of Geena Davis and is aimed at children aged six through 11.